Salesforce (CRM) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $246.74, +4.57% vs the prior close of $235.95.
- Volume 8.73M shares, 0.7x its 50-day average.
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
CRM jumps 4.6% to $246.74. Closed at $246.74, +4.57% vs the prior close of $235.95. Day range $238.02–$247.18, opened at $238.50.
CRM daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — CRM jumps 4.6% to $246.74
- Closed at $246.74, +4.57% vs the prior close of $235.95. Day range $238.02–$247.18, opened at $238.50.
- Volume was 8.73M shares, 0.7x its 50-day average of 12.96M.
- Price is +7.7% vs its 50-day average ($229.04) and +23.9% vs its 200-day average ($199.18).
- 52-week range $146.32–$269.11; today's close sits at 82% of that range, 8.3% below the 52-week high.
Oct 14, 2026 — CRM dips 0.9% to $235.95
- Closed at $235.95, -0.87% vs the prior close of $238.01. Day range $233.59–$240.11, opened at $238.40.
- Volume was 6.16M shares, 0.5x its 50-day average of 13.02M — lighter than usual.
- Price is +3.5% vs its 50-day average ($227.97) and +18.4% vs its 200-day average ($199.28).
- 52-week range $146.32–$269.11; today's close sits at 73% of that range, 12.3% below the 52-week high.
Oct 13, 2026 — CRM rises 1.7% to $238.01, 4 up days in a row
- Closed at $238.01, +1.75% vs the prior close of $233.92. Day range $234.70–$245.06, opened at $236.00.
- Volume was 9.07M shares, 0.7x its 50-day average of 13.10M.
- Price is +4.8% vs its 50-day average ($227.07) and +19.3% vs its 200-day average ($199.43).
- 52-week range $146.32–$269.11; today's close sits at 75% of that range, 11.6% below the 52-week high.
- That makes 4 straight gains.
Oct 12, 2026 — CRM rises 2.1% to $233.92, 3 up days in a row
- Closed at $233.92, +2.09% vs the prior close of $229.13. Day range $231.48–$240.90, opened at $236.65.
- Volume was 8.87M shares, 0.7x its 50-day average of 13.12M.
- Price is +3.5% vs its 50-day average ($226.03) and +17.2% vs its 200-day average ($199.56).
- 52-week range $146.32–$269.11; today's close sits at 71% of that range, 13.1% below the 52-week high.
- That makes 3 straight gains.
Oct 9, 2026 — CRM rises 0.6% to $229.13
- Closed at $229.13, +0.58% vs the prior close of $227.80. Day range $226.66–$230.71, opened at $229.60.
- Volume was 4.68M shares, 0.4x its 50-day average of 13.27M — lighter than usual.
- Price is +1.8% vs its 50-day average ($225.03) and +14.7% vs its 200-day average ($199.71).
- 52-week range $146.32–$269.11; today's close sits at 67% of that range, 14.9% below the 52-week high.
Oct 8, 2026 — CRM rises 1.4% to $227.80
- Closed at $227.80, +1.44% vs the prior close of $224.56. Day range $220.29–$227.95, opened at $225.46.
- Volume was 6.18M shares, 0.5x its 50-day average of 13.50M — lighter than usual.
- Price is +1.7% vs its 50-day average ($224.06) and +14.0% vs its 200-day average ($199.89).
- 52-week range $146.32–$269.11; today's close sits at 66% of that range, 15.4% below the 52-week high.
Oct 7, 2026 — CRM ends flat (-0.2%) to $224.56, a 1-month low, 4 down days in a row
- Closed at $224.56, -0.19% vs the prior close of $224.99. Day range $221.53–$226.50, opened at $225.24.
- Volume was 5.19M shares, 0.4x its 50-day average of 13.74M — lighter than usual.
- Price is +0.6% vs its 50-day average ($223.27) and +12.3% vs its 200-day average ($200.05).
- 52-week range $146.32–$269.11; today's close sits at 64% of that range, 16.6% below the 52-week high.
- That makes 4 straight losses.
Oct 6, 2026 — CRM dips 2.1% to $224.99, a 1-month low, 3 down days in a row
- Closed at $224.99, -2.09% vs the prior close of $229.79. Day range $222.89–$233.00, opened at $231.75.
- Volume was 7.30M shares, 0.5x its 50-day average of 13.95M — lighter than usual.
- Price is +1.2% vs its 50-day average ($222.41) and +12.4% vs its 200-day average ($200.21).
- 52-week range $146.32–$269.11; today's close sits at 64% of that range, 16.4% below the 52-week high.
- That makes 3 straight losses.
Oct 5, 2026 — CRM dips 2.1% to $229.79
- Closed at $229.79, -2.09% vs the prior close of $234.69. Day range $227.81–$235.02, opened at $234.43.
- Volume was 6.37M shares, 0.5x its 50-day average of 14.04M — lighter than usual.
- Price is +3.8% vs its 50-day average ($221.38) and +14.7% vs its 200-day average ($200.38).
- 52-week range $146.32–$269.11; today's close sits at 68% of that range, 14.6% below the 52-week high.
Oct 2, 2026 — CRM dips 0.8% to $234.69
- Closed at $234.69, -0.84% vs the prior close of $236.69. Day range $233.17–$239.00, opened at $238.11.
- Volume was 7.90M shares, 0.6x its 50-day average of 14.13M — lighter than usual.
- Price is +6.6% vs its 50-day average ($220.06) and +17.0% vs its 200-day average ($200.51).
- 52-week range $146.32–$269.11; today's close sits at 72% of that range, 12.8% below the 52-week high.
CRM latest news & SEC filings
Every SEC filing by or about CRM in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 23, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Harris Parker converted options/RSUs into 1,269 shares on Sep 22, 2026; now holds 164,557
- Harris Parker had withheld for taxes 630 shares at $233.28 (≈$146.97K) on Sep 22, 2026; now holds 163,927
- Harris Parker converted options/RSUs into 1,272 shares on Sep 22, 2026; now holds 165,199
- Harris Parker had withheld for taxes 631 shares at $233.28 (≈$147.20K) on Sep 22, 2026; now holds 164,568
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 23, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Washington Robin L converted options/RSUs into 1,831 shares on Sep 22, 2026; now holds 50,658
- Washington Robin L had withheld for taxes 908 shares at $233.28 (≈$211.82K) on Sep 22, 2026; now holds 49,750
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 23, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Niles Sabastian converted options/RSUs into 1,015 shares on Sep 22, 2026; now holds 19,179
- Niles Sabastian had withheld for taxes 562 shares at $233.28 (≈$131.10K) on Sep 22, 2026; now holds 18,617
- Niles Sabastian converted options/RSUs into 1,017 shares on Sep 22, 2026; now holds 19,634
- Niles Sabastian had withheld for taxes 563 shares at $233.28 (≈$131.34K) on Sep 22, 2026; now holds 19,071
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 23, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Milano Miguel converted options/RSUs into 1,015 shares on Sep 22, 2026; now holds 33,234
- Milano Miguel had withheld for taxes 400 shares at $233.28 (≈$93.31K) on Sep 22, 2026; now holds 32,834
- Milano Miguel converted options/RSUs into 1,526 shares on Sep 22, 2026; now holds 34,360
- Milano Miguel had withheld for taxes 601 shares at $233.28 (≈$140.20K) on Sep 22, 2026; now holds 33,759
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 21, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Kirk David Blair bought 4,176 shares at $239.33 (≈$999.45K) on Sep 18, 2026; now holds 18,748
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 17, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Sep 16, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Niles Sabastian had withheld for taxes 8,873 shares at $255.65 (≈$2.27M) on Sep 15, 2026; now holds 18,164
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 11, 2026 · S-8 — Registration of shares for employee stock plans (S-8)
Registration of shares for employee stock plans (S-8)
Sep 4, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.02 — Change in directors or officers (appointment, departure or pay).
Sep 1, 2026 · S-8 — Registration of shares for employee stock plans (S-8)
Registration of shares for employee stock plans (S-8)
Aug 27, 2026 · 10-Q — Quarterly report (unaudited financial statements for the quarter)
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jul 31, 2026:
- Revenue: $11.35B (prior year $10.24B) (+10.8% vs Jul 31, 2025)
- Net income: $3.53B (prior year $1.89B) (+86.9% vs Jul 31, 2025)
- Diluted EPS: $4.29 (prior year $1.96) (+118.9% vs Jul 31, 2025)
Aug 26, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Aug 5, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.02 — Change in directors or officers (appointment, departure or pay).
Things to know before you trade CRM
- Last results release: Aug 26, 2026 (8-K Item 2.02). Previous ones: May 27, 2026, Feb 25, 2026, Dec 3, 2025. Based on that rhythm, the next report is likely around Nov 25, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.66% (largest 4.6%).
- Liquidity: about 9.67M shares (≈$2.39B) trade per day on average.
- 52-week position: $246.74 vs a range of $146.32–$269.11 (82% of the range).
- Dividends: last ex-dividend date Sep 17, 2026 ($0.44/share); 4 payments in the past 12 months.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 13 open-market buys, 12 sales; latest: David Blair Kirk bought 4,176 shares on Sep 18, 2026.
- Latest filings: 8-K Sep 17, 2026; 8-K Sep 4, 2026; 10-Q Aug 27, 2026.
- Share count: 823.00M shares outstanding (Aug 20, 2026), -13.6% vs a year earlier — the company has been reducing its share count.
- Listing: NYSE · industry: Services-Prepackaged Software.
CRM market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 238.50 | 247.18 | 238.02 | 246.74 | 8.73M |
| Oct 14, 2026 | 238.40 | 240.11 | 233.59 | 235.95 | 6.16M |
| Oct 13, 2026 | 236.00 | 245.06 | 234.70 | 238.01 | 9.07M |
| Oct 12, 2026 | 236.65 | 240.90 | 231.48 | 233.92 | 8.87M |
| Oct 9, 2026 | 229.60 | 230.71 | 226.66 | 229.13 | 4.68M |
| Oct 8, 2026 | 225.46 | 227.95 | 220.29 | 227.80 | 6.18M |
| Oct 7, 2026 | 225.24 | 226.50 | 221.53 | 224.56 | 5.19M |
| Oct 6, 2026 | 231.75 | 233.00 | 222.89 | 224.99 | 7.30M |
| Oct 5, 2026 | 234.43 | 235.02 | 227.81 | 229.79 | 6.37M |
| Oct 2, 2026 | 238.11 | 239.00 | 233.17 | 234.69 | 7.90M |
| Oct 1, 2026 | 235.28 | 239.45 | 230.75 | 236.69 | 9.57M |
| Sep 30, 2026 | 225.40 | 233.76 | 224.43 | 229.57 | 11.23M |
| Sep 29, 2026 | 227.27 | 228.98 | 223.43 | 225.31 | 13.51M |
| Sep 28, 2026 | 224.97 | 230.57 | 221.18 | 227.27 | 10.33M |
| Sep 25, 2026 | 237.03 | 239.37 | 233.38 | 234.02 | 8.74M |
| Sep 24, 2026 | 240.64 | 242.09 | 237.00 | 238.22 | 11.07M |
| Sep 23, 2026 | 234.42 | 241.12 | 234.24 | 237.58 | 12.35M |
| Sep 22, 2026 | 241.50 | 242.44 | 229.81 | 233.28 | 13.64M |
| Sep 21, 2026 | 239.80 | 241.34 | 236.25 | 236.42 | 10.58M |
| Sep 18, 2026 | 244.25 | 244.25 | 236.55 | 237.92 | 21.96M |
About Salesforce
Salesforce (CRM) is listed on the NYSE and classified by the SEC under “Services-Prepackaged Software”. Its business address is in SAN FRANCISCO, CA. State of incorporation: DE. Fiscal year ends January 31. SEC CIK 1108524.
CRM board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Laura Alber | Director | Aug 24, 2026 |
| Marc Benioff | Chair and CEO | Apr 23, 2026 |
| Amy Chang | Director | Aug 24, 2026 |
| Craig Conway | Director | Sep 4, 2026 |
| Arnold W Donald | Director | Aug 24, 2026 |
| Parker Harris | Co-Founder | Sep 23, 2026 |
| Neelie Kroes | Director | Aug 24, 2026 |
| David Blair Kirk | Director | Sep 21, 2026 |
| Oscar Munoz | Director | Aug 24, 2026 |
| G Mason Morfit | See Remarks | Dec 8, 2025 |
| John Victor Roos | Director | Aug 24, 2026 |
| J. Mehra Sachin | Director | Aug 24, 2026 |
| Partners I, Llc Va | See Remarks | Dec 8, 2025 |
| Capital Management, L.P. Valueact | See Remarks | Dec 8, 2025 |
| Capital Management, Llc Valueact | See Remarks | Dec 8, 2025 |
| Capital Master Fund, L.P. Valueact | See Remarks | Dec 8, 2025 |
| Holdings Gp, Llc Valueact | See Remarks | Dec 8, 2025 |
| Holdings Ii, L.P. Valueact | See Remarks | Dec 8, 2025 |
| Holdings, L.P. Valueact | See Remarks | Dec 8, 2025 |
| Maynard G Jr Webb | Director | May 26, 2026 |
| Robin L Washington | President and COFO | Sep 23, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Marc Benioff | Chair and CEO | Apr 23, 2026 |
| Parker Harris | Co-Founder | Sep 23, 2026 |
| Miguel Milano | President and COO | Sep 23, 2026 |
| Sabastian Niles | President and CLO | Sep 23, 2026 |
| Sundeep G. Reddy | EVP & Chief Accounting Officer | Jan 23, 2026 |
| Srinivas Tallapragada | Chief Eng/Cust Success Officer | Jul 23, 2026 |
| Guy Wanger | EVP & Chief Accounting Officer | Jun 23, 2026 |
| Robin L Washington | President and COFO | Sep 23, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Sep 18, 2026 | David Blair Kirk | Buy | 4,176 | $239.33 |
| Sep 4, 2026 | Craig Conway | Sale | 1,418 | $260.50 |
| Sep 4, 2026 | Craig Conway | Sale | 3,082 | $260.66 |
| Mar 19, 2026 | Laura Alber | Buy | 491 | $194.54 |
| Mar 19, 2026 | Laura Alber | Buy | 2,080 | $194.59 |
| Mar 18, 2026 | David Blair Kirk | Buy | 2,570 | $194.62 |
| Jan 14, 2026 | Neelie Kroes | Sale | 3,893 | $238.70 |
| Dec 17, 2025 | David Blair Kirk | Buy | 1,936 | $258.64 |
| Dec 5, 2025 | Holdings Ii, L.P. Valueact | Buy | 96,000 | $260.58 |
| Dec 5, 2025 | Partners I, Llc Va | Buy | 96,000 | $260.58 |
| Dec 5, 2025 | G Mason Morfit | Buy | 96,000 | $260.58 |
| Dec 5, 2025 | Holdings Gp, Llc Valueact | Buy | 96,000 | $260.58 |
| Dec 5, 2025 | Capital Management, Llc Valueact | Buy | 96,000 | $260.58 |
| Dec 5, 2025 | Capital Master Fund, L.P. Valueact | Buy | 96,000 | $260.58 |
| Dec 5, 2025 | Holdings, L.P. Valueact | Buy | 96,000 | $260.58 |
CRM financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Jan 31, 2026 | $41.52B | $7.46B | 7.80 | $15.00B |
| Jan 31, 2025 | $37.90B | $6.20B | 6.36 | $13.09B |
| Jan 31, 2024 | $34.86B | $4.14B | 4.20 | $10.23B |
| Jan 31, 2023 | $31.35B | $208.00M | 0.21 | $7.11B |
| Jan 31, 2022 | $26.49B | $1.44B | 1.48 | $6.00B |
Latest balance sheet: total assets $109.62B, total liabilities $71.24B, cash $8.31B (as of Jul 31, 2026).
CRM earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 26, 2026 | 8-K Item 2.02 (results) | $205.62 |
| May 27, 2026 | 8-K Item 2.02 (results) | $177.51 |
| Feb 25, 2026 | 8-K Item 2.02 (results) | $191.75 |
| Dec 3, 2025 | 8-K Item 2.02 (results) | $238.72 |
| Sep 3, 2025 | 8-K Item 2.02 (results) | $256.45 |
| May 28, 2025 | 8-K Item 2.02 (results) | $276.03 |
| Feb 26, 2025 | 8-K Item 2.02 (results) | $307.33 |
| Dec 3, 2024 | 8-K Item 2.02 (results) | $331.43 |
| Aug 28, 2024 | 8-K Item 2.02 (results) | — |
| May 29, 2024 | 8-K Item 2.02 (results) | — |
| Feb 28, 2024 | 8-K Item 2.02 (results) | — |
| Nov 29, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.