Vital Farms (VITL) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
- Closed at $8.40, -1.75% vs the prior close of $8.55.
- Volume 1.90M shares, 1.1x its 50-day average.
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
VITL dips 1.8% to $8.40, a 3-month low, 4 down days in a row. Closed at $8.40, -1.75% vs the prior close of $8.55. Day range $8.19–$8.78, opened at $8.54.
VITL daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 — VITL dips 1.8% to $8.40, a 3-month low, 4 down days in a row
- Closed at $8.40, -1.75% vs the prior close of $8.55. Day range $8.19–$8.78, opened at $8.54.
- Volume was 1.90M shares, 1.1x its 50-day average of 1.65M.
- Price is -18.2% vs its 50-day average ($10.27) and -44.3% vs its 200-day average ($15.08).
- 52-week range $7.95–$42.08; today's close sits at 1% of that range, 80.0% below the 52-week high.
- That makes 4 straight losses.
Oct 15, 2026 — VITL slides 4.0% to $8.55, a 3-month low, 3 down days in a row
- Closed at $8.55, -4.04% vs the prior close of $8.91. Day range $8.39–$9.25, opened at $9.02.
- Volume was 2.55M shares, 1.6x its 50-day average of 1.64M.
- Price is -17.4% vs its 50-day average ($10.35) and -43.7% vs its 200-day average ($15.20).
- 52-week range $7.95–$42.12; today's close sits at 2% of that range, 79.7% below the 52-week high.
- That makes 3 straight losses.
Oct 14, 2026 — VITL slides 4.6% to $8.91, a 3-month low
- Closed at $8.91, -4.60% vs the prior close of $9.34. Day range $8.74–$9.31, opened at $9.21.
- Volume was 1.91M shares, 1.2x its 50-day average of 1.64M.
- Price is -14.5% vs its 50-day average ($10.42) and -41.8% vs its 200-day average ($15.32).
- 52-week range $7.95–$42.42; today's close sits at 3% of that range, 79.0% below the 52-week high.
Oct 13, 2026 — VITL dips 1.4% to $9.34
- Closed at $9.34, -1.37% vs the prior close of $9.47. Day range $9.20–$9.62, opened at $9.31.
- Volume was 1.18M shares, 0.7x its 50-day average of 1.64M.
- Price is -11.0% vs its 50-day average ($10.49) and -39.5% vs its 200-day average ($15.43).
- 52-week range $7.95–$43.80; today's close sits at 4% of that range, 78.7% below the 52-week high.
Oct 12, 2026 — VITL rises 1.5% to $9.47
- Closed at $9.47, +1.50% vs the prior close of $9.33. Day range $9.01–$9.56, opened at $9.30.
- Volume was 1.28M shares, 0.8x its 50-day average of 1.64M.
- Price is -10.3% vs its 50-day average ($10.56) and -39.1% vs its 200-day average ($15.55).
- 52-week range $7.95–$44.60; today's close sits at 4% of that range, 78.8% below the 52-week high.
Oct 9, 2026 — VITL dips 1.1% to $9.33
- Closed at $9.33, -1.11% vs the prior close of $9.44. Day range $9.27–$9.52, opened at $9.47.
- Volume was 1.12M shares, 0.7x its 50-day average of 1.64M.
- Price is -12.2% vs its 50-day average ($10.62) and -40.4% vs its 200-day average ($15.66).
- 52-week range $7.95–$44.76; today's close sits at 4% of that range, 79.2% below the 52-week high.
Oct 8, 2026 — VITL rises 2.1% to $9.44
- Closed at $9.44, +2.11% vs the prior close of $9.24. Day range $9.16–$9.48, opened at $9.24.
- Volume was 1.81M shares, 1.1x its 50-day average of 1.63M.
- Price is -11.7% vs its 50-day average ($10.69) and -40.2% vs its 200-day average ($15.78).
- 52-week range $7.95–$45.15; today's close sits at 4% of that range, 79.1% below the 52-week high.
Oct 7, 2026 — VITL dips 1.7% to $9.24
- Closed at $9.24, -1.70% vs the prior close of $9.40. Day range $9.14–$9.44, opened at $9.33.
- Volume was 1.22M shares, 0.7x its 50-day average of 1.63M.
- Price is -14.2% vs its 50-day average ($10.77) and -41.9% vs its 200-day average ($15.90).
- 52-week range $7.95–$45.15; today's close sits at 3% of that range, 79.5% below the 52-week high.
Oct 6, 2026 — VITL rises 1.6% to $9.40, 3 up days in a row
- Closed at $9.40, +1.62% vs the prior close of $9.25. Day range $9.11–$9.59, opened at $9.25.
- Volume was 1.45M shares, 0.9x its 50-day average of 1.62M.
- Price is -13.5% vs its 50-day average ($10.86) and -41.3% vs its 200-day average ($16.02).
- 52-week range $7.95–$45.15; today's close sits at 4% of that range, 79.2% below the 52-week high.
- That makes 3 straight gains.
Oct 5, 2026 — VITL rises 2.1% to $9.25
- Closed at $9.25, +2.10% vs the prior close of $9.06. Day range $8.86–$9.36, opened at $9.05.
- Volume was 1.78M shares, 1.1x its 50-day average of 1.61M.
- Price is -15.5% vs its 50-day average ($10.94) and -42.7% vs its 200-day average ($16.13).
- 52-week range $7.95–$45.15; today's close sits at 3% of that range, 79.5% below the 52-week high.
Oct 2, 2026 — VITL rises 1.6% to $9.06
- Closed at $9.06, +1.57% vs the prior close of $8.92. Day range $8.69–$9.07, opened at $8.97.
- Volume was 2.32M shares, 1.5x its 50-day average of 1.60M.
- Price is -17.8% vs its 50-day average ($11.02) and -44.2% vs its 200-day average ($16.25).
- 52-week range $7.95–$45.15; today's close sits at 3% of that range, 79.9% below the 52-week high.
VITL latest news & SEC filings
Every SEC filing by or about VITL in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 18, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Van Hoven Reena Chauhan had withheld for taxes 344 shares at $10.03 (≈$3.45K) on Sep 16, 2026; now holds 25,483
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 4, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
Insider holdings update with no common-stock transactions in the table (often options or derivative awards only).
Aug 17, 2026 · Form 8-K/A — Current report (amended)
Amended current report
- Item 5.03 — Amended its charter or bylaws / changed fiscal year.
Aug 17, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Exhibits / financial statements only (Item 9.01).
Aug 6, 2026 · Form 10-Q — Quarterly report
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 28, 2026:
- Revenue: $166.03M (prior year $184.77M) (-10.1% vs Jun 29, 2025)
- Net income: -$31.07M (prior year $16.64M) (loss widened vs Jun 29, 2025)
- Diluted EPS: -$0.72 (prior year $0.36) (loss widened vs Jun 29, 2025)
Aug 6, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 1.01 — Signed a material agreement.
- Item 1.02 — Ended a material agreement.
- Item 2.02 — Reported results of operations (earnings release).
- Item 2.03 — Took on a new material debt or financial obligation.
- Item 8.01 — Reported other events the company considers important.
This is a results-day filing: the earnings press release is attached as an exhibit.
Jul 17, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Jul 8, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Things to know before you trade VITL
- Last results release: Aug 6, 2026 (8-K Item 2.02). Previous ones: May 7, 2026, Feb 26, 2026, Nov 4, 2025. Based on that rhythm, the next report is likely around Nov 5, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 2.81% (largest 8.4%).
- Liquidity: about 1.84M shares (≈$15.47M) trade per day on average.
- 52-week position: $8.40 vs a range of $7.95–$42.08 (1% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 25 open-market buys, 0 sales; latest: Hoven Reena Chauhan Van bought 2,242 shares on May 19, 2026.
- Latest filings: 8-K Aug 17, 2026; 10-Q Aug 6, 2026; 8-K Aug 6, 2026.
- Share count: 42.93M shares outstanding (Aug 3, 2026), -3.9% vs a year earlier — the company has been reducing its share count.
- Listing: Nasdaq · industry: Food and Kindred Products.
VITL market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 8.54 | 8.78 | 8.19 | 8.40 | 1.90M |
| Oct 15, 2026 | 9.02 | 9.25 | 8.39 | 8.55 | 2.55M |
| Oct 14, 2026 | 9.21 | 9.31 | 8.74 | 8.91 | 1.91M |
| Oct 13, 2026 | 9.31 | 9.62 | 9.20 | 9.34 | 1.18M |
| Oct 12, 2026 | 9.30 | 9.56 | 9.01 | 9.47 | 1.28M |
| Oct 9, 2026 | 9.47 | 9.52 | 9.27 | 9.33 | 1.12M |
| Oct 8, 2026 | 9.24 | 9.48 | 9.16 | 9.44 | 1.81M |
| Oct 7, 2026 | 9.33 | 9.44 | 9.14 | 9.24 | 1.22M |
| Oct 6, 2026 | 9.25 | 9.59 | 9.11 | 9.40 | 1.45M |
| Oct 5, 2026 | 9.05 | 9.36 | 8.86 | 9.25 | 1.78M |
| Oct 2, 2026 | 8.97 | 9.07 | 8.69 | 9.06 | 2.32M |
| Oct 1, 2026 | 9.38 | 9.38 | 8.83 | 8.92 | 1.80M |
| Sep 30, 2026 | 9.24 | 9.42 | 9.05 | 9.28 | 2.02M |
| Sep 29, 2026 | 9.61 | 9.67 | 8.89 | 9.39 | 2.56M |
| Sep 28, 2026 | 9.84 | 9.93 | 9.60 | 9.67 | 1.26M |
| Sep 25, 2026 | 10.05 | 10.22 | 9.82 | 9.95 | 1.31M |
| Sep 24, 2026 | 10.39 | 10.44 | 9.92 | 10.09 | 1.73M |
| Sep 23, 2026 | 11.17 | 11.17 | 10.10 | 10.31 | 1.93M |
| Sep 22, 2026 | 12.41 | 12.46 | 11.22 | 11.25 | 3.06M |
| Sep 21, 2026 | 12.05 | 12.60 | 11.94 | 12.23 | 2.66M |
About Vital Farms
Vital Farms (VITL) is listed on the Nasdaq and classified by the SEC under “Food and Kindred Products”. Its business address is in AUSTIN, TX. State of incorporation: DE. Fiscal year ends December 27. SEC CIK 1579733.
VITL board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Kofi Owusu Amoo-Gottfried | Director | Jun 12, 2026 |
| William B. Cyr | Director | Jun 12, 2026 |
| Russell Diez-Canseco | Exec. Chair, President & CEO | May 19, 2026 |
| Glenda J Flanagan | Director | Jun 12, 2026 |
| Kelly J. Kennedy | Director | Jun 12, 2026 |
| Karl Khoury | Director | Jun 12, 2026 |
| Denny Marie Post | Director | Jun 12, 2026 |
| Gisel Ruiz | Director | Jun 12, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Joanne Bal | CLO, Secy. & Head of Impact | May 19, 2026 |
| Stephanie Coon | Chief Strategy Officer | May 19, 2026 |
| Russell Diez-Canseco | Exec. Chair, President & CEO | May 19, 2026 |
| Joseph Michael Holland | Chief Supply Chain Officer | Sep 4, 2026 |
| Kathryn Mckeon | CMO and GM, Butter | May 18, 2026 |
| Peter Nicholas Pappas | CSO and President, Eggs | May 18, 2026 |
| Hoven Reena Chauhan Van | Chief People Officer | Sep 18, 2026 |
| Thilo Wrede | Chief Financial Officer | May 19, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| May 19, 2026 | Hoven Reena Chauhan Van | Buy | 2,242 | $8.92 |
| May 19, 2026 | Hoven Reena Chauhan Van | Buy | 2,242 | $8.92 |
| May 19, 2026 | Hoven Reena Chauhan Van | Buy | 2,242 | $8.92 |
| May 19, 2026 | Hoven Reena Chauhan Van | Buy | 2,242 | $8.92 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 18, 2026 | Glenda J Flanagan | Buy | 6,100 | $8.33 |
| May 15, 2026 | Kofi Owusu Amoo-Gottfried | Buy | 2,375 | $8.45 |
| May 15, 2026 | Kofi Owusu Amoo-Gottfried | Buy | 2,375 | $8.45 |
| May 15, 2026 | Kofi Owusu Amoo-Gottfried | Buy | 2,375 | $8.45 |
VITL financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Dec 28, 2025 | $759.44M | $66.28M | 1.44 | $33.72M |
| Dec 29, 2024 | $606.31M | $53.39M | 1.18 | $64.82M |
| Dec 31, 2023 | $471.86M | $25.57M | 0.59 | $50.91M |
| Dec 25, 2022 | $362.05M | $1.25M | 0.03 | $-8.10M |
| Dec 26, 2021 | $260.90M | $2.43M | 0.06 | $17.68M |
Latest balance sheet: total assets $502.08M, total liabilities $218.43M, cash $21.24M (as of Jun 28, 2026).
VITL earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 6, 2026 | 8-K Item 2.02 (results) | $12.51 |
| May 7, 2026 | 8-K Item 2.02 (results) | $9.52 |
| Feb 26, 2026 | 8-K Item 2.02 (results) | $22.11 |
| Nov 4, 2025 | 8-K Item 2.02 (results) | $37.37 |
| Aug 7, 2025 | 8-K Item 2.02 (results) | $43.86 |
| May 8, 2025 | 8-K Item 2.02 (results) | $32.57 |
| Feb 27, 2025 | 8-K Item 2.02 (results) | $30.79 |
| Aug 8, 2024 | 8-K Item 2.02 (results) | — |
| May 9, 2024 | 8-K Item 2.02 (results) | — |
| Mar 7, 2024 | 8-K Item 2.02 (results) | — |
| Feb 14, 2024 | 8-K Item 2.02 (results) | — |
| Nov 2, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.