Reed'S (REED) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $0.44, -15.38% vs the prior close of $0.52.
- Volume 730.90K shares, 5.1x its 50-day average (heavy).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
REED slides 15.4% to $0.44, a 52-week low on 5.1x normal volume. Closed at $0.44, -15.38% vs the prior close of $0.52. Day range $0.38–$0.55, opened at $0.51.
REED daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — REED slides 15.4% to $0.44, a 52-week low on 5.1x normal volume
- Closed at $0.44, -15.38% vs the prior close of $0.52. Day range $0.38–$0.55, opened at $0.51.
- Volume was 730.90K shares, 5.1x its 50-day average of 142.93K — unusually heavy trading.
- Price is -45.8% vs its 50-day average ($0.81) and -77.8% vs its 200-day average ($1.98).
- 52-week range $0.38–$12.00; today's close sits at 1% of that range, 96.3% below the 52-week high.
- That makes 5 straight losses.
Oct 14, 2026 — REED slides 8.8% to $0.52, a 52-week low, 4 down days in a row
- Closed at $0.52, -8.77% vs the prior close of $0.57. Day range $0.51–$0.61, opened at $0.57.
- Volume was 83.80K shares, 0.6x its 50-day average of 141.59K — lighter than usual.
- Price is -36.5% vs its 50-day average ($0.82) and -73.8% vs its 200-day average ($1.99).
- 52-week range $0.51–$12.00; today's close sits at 0% of that range, 95.7% below the 52-week high.
- That makes 4 straight losses.
Oct 13, 2026 — REED slides 5.0% to $0.57, a 52-week low, 3 down days in a row
- Closed at $0.57, -5.00% vs the prior close of $0.60. Day range $0.55–$0.63, opened at $0.63.
- Volume was 144.70K shares, 1.0x its 50-day average of 139.12K.
- Price is -30.9% vs its 50-day average ($0.82) and -71.5% vs its 200-day average ($2.00).
- 52-week range $0.55–$12.00; today's close sits at 0% of that range, 95.3% below the 52-week high.
- That makes 3 straight losses.
Oct 12, 2026 — REED slides 6.2% to $0.60, a 52-week low
- Closed at $0.60, -6.25% vs the prior close of $0.64. Day range $0.56–$0.67, opened at $0.62.
- Volume was 181.00K shares, 1.3x its 50-day average of 135.66K.
- Price is -27.8% vs its 50-day average ($0.83) and -70.1% vs its 200-day average ($2.01).
- 52-week range $0.56–$12.00; today's close sits at 0% of that range, 95.0% below the 52-week high.
Oct 9, 2026 — REED dips 1.5% to $0.64
- Closed at $0.64, -1.54% vs the prior close of $0.65. Day range $0.60–$0.68, opened at $0.65.
- Volume was 32.00K shares, 0.2x its 50-day average of 135.14K — lighter than usual.
- Price is -23.4% vs its 50-day average ($0.84) and -68.3% vs its 200-day average ($2.02).
- 52-week range $0.56–$12.00; today's close sits at 1% of that range, 94.7% below the 52-week high.
Oct 8, 2026 — REED jumps 3.2% to $0.65
- Closed at $0.65, +3.17% vs the prior close of $0.63. Day range $0.63–$0.68, opened at $0.68.
- Volume was 22.20K shares, 0.2x its 50-day average of 134.77K — lighter than usual.
- Price is -22.5% vs its 50-day average ($0.84) and -68.0% vs its 200-day average ($2.03).
- 52-week range $0.56–$12.00; today's close sits at 1% of that range, 94.6% below the 52-week high.
Oct 7, 2026 — REED slides 7.4% to $0.63
- Closed at $0.63, -7.35% vs the prior close of $0.68. Day range $0.63–$0.68, opened at $0.67.
- Volume was 32.80K shares, 0.2x its 50-day average of 134.36K — lighter than usual.
- Price is -25.2% vs its 50-day average ($0.84) and -69.2% vs its 200-day average ($2.04).
- 52-week range $0.56–$12.00; today's close sits at 1% of that range, 94.8% below the 52-week high.
Oct 6, 2026 — REED rises 1.5% to $0.68
- Closed at $0.68, +1.49% vs the prior close of $0.67. Day range $0.66–$0.69, opened at $0.67.
- Volume was 22.90K shares, 0.2x its 50-day average of 134.10K — lighter than usual.
- Price is -19.8% vs its 50-day average ($0.85) and -66.9% vs its 200-day average ($2.05).
- 52-week range $0.56–$12.00; today's close sits at 1% of that range, 94.3% below the 52-week high.
Oct 5, 2026 — REED slides 4.3% to $0.67
- Closed at $0.67, -4.29% vs the prior close of $0.70. Day range $0.66–$0.71, opened at $0.67.
- Volume was 8.20K shares, 0.1x its 50-day average of 133.99K — lighter than usual.
- Price is -21.4% vs its 50-day average ($0.85) and -67.6% vs its 200-day average ($2.07).
- 52-week range $0.56–$12.00; today's close sits at 1% of that range, 94.4% below the 52-week high.
Oct 2, 2026 — REED jumps 4.5% to $0.70, 3 up days in a row
- Closed at $0.70, +4.48% vs the prior close of $0.67. Day range $0.65–$0.70, opened at $0.67.
- Volume was 32.00K shares, 0.2x its 50-day average of 133.47K — lighter than usual.
- Price is -18.4% vs its 50-day average ($0.86) and -66.3% vs its 200-day average ($2.08).
- 52-week range $0.56–$12.00; today's close sits at 1% of that range, 94.2% below the 52-week high.
- That makes 3 straight gains.
REED latest news & SEC filings
Every SEC filing by or about REED in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 30, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 1.01 — Signed a material agreement.
- Item 2.03 — Took on a new material debt or financial obligation.
Aug 14, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 3.01 — Stock exchange listing notice or transfer of listing.
- Item 8.01 — Reported other events the company considers important.
Aug 12, 2026 · S-8 — Registration of shares for employee stock plans (S-8)
Registration of shares for employee stock plans (S-8)
Aug 12, 2026 · 10-Q — Quarterly report (unaudited financial statements for the quarter)
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 30, 2026:
- Revenue: $7.49M (prior year $9.52M) (-21.4% vs Jun 30, 2025)
- Net income: -$4.27M (prior year -$6.05M) (loss narrowed vs Jun 30, 2025)
- Diluted EPS: -$0.36 (prior year -$0.78) (loss narrowed vs Jun 30, 2025)
Aug 11, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Things to know before you trade REED
- Last results release: Aug 11, 2026 (8-K Item 2.02). Previous ones: May 12, 2026, Mar 24, 2026, Nov 4, 2025. Based on that rhythm, the next report is likely around Nov 10, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 4.55% (largest 17.9%). That is a volatile stock.
- Liquidity: about 161.45K shares (≈$71.04K) trade per day on average. Thin volume can mean wider bid/ask spreads.
- 52-week position: $0.44 vs a range of $0.38–$12.00 (1% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: 1:6 on Nov 3, 2025
- Insider trades (Form 4, last 12 months, recent 25 shown): 0 open-market buys, 0 sales.
- Latest filings: 8-K Sep 30, 2026; 8-K Aug 14, 2026; 10-Q Aug 12, 2026.
- Share count: 11.86M shares outstanding (Aug 7, 2026), -75.6% vs a year earlier — the company has been reducing its share count.
- Listing: NYSE · industry: Bottled & Canned Soft Drinks & Carbonated Waters.
REED market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 0.51 | 0.55 | 0.38 | 0.44 | 730.90K |
| Oct 14, 2026 | 0.57 | 0.61 | 0.51 | 0.52 | 83.80K |
| Oct 13, 2026 | 0.63 | 0.63 | 0.55 | 0.57 | 144.70K |
| Oct 12, 2026 | 0.62 | 0.67 | 0.56 | 0.60 | 181.00K |
| Oct 9, 2026 | 0.65 | 0.68 | 0.60 | 0.64 | 32.00K |
| Oct 8, 2026 | 0.68 | 0.68 | 0.63 | 0.65 | 22.20K |
| Oct 7, 2026 | 0.67 | 0.68 | 0.63 | 0.63 | 32.80K |
| Oct 6, 2026 | 0.67 | 0.69 | 0.66 | 0.68 | 22.90K |
| Oct 5, 2026 | 0.67 | 0.71 | 0.66 | 0.67 | 8.20K |
| Oct 2, 2026 | 0.67 | 0.70 | 0.65 | 0.70 | 32.00K |
| Oct 1, 2026 | 0.66 | 0.72 | 0.66 | 0.67 | 34.80K |
| Sep 30, 2026 | 0.64 | 0.67 | 0.62 | 0.66 | 34.80K |
| Sep 29, 2026 | 0.63 | 0.67 | 0.60 | 0.63 | 40.40K |
| Sep 28, 2026 | 0.66 | 0.69 | 0.62 | 0.63 | 117.90K |
| Sep 25, 2026 | 0.66 | 0.74 | 0.62 | 0.65 | 87.70K |
| Sep 24, 2026 | 0.61 | 0.71 | 0.61 | 0.65 | 185.30K |
| Sep 23, 2026 | 0.62 | 0.64 | 0.56 | 0.63 | 228.80K |
| Sep 22, 2026 | 0.64 | 0.67 | 0.61 | 0.63 | 194.70K |
| Sep 21, 2026 | 0.80 | 0.86 | 0.63 | 0.64 | 362.40K |
| Sep 18, 2026 | 0.81 | 0.90 | 0.70 | 0.78 | 651.70K |
About Reed'S
Reed'S (REED) is listed on the NYSE and classified by the SEC under “Bottled & Canned Soft Drinks & Carbonated Waters”. Its business address is in NORWALK, CT. State of incorporation: DE. Fiscal year ends December 31. SEC CIK 1140215.
REED board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| No Form 3/4/5 filings by this group in the last 12 months. | ||
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Neal Cohane | Chief Operating Officer | Mar 10, 2026 |
| Keith William Johnson | Chf. Go-To-Market & Cust. Ofcr | Nov 13, 2025 |
| Damian Francis Warshall | Chief Operating Officer | May 4, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| No open-market insider buys or sales reported in the last 12 months. | ||||
REED financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Dec 31, 2025 | $34.06M | $-15.84M | -1.91 | $-17.04M |
| Dec 31, 2024 | $37.95M | $-13.15M | -9.81 | $-6.12M |
| Dec 31, 2023 | $44.71M | $-15.52M | -4.39 | $-4.27M |
| Dec 31, 2022 | $53.04M | $-20.06M | -9.07 | $-15.53M |
| Dec 31, 2021 | $49.60M | $-16.40M | — | $-17.59M |
Latest balance sheet: total assets $15.45M, total liabilities $16.93M, cash $188.00K (as of Jun 30, 2026).
REED earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 11, 2026 | 8-K Item 2.02 (results) | $0.94 |
| May 12, 2026 | 8-K Item 2.02 (results) | $2.50 |
| Mar 24, 2026 | 8-K Item 2.02 (results) | $4.41 |
| Nov 4, 2025 | 8-K Item 2.02 (results) | $7.30 |
| Aug 12, 2025 | 8-K Item 2.02 (results) | $6.30 |
| May 13, 2025 | 8-K Item 2.02 (results) | $10.50 |
| Mar 27, 2025 | 8-K Item 2.02 (results) | $8.34 |
| Nov 14, 2024 | 8-K Item 2.02 (results) | $6.72 |
| Aug 13, 2024 | 8-K Item 2.02 (results) | — |
| May 14, 2024 | 8-K Item 2.02 (results) | — |
| Mar 28, 2024 | 8-K Item 2.02 (results) | — |
| Nov 9, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.