Suja Life (SUJA) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $11.69, -2.09% vs the prior close of $11.94.
- Volume 270.00K shares, 0.4x its 50-day average (light).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
SUJA dips 2.1% to $11.69. Closed at $11.69, -2.09% vs the prior close of $11.94. Day range $11.61–$12.42, opened at $11.89.
SUJA daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — SUJA dips 2.1% to $11.69
- Closed at $11.69, -2.09% vs the prior close of $11.94. Day range $11.61–$12.42, opened at $11.89.
- Volume was 270.00K shares, 0.4x its 50-day average of 683.84K — lighter than usual.
- Price is +31.5% vs its 50-day average ($8.89).
- 52-week range $5.59–$18.48; today's close sits at 47% of that range, 36.7% below the 52-week high.
Oct 14, 2026 — SUJA jumps 3.9% to $11.94, a 3-month high
- Closed at $11.94, +3.92% vs the prior close of $11.49. Day range $11.02–$11.94, opened at $11.32.
- Volume was 299.60K shares, 0.4x its 50-day average of 681.41K — lighter than usual.
- Price is +36.1% vs its 50-day average ($8.78).
- 52-week range $5.59–$18.48; today's close sits at 49% of that range, 35.4% below the 52-week high.
Oct 13, 2026 — SUJA jumps 7.1% to $11.49, a 3-month high
- Closed at $11.49, +7.08% vs the prior close of $10.73. Day range $10.44–$11.49, opened at $10.85.
- Volume was 320.60K shares, 0.5x its 50-day average of 678.13K — lighter than usual.
- Price is +31.1% vs its 50-day average ($8.77).
- 52-week range $5.59–$18.48; today's close sits at 46% of that range, 37.8% below the 52-week high.
Oct 12, 2026 — SUJA dips 1.2% to $10.73
- Closed at $10.73, -1.20% vs the prior close of $10.86. Day range $10.69–$11.22, opened at $10.89.
- Volume was 179.50K shares, 0.3x its 50-day average of 675.66K — lighter than usual.
- Price is +22.4% vs its 50-day average ($8.76).
- 52-week range $5.59–$18.48; today's close sits at 40% of that range, 41.9% below the 52-week high.
Oct 9, 2026 — SUJA jumps 3.1% to $10.86, a 1-month high, 4 up days in a row
- Closed at $10.86, +3.13% vs the prior close of $10.53. Day range $10.36–$10.94, opened at $10.54.
- Volume was 162.50K shares, 0.2x its 50-day average of 675.01K — lighter than usual.
- Price is +23.9% vs its 50-day average ($8.76).
- 52-week range $5.59–$18.48; today's close sits at 41% of that range, 41.2% below the 52-week high.
- That makes 4 straight gains.
Oct 8, 2026 — SUJA rises 1.8% to $10.53, a 1-month high, 3 up days in a row
- Closed at $10.53, +1.84% vs the prior close of $10.34. Day range $10.00–$10.68, opened at $10.23.
- Volume was 175.90K shares, 0.3x its 50-day average of 674.19K — lighter than usual.
- Price is +20.3% vs its 50-day average ($8.75).
- 52-week range $5.59–$18.48; today's close sits at 38% of that range, 43.0% below the 52-week high.
- That makes 3 straight gains.
Oct 7, 2026 — SUJA rises 0.9% to $10.34, a 1-month high
- Closed at $10.34, +0.88% vs the prior close of $10.25. Day range $10.10–$10.43, opened at $10.22.
- Volume was 190.90K shares, 0.3x its 50-day average of 673.93K — lighter than usual.
- Price is +18.3% vs its 50-day average ($8.74).
- 52-week range $5.59–$18.48; today's close sits at 37% of that range, 44.0% below the 52-week high.
Oct 6, 2026 — SUJA jumps 8.7% to $10.25
- Closed at $10.25, +8.70% vs the prior close of $9.43. Day range $9.37–$10.27, opened at $9.47.
- Volume was 234.40K shares, 0.3x its 50-day average of 671.38K — lighter than usual.
- Price is +17.2% vs its 50-day average ($8.75).
- 52-week range $5.59–$18.48; today's close sits at 36% of that range, 44.5% below the 52-week high.
Oct 5, 2026 — SUJA dips 2.8% to $9.43
- Closed at $9.43, -2.78% vs the prior close of $9.70. Day range $9.17–$9.58, opened at $9.58.
- Volume was 236.90K shares, 0.4x its 50-day average of 670.46K — lighter than usual.
- Price is +7.8% vs its 50-day average ($8.75).
- 52-week range $5.59–$18.48; today's close sits at 30% of that range, 49.0% below the 52-week high.
Oct 2, 2026 — SUJA jumps 7.2% to $9.70
- Closed at $9.70, +7.18% vs the prior close of $9.05. Day range $9.19–$9.85, opened at $9.48.
- Volume was 306.70K shares, 0.5x its 50-day average of 671.51K — lighter than usual.
- Price is +10.6% vs its 50-day average ($8.77).
- 52-week range $5.59–$18.48; today's close sits at 32% of that range, 47.5% below the 52-week high.
SUJA latest news & SEC filings
Every SEC filing by or about SUJA in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 13, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Vrabeck Kathy P received an award of 2,381 shares on Oct 8, 2026; now holds 7,142
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 13, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Deborde Robert received an award of 2,381 shares on Oct 8, 2026; now holds 280,597
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 13, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Partin Mark received an award of 2,381 shares on Oct 8, 2026; now holds 7,142
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 9, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Sep 8, 2026 · Form SCHEDULE 13D/A — Update to a 13D 5%+ stake disclosure
Update to a 13D 5%+ stake disclosure
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Sep 8, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 50,000 shares at $9.90 (≈$495.00K) on Sep 8, 2026
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 125,000 shares at $10.48 (≈$1.31M) on Sep 4, 2026
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 125,000 shares at $10.57 (≈$1.32M) on Sep 3, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 2, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 175,000 shares at $10.26 (≈$1.80M) on Sep 2, 2026
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 175,000 shares at $10.44 (≈$1.83M) on Sep 1, 2026
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 175,000 shares at $10.10 (≈$1.77M) on Aug 31, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 31, 2026 · Form SCHEDULE 13D/A — Update to a 13D 5%+ stake disclosure
Update to a 13D 5%+ stake disclosure
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 28, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 185,000 shares at $9.33 (≈$1.73M) on Aug 28, 2026
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 233,624 shares at $9.12 (≈$2.13M) on Aug 27, 2026
- Paine Schwartz Food Chain Fund V Gp, Ltd. bought 233,624 shares at $9.59 (≈$2.24M) on Aug 26, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 28, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 25, 2026 · Form SCHEDULE 13D/A — Update to a 13D 5%+ stake disclosure
Update to a 13D 5%+ stake disclosure
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 20, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 1.01 — Signed a material agreement.
- Item 2.03 — Took on a new material debt or financial obligation.
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Aug 18, 2026 · Form SCHEDULE 13D — Activist-style stake (13D)
Activist-style stake (13D) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 14, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 11, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Things to know before you trade SUJA
- Last results release: Aug 4, 2026 (8-K Item 2.02).
- How much it moves: over the last 20 sessions the average daily move was 3.78% (largest 9.4%). That is a volatile stock.
- Liquidity: about 315.67K shares (≈$3.69M) trade per day on average.
- 52-week position: $11.69 vs a range of $5.59–$18.48 (47% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 22 open-market buys, 0 sales; latest: Schwartz Food Chain Fund V Gp, Ltd. Paine bought 50,000 shares on Sep 8, 2026.
- Latest filings: 8-K Aug 20, 2026; 10-Q Aug 4, 2026; 8-K Aug 4, 2026.
- Listing: Nasdaq · industry: Beverages.
SUJA market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 11.89 | 12.42 | 11.61 | 11.69 | 270.00K |
| Oct 14, 2026 | 11.32 | 11.94 | 11.02 | 11.94 | 299.60K |
| Oct 13, 2026 | 10.85 | 11.49 | 10.44 | 11.49 | 320.60K |
| Oct 12, 2026 | 10.89 | 11.22 | 10.69 | 10.73 | 179.50K |
| Oct 9, 2026 | 10.54 | 10.94 | 10.36 | 10.86 | 162.50K |
| Oct 8, 2026 | 10.23 | 10.68 | 10.00 | 10.53 | 175.90K |
| Oct 7, 2026 | 10.22 | 10.43 | 10.10 | 10.34 | 190.90K |
| Oct 6, 2026 | 9.47 | 10.27 | 9.37 | 10.25 | 234.40K |
| Oct 5, 2026 | 9.58 | 9.58 | 9.17 | 9.43 | 236.90K |
| Oct 2, 2026 | 9.48 | 9.85 | 9.19 | 9.70 | 306.70K |
| Oct 1, 2026 | 9.73 | 9.97 | 8.99 | 9.05 | 208.30K |
| Sep 30, 2026 | 9.77 | 9.87 | 9.28 | 9.71 | 453.70K |
| Sep 29, 2026 | 9.05 | 9.82 | 8.75 | 9.78 | 294.70K |
| Sep 28, 2026 | 8.63 | 8.98 | 8.49 | 8.94 | 226.60K |
| Sep 25, 2026 | 8.22 | 8.72 | 8.14 | 8.61 | 251.60K |
| Sep 24, 2026 | 8.07 | 8.26 | 8.04 | 8.20 | 158.00K |
| Sep 23, 2026 | 8.23 | 8.55 | 7.99 | 8.07 | 229.70K |
| Sep 22, 2026 | 8.04 | 8.62 | 8.04 | 8.21 | 216.70K |
| Sep 21, 2026 | 8.57 | 8.70 | 7.82 | 8.06 | 573.30K |
| Sep 18, 2026 | 8.47 | 8.74 | 8.28 | 8.57 | 1.32M |
About Suja Life
Suja Life (SUJA) is listed on the Nasdaq and classified by the SEC under “Beverages”. Its business address is in OCEANSIDE, CA. Fiscal year ends December 27. SEC CIK 1934114.
SUJA board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Alexander Corbacho | Director | May 8, 2026 |
| Robert Deborde | Director | May 8, 2026 |
| Randy Papadellis | Director | May 8, 2026 |
| Mark Partin | Director | May 8, 2026 |
| Kevin Schwartz | Director | May 8, 2026 |
| Maria D Stipp | Chief Executive Officer | May 8, 2026 |
| Kathy P Vrabeck | Director | May 8, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Michael Box | Chief Operations Officer | Aug 12, 2026 |
| Jeff Pedersen | Chief Financial Officer | May 8, 2026 |
| Maria D Stipp | Chief Executive Officer | May 8, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Sep 8, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 50,000 | $9.90 |
| Sep 4, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 125,000 | $10.48 |
| Sep 3, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 125,000 | $10.57 |
| Sep 2, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 175,000 | $10.26 |
| Sep 1, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 175,000 | $10.44 |
| Aug 31, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 175,000 | $10.10 |
| Aug 28, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 185,000 | $9.33 |
| Aug 27, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 233,624 | $9.12 |
| Aug 26, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 233,624 | $9.59 |
| Aug 25, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 233,624 | $9.21 |
| Aug 24, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 233,624 | $8.84 |
| Aug 21, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 189,300 | $7.96 |
| Aug 20, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 189,300 | $7.63 |
| Aug 19, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 189,300 | $7.11 |
| Aug 18, 2026 | Schwartz Food Chain Fund V Gp, Ltd. Paine | Buy | 189,300 | $6.73 |
SUJA financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| No annual XBRL figures available (foreign filers often report on Form 20-F). | ||||
Latest balance sheet: total assets $419.03M, total liabilities $230.11M, cash $— (as of Jun 29, 2026).
SUJA earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 4, 2026 | 8-K Item 2.02 (results) | $11.40 |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.