Flowers Foods (FLO) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
- Closed at $6.11, -0.16% vs the prior close of $6.12.
- Volume 5.05M shares, 0.7x its 50-day average.
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
FLO ends flat (-0.2%) to $6.11. Closed at $6.11, -0.16% vs the prior close of $6.12. Day range $6.08–$6.20, opened at $6.15.
FLO daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 — FLO ends flat (-0.2%) to $6.11
- Closed at $6.11, -0.16% vs the prior close of $6.12. Day range $6.08–$6.20, opened at $6.15.
- Volume was 5.05M shares, 0.7x its 50-day average of 7.31M.
- Price is -4.6% vs its 50-day average ($6.40) and -25.8% vs its 200-day average ($8.24).
- 52-week range $5.40–$13.11; today's close sits at 9% of that range, 53.4% below the 52-week high.
Oct 15, 2026 — FLO rises 2.5% to $6.12
- Closed at $6.12, +2.51% vs the prior close of $5.97. Day range $6.07–$6.29, opened at $6.12.
- Volume was 5.94M shares, 0.8x its 50-day average of 7.27M.
- Price is -4.8% vs its 50-day average ($6.43) and -25.9% vs its 200-day average ($8.26).
- 52-week range $5.40–$13.11; today's close sits at 9% of that range, 53.3% below the 52-week high.
Oct 14, 2026 — FLO ends flat (+0.0%) to $5.97
- Closed at $5.97, +0.00% vs the prior close of $5.97. Day range $5.88–$6.02, opened at $5.97.
- Volume was 4.43M shares, 0.6x its 50-day average of 7.28M.
- Price is -7.5% vs its 50-day average ($6.45) and -27.9% vs its 200-day average ($8.28).
- 52-week range $5.40–$13.11; today's close sits at 7% of that range, 54.5% below the 52-week high.
Oct 13, 2026 — FLO dips 1.2% to $5.97
- Closed at $5.97, -1.16% vs the prior close of $6.04. Day range $5.90–$6.17, opened at $6.14.
- Volume was 6.38M shares, 0.9x its 50-day average of 7.29M.
- Price is -7.9% vs its 50-day average ($6.48) and -28.1% vs its 200-day average ($8.31).
- 52-week range $5.40–$13.11; today's close sits at 7% of that range, 54.5% below the 52-week high.
Oct 12, 2026 — FLO jumps 4.0% to $6.04
- Closed at $6.04, +3.96% vs the prior close of $5.81. Day range $5.77–$6.06, opened at $5.80.
- Volume was 6.11M shares, 0.8x its 50-day average of 7.32M.
- Price is -7.1% vs its 50-day average ($6.50) and -27.5% vs its 200-day average ($8.33).
- 52-week range $5.40–$13.11; today's close sits at 8% of that range, 53.9% below the 52-week high.
Oct 9, 2026 — FLO dips 2.2% to $5.81
- Closed at $5.81, -2.19% vs the prior close of $5.94. Day range $5.79–$5.97, opened at $5.94.
- Volume was 5.08M shares, 0.7x its 50-day average of 7.34M.
- Price is -10.9% vs its 50-day average ($6.52) and -30.5% vs its 200-day average ($8.36).
- 52-week range $5.40–$13.11; today's close sits at 5% of that range, 55.7% below the 52-week high.
Oct 8, 2026 — FLO rises 1.7% to $5.94, 6 up days in a row
- Closed at $5.94, +1.71% vs the prior close of $5.84. Day range $5.66–$5.96, opened at $5.80.
- Volume was 8.50M shares, 1.2x its 50-day average of 7.30M.
- Price is -9.3% vs its 50-day average ($6.55) and -29.1% vs its 200-day average ($8.38).
- 52-week range $5.40–$13.11; today's close sits at 7% of that range, 54.7% below the 52-week high.
- That makes 6 straight gains.
Oct 7, 2026 — FLO rises 1.7% to $5.84, 5 up days in a row
- Closed at $5.84, +1.74% vs the prior close of $5.74. Day range $5.77–$6.05, opened at $5.77.
- Volume was 10.70M shares, 1.5x its 50-day average of 7.22M.
- Price is -11.2% vs its 50-day average ($6.58) and -30.5% vs its 200-day average ($8.41).
- 52-week range $5.40–$13.11; today's close sits at 6% of that range, 55.5% below the 52-week high.
- That makes 5 straight gains.
Oct 6, 2026 — FLO rises 2.5% to $5.74, 4 up days in a row
- Closed at $5.74, +2.50% vs the prior close of $5.60. Day range $5.54–$5.79, opened at $5.60.
- Volume was 7.46M shares, 1.0x its 50-day average of 7.16M.
- Price is -13.2% vs its 50-day average ($6.61) and -31.9% vs its 200-day average ($8.43).
- 52-week range $5.40–$13.13; today's close sits at 4% of that range, 56.3% below the 52-week high.
- That makes 4 straight gains.
Oct 5, 2026 — FLO rises 0.5% to $5.60, 3 up days in a row
- Closed at $5.60, +0.54% vs the prior close of $5.57. Day range $5.43–$5.62, opened at $5.55.
- Volume was 7.89M shares, 1.1x its 50-day average of 7.07M.
- Price is -15.8% vs its 50-day average ($6.65) and -33.8% vs its 200-day average ($8.46).
- 52-week range $5.40–$13.28; today's close sits at 3% of that range, 57.8% below the 52-week high.
- That makes 3 straight gains.
Oct 2, 2026 — FLO ends flat (+0.2%) to $5.57
- Closed at $5.57, +0.18% vs the prior close of $5.56. Day range $5.51–$5.66, opened at $5.62.
- Volume was 6.03M shares, 0.8x its 50-day average of 7.10M.
- Price is -16.8% vs its 50-day average ($6.69) and -34.4% vs its 200-day average ($8.49).
- 52-week range $5.40–$13.28; today's close sits at 2% of that range, 58.1% below the 52-week high.
FLO latest news & SEC filings
Every SEC filing by or about FLO in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 13, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Cox Cindy sold 4,400 shares at $5.89 (≈$25.94K) on Oct 8, 2026; now holds 41,030
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 8, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Aug 28, 2026 · Form S-3ASR — S-3ASR filing
S-3ASR filing
An offering document: new shares or debt may be sold, which can increase the share count (dilution) or debt load. Size and terms are in the prospectus.
Aug 28, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.03 — Amended its charter or bylaws / changed fiscal year.
Aug 20, 2026 · Form 10-Q — Quarterly report
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jul 18, 2026:
- Revenue: $1.19B (prior year $1.24B) (-4.0% vs Jul 12, 2025)
- Net income: $40.66M (prior year $58.37M) (-30.3% vs Jul 12, 2025)
- Diluted EPS: $0.19 (prior year $0.28) (-32.1% vs Jul 12, 2025)
Aug 20, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Aug 7, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Jul 31, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Jul 28, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Things to know before you trade FLO
- Last results release: Aug 20, 2026 (8-K Item 2.02). Previous ones: May 21, 2026, Feb 12, 2026, Nov 6, 2025. Based on that rhythm, the next report is likely around Nov 19, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.26% (largest 4.0%).
- Liquidity: about 7.16M shares (≈$43.77M) trade per day on average.
- 52-week position: $6.11 vs a range of $5.40–$13.11 (9% of the range).
- Dividends: last ex-dividend date Sep 11, 2026 ($0.125/share); 4 payments in the past 12 months.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 8 open-market buys, 8 sales; latest: Diego Anthony Scaglione bought 5,000 shares on Jun 8, 2026.
- Latest filings: 8-K Aug 28, 2026; 10-Q Aug 20, 2026; 8-K Aug 20, 2026.
- Share count: 212.06M shares outstanding (Aug 14, 2026), +0.4% vs a year earlier.
- Listing: NYSE · industry: Food and Kindred Products.
FLO market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 6.15 | 6.20 | 6.08 | 6.11 | 5.05M |
| Oct 15, 2026 | 6.12 | 6.29 | 6.07 | 6.12 | 5.94M |
| Oct 14, 2026 | 5.97 | 6.02 | 5.88 | 5.97 | 4.43M |
| Oct 13, 2026 | 6.14 | 6.17 | 5.90 | 5.97 | 6.38M |
| Oct 12, 2026 | 5.80 | 6.06 | 5.77 | 6.04 | 6.11M |
| Oct 9, 2026 | 5.94 | 5.97 | 5.79 | 5.81 | 5.08M |
| Oct 8, 2026 | 5.80 | 5.96 | 5.66 | 5.94 | 8.50M |
| Oct 7, 2026 | 5.77 | 6.05 | 5.77 | 5.84 | 10.70M |
| Oct 6, 2026 | 5.60 | 5.79 | 5.54 | 5.74 | 7.46M |
| Oct 5, 2026 | 5.55 | 5.62 | 5.43 | 5.60 | 7.89M |
| Oct 2, 2026 | 5.62 | 5.66 | 5.51 | 5.57 | 6.03M |
| Oct 1, 2026 | 5.52 | 5.59 | 5.40 | 5.56 | 6.83M |
| Sep 30, 2026 | 5.73 | 5.74 | 5.50 | 5.55 | 7.63M |
| Sep 29, 2026 | 5.64 | 5.71 | 5.58 | 5.68 | 6.69M |
| Sep 28, 2026 | 5.75 | 5.75 | 5.61 | 5.65 | 7.01M |
| Sep 25, 2026 | 5.81 | 5.87 | 5.62 | 5.74 | 8.24M |
| Sep 24, 2026 | 5.89 | 5.90 | 5.73 | 5.81 | 8.32M |
| Sep 23, 2026 | 5.91 | 5.97 | 5.74 | 5.81 | 8.51M |
| Sep 22, 2026 | 6.05 | 6.08 | 5.87 | 5.88 | 8.59M |
| Sep 21, 2026 | 5.90 | 6.07 | 5.85 | 5.96 | 7.90M |
About Flowers Foods
Flowers Foods (FLO) is listed on the NYSE and classified by the SEC under “Food and Kindred Products”. Its business address is in THOMASVILLE, GA. State of incorporation: GA. Fiscal year ends January 2. SEC CIK 1128928.
FLO board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Edward J. Jr. Casey | Director | Jun 1, 2026 |
| Thomas Caldecot Iii Chubb | Director | Jun 8, 2026 |
| George E Deese | Director | Jun 1, 2026 |
| Rhonda Gass | Director | Jun 1, 2026 |
| Brigitte King | Director | Jun 1, 2026 |
| Margaret G Lewis | Director | Jun 1, 2026 |
| William Jameson Mcfadden | Director | Jun 1, 2026 |
| Ryals Mcmullian | Chairman and CEO | Apr 2, 2026 |
| James T Spear | Director | Jun 1, 2026 |
| Melvin T Stith | Director | Jan 5, 2026 |
| Joanne D Smith | Director | Jun 1, 2026 |
| Sterling A Jr. Spainhour | Director | Jun 1, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| John Mark Chaffin | Chief Information Officer | Feb 27, 2026 |
| H Mark Courtney | Chief Brand Officer | Jun 16, 2026 |
| Cindy Cox | Chief Human Resources Officer | Feb 27, 2026 |
| Ryals Mcmullian | Chairman and CEO | Apr 2, 2026 |
| David M Roach | Chief DSD Operations Officer | Feb 27, 2026 |
| Diego Anthony Scaglione | Chief Financial Officer | Jun 10, 2026 |
| Terry S Thomas | Chief Growth Officer | Feb 27, 2026 |
| Stephanie B Tillman | Chief Legal Counsel | Feb 27, 2026 |
| Heeth Iv Varnedoe | President and COO | Feb 27, 2026 |
| Thomas L Winters | Chief Supply Chain Officer | Feb 27, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Jun 8, 2026 | Diego Anthony Scaglione | Buy | 5,000 | $7.51 |
| Jun 8, 2026 | Diego Anthony Scaglione | Buy | 5,000 | $7.51 |
| Jun 8, 2026 | Diego Anthony Scaglione | Buy | 5,000 | $7.51 |
| Jun 8, 2026 | Diego Anthony Scaglione | Buy | 5,000 | $7.51 |
| Apr 1, 2026 | Ryals Mcmullian | Sale | 209,000 | $8.03 |
| Apr 1, 2026 | Ryals Mcmullian | Sale | 209,000 | $8.03 |
| Apr 1, 2026 | Ryals Mcmullian | Sale | 209,000 | $8.03 |
| Apr 1, 2026 | Ryals Mcmullian | Sale | 209,000 | $8.03 |
| Jan 2, 2026 | Ryals Mcmullian | Sale | 209,000 | $10.87 |
| Jan 2, 2026 | Ryals Mcmullian | Sale | 209,000 | $10.87 |
| Jan 2, 2026 | Ryals Mcmullian | Sale | 209,000 | $10.87 |
| Jan 2, 2026 | Ryals Mcmullian | Sale | 209,000 | $10.87 |
| Dec 3, 2025 | Melvin T Stith | Buy | 456 | $10.90 |
| Dec 3, 2025 | Melvin T Stith | Buy | 456 | $10.90 |
| Dec 3, 2025 | Melvin T Stith | Buy | 456 | $10.90 |
FLO financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Jan 3, 2026 | $5.26B | $83.83M | 0.40 | $446.20M |
| Dec 28, 2024 | $5.10B | $248.12M | 1.17 | $412.66M |
| Dec 30, 2023 | $5.09B | $123.42M | 0.58 | $349.35M |
| Dec 31, 2022 | $4.81B | $228.39M | 1.07 | $360.89M |
| Jan 1, 2022 | $4.33B | $206.19M | 0.97 | $344.61M |
Latest balance sheet: total assets $4.19B, total liabilities $—, cash $52.77M (as of Jul 18, 2026).
FLO earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 20, 2026 | 8-K Item 2.02 (results) | $7.10 |
| May 21, 2026 | 8-K Item 2.02 (results) | $7.01 |
| Feb 12, 2026 | 8-K Item 2.02 (results) | $11.35 |
| Nov 6, 2025 | 8-K Item 2.02 (results) | $11.65 |
| Aug 15, 2025 | 8-K Item 2.02 (results) | $15.69 |
| May 16, 2025 | 8-K Item 2.02 (results) | $17.31 |
| Feb 7, 2025 | 8-K Item 2.02 (results) | $19.09 |
| Nov 8, 2024 | 8-K Item 2.02 (results) | $21.44 |
| Aug 16, 2024 | 8-K Item 2.02 (results) | — |
| May 16, 2024 | 8-K Item 2.02 (results) | — |
| Feb 9, 2024 | 8-K Item 2.02 (results) | — |
| Nov 9, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.