Wpp (WPP) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
- Closed at $27.28, +0.44% vs the prior close of $27.16.
- Volume 1.12M shares, 2.8x its 50-day average (heavy).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
WPP rises 0.4% to $27.28, a 1-month high on 2.8x normal volume. Closed at $27.28, +0.44% vs the prior close of $27.16. Day range $27.21β$27.88, opened at $27.73.
WPP daily analysis β what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 β WPP rises 0.4% to $27.28, a 1-month high on 2.8x normal volume
- Closed at $27.28, +0.44% vs the prior close of $27.16. Day range $27.21β$27.88, opened at $27.73.
- Volume was 1.12M shares, 2.8x its 50-day average of 405.45K β unusually heavy trading.
- Price is +5.9% vs its 50-day average ($25.77) and +34.4% vs its 200-day average ($20.30).
- 52-week range $14.81β$27.88; today's close sits at 95% of that range, 2.2% below the 52-week high.
Oct 15, 2026 β WPP jumps 6.2% to $27.16, a 1-month high
- Closed at $27.16, +6.22% vs the prior close of $25.57. Day range $25.98β$27.20, opened at $25.98.
- Volume was 509.70K shares, 1.3x its 50-day average of 407.38K.
- Price is +5.5% vs its 50-day average ($25.74) and +33.9% vs its 200-day average ($20.28).
- 52-week range $14.81β$27.78; today's close sits at 95% of that range, 2.2% below the 52-week high.
Oct 14, 2026 β WPP dips 1.4% to $25.57
- Closed at $25.57, -1.39% vs the prior close of $25.93. Day range $25.41β$25.75, opened at $25.72.
- Volume was 219.20K shares, 0.5x its 50-day average of 408.53K β lighter than usual.
- Price is -0.2% vs its 50-day average ($25.61) and +26.2% vs its 200-day average ($20.25).
- 52-week range $14.81β$27.78; today's close sits at 83% of that range, 8.0% below the 52-week high.
Oct 13, 2026 β WPP jumps 4.3% to $25.93
- Closed at $25.93, +4.26% vs the prior close of $24.87. Day range $25.88β$26.28, opened at $25.93.
- Volume was 279.40K shares, 0.7x its 50-day average of 409.53K.
- Price is +1.6% vs its 50-day average ($25.51) and +28.1% vs its 200-day average ($20.24).
- 52-week range $14.81β$27.78; today's close sits at 86% of that range, 6.7% below the 52-week high.
Oct 12, 2026 β WPP dips 2.0% to $24.87
- Closed at $24.87, -2.01% vs the prior close of $25.38. Day range $24.83β$25.36, opened at $25.21.
- Volume was 216.20K shares, 0.5x its 50-day average of 410.39K β lighter than usual.
- Price is -2.1% vs its 50-day average ($25.40) and +23.0% vs its 200-day average ($20.22).
- 52-week range $14.81β$27.78; today's close sits at 78% of that range, 10.5% below the 52-week high.
Oct 9, 2026 β WPP dips 0.4% to $25.38
- Closed at $25.38, -0.39% vs the prior close of $25.48. Day range $25.27β$25.61, opened at $25.31.
- Volume was 246.60K shares, 0.6x its 50-day average of 414.46K β lighter than usual.
- Price is +0.3% vs its 50-day average ($25.31) and +25.6% vs its 200-day average ($20.21).
- 52-week range $14.81β$27.78; today's close sits at 81% of that range, 8.6% below the 52-week high.
Oct 8, 2026 β WPP ends flat (+0.2%) to $25.48, 3 up days in a row
- Closed at $25.48, +0.20% vs the prior close of $25.43. Day range $24.97β$25.56, opened at $25.37.
- Volume was 331.30K shares, 0.8x its 50-day average of 419.98K.
- Price is +1.1% vs its 50-day average ($25.21) and +26.2% vs its 200-day average ($20.19).
- 52-week range $14.81β$27.78; today's close sits at 82% of that range, 8.3% below the 52-week high.
- That makes 3 straight gains.
Oct 7, 2026 β WPP rises 1.6% to $25.43
- Closed at $25.43, +1.60% vs the prior close of $25.03. Day range $24.93β$25.58, opened at $25.22.
- Volume was 370.20K shares, 0.9x its 50-day average of 424.49K.
- Price is +1.2% vs its 50-day average ($25.13) and +26.1% vs its 200-day average ($20.17).
- 52-week range $14.81β$27.78; today's close sits at 82% of that range, 8.5% below the 52-week high.
Oct 6, 2026 β WPP rises 1.8% to $25.03
- Closed at $25.03, +1.83% vs the prior close of $24.58. Day range $24.68β$25.21, opened at $24.87.
- Volume was 216.00K shares, 0.5x its 50-day average of 431.97K β lighter than usual.
- Price is -0.1% vs its 50-day average ($25.05) and +24.2% vs its 200-day average ($20.16).
- 52-week range $14.81β$27.78; today's close sits at 79% of that range, 9.9% below the 52-week high.
Oct 5, 2026 β WPP dips 0.4% to $24.58, a 1-month low
- Closed at $24.58, -0.36% vs the prior close of $24.67. Day range $24.45β$24.70, opened at $24.50.
- Volume was 298.80K shares, 0.7x its 50-day average of 430.93K.
- Price is -1.4% vs its 50-day average ($24.94) and +22.0% vs its 200-day average ($20.14).
- 52-week range $14.81β$27.78; today's close sits at 75% of that range, 11.5% below the 52-week high.
Oct 2, 2026 β WPP dips 2.2% to $24.67
- Closed at $24.67, -2.18% vs the prior close of $25.22. Day range $24.49β$25.30, opened at $25.24.
- Volume was 399.90K shares, 0.9x its 50-day average of 428.73K.
- Price is -0.6% vs its 50-day average ($24.83) and +22.5% vs its 200-day average ($20.13).
- 52-week range $14.81β$27.78; today's close sits at 76% of that range, 11.2% below the 52-week high.
- SEC filings that day: 6-K.
WPP latest news & SEC filings
Every SEC filing by or about WPP in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 2, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Oct 1, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Oct 1, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Sep 23, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Sep 2, 2026 Β· Form 4 β Insider trade
Insider trade report (Form 4) β a director, officer or 10%+ owner changed their holdings
Insider holdings update with no common-stock transactions in the table (often options or derivative awards only).
Sep 2, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Sep 1, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Aug 7, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Aug 6, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Aug 6, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Aug 3, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Jul 8, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Jul 1, 2026 Β· Form 6-K β Report from a foreign company (6-K)
Report from a foreign company (6-K) β news it published at home
Things to know before you trade WPP
- How much it moves: over the last 20 sessions the average daily move was 1.74% (largest 6.2%).
- Liquidity: about 363.53K shares (β$9.92M) trade per day on average.
- 52-week position: $27.28 vs a range of $14.81β$27.88 (95% of the range).
- Dividends: last ex-dividend date Oct 9, 2026 ($0.505/share); 2 payments in the past 12 months.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 4 open-market buys, 0 sales; latest: Hans Peter Henrik Agnefjall bought 75,000 shares on May 21, 2026.
- Latest filings: 6-K Oct 2, 2026; 6-K Oct 1, 2026; 6-K Oct 1, 2026.
- Listing: NYSE Β· industry: Services-Advertising Agencies.
WPP market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 27.73 | 27.88 | 27.21 | 27.28 | 1.12M |
| Oct 15, 2026 | 25.98 | 27.20 | 25.98 | 27.16 | 509.70K |
| Oct 14, 2026 | 25.72 | 25.75 | 25.41 | 25.57 | 219.20K |
| Oct 13, 2026 | 25.93 | 26.28 | 25.88 | 25.93 | 279.40K |
| Oct 12, 2026 | 25.21 | 25.36 | 24.83 | 24.87 | 216.20K |
| Oct 9, 2026 | 25.31 | 25.61 | 25.27 | 25.38 | 246.60K |
| Oct 8, 2026 | 25.37 | 25.56 | 24.97 | 25.48 | 331.30K |
| Oct 7, 2026 | 25.22 | 25.58 | 24.93 | 25.43 | 370.20K |
| Oct 6, 2026 | 24.87 | 25.21 | 24.68 | 25.03 | 216.00K |
| Oct 5, 2026 | 24.50 | 24.70 | 24.45 | 24.58 | 298.80K |
| Oct 2, 2026 | 25.24 | 25.30 | 24.49 | 24.67 | 399.90K |
| Oct 1, 2026 | 25.89 | 25.89 | 25.01 | 25.22 | 496.70K |
| Sep 30, 2026 | 24.77 | 25.13 | 24.67 | 24.72 | 228.00K |
| Sep 29, 2026 | 25.46 | 25.54 | 25.11 | 25.26 | 343.80K |
| Sep 28, 2026 | 25.38 | 25.87 | 25.31 | 25.57 | 283.00K |
| Sep 25, 2026 | 25.85 | 26.09 | 25.74 | 25.99 | 247.10K |
| Sep 24, 2026 | 25.46 | 25.66 | 24.97 | 25.27 | 367.40K |
| Sep 23, 2026 | 25.29 | 25.63 | 24.90 | 25.12 | 473.50K |
| Sep 22, 2026 | 26.34 | 26.34 | 25.46 | 25.71 | 361.30K |
| Sep 21, 2026 | 25.68 | 25.71 | 25.19 | 25.65 | 261.70K |
About Wpp
Wpp (WPP) is listed on the NYSE and classified by the SEC under βServices-Advertising Agenciesβ. Its business address is in LONDON, United Kingdom. Fiscal year ends December 31. SEC CIK 806968.
WPP board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Angela J Ahrendts | Director | Mar 18, 2026 |
| Hans Peter Henrik Agnefjall | Director | May 22, 2026 |
| Simon Dingemans | Director | Mar 18, 2026 |
| Sandrine E Dufour | Director | Mar 18, 2026 |
| Thomas S Ilube | Director | Mar 18, 2026 |
| Philip Jansen | Director | Mar 18, 2026 |
| Cindy H Rose | Chief Executive Officer | Sep 2, 2026 |
| Keith Charles F Weed | Director | Mar 18, 2026 |
| Jasmine M Whitbread | Director | Mar 18, 2026 |
| Rosemary Joanne Wilson | Chief Financial Officer | May 12, 2026 |
| Ya Qin Zhang | Director | Mar 18, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Cindy H Rose | Chief Executive Officer | Sep 2, 2026 |
| Rosemary Joanne Wilson | Chief Financial Officer | May 12, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| May 21, 2026 | Hans Peter Henrik Agnefjall | Buy | 75,000 | β |
| May 21, 2026 | Hans Peter Henrik Agnefjall | Buy | 75,000 | β |
| May 21, 2026 | Hans Peter Henrik Agnefjall | Buy | 75,000 | β |
| May 21, 2026 | Hans Peter Henrik Agnefjall | Buy | 75,000 | β |
WPP financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| No annual XBRL figures available (foreign filers often report on Form 20-F). | ||||
Latest balance sheet: total assets $β, total liabilities $β, cash $β.
WPP earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| No 8-K earnings releases in recent filings. | ||
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.