SoFi Technologies (SOFI) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $15.09, +6.12% vs the prior close of $14.22.
- Volume 62.76M shares, 1.4x its 50-day average.
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
SOFI jumps 6.1% to $15.09. Closed at $15.09, +6.12% vs the prior close of $14.22. Day range $13.86–$15.13, opened at $13.89.
SOFI daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — SOFI jumps 6.1% to $15.09
- Closed at $15.09, +6.12% vs the prior close of $14.22. Day range $13.86–$15.13, opened at $13.89.
- Volume was 62.76M shares, 1.4x its 50-day average of 44.77M.
- Price is -12.1% vs its 50-day average ($17.16) and -18.1% vs its 200-day average ($18.43).
- 52-week range $13.86–$32.73; today's close sits at 7% of that range, 53.9% below the 52-week high.
Oct 14, 2026 — SOFI slides 6.7% to $14.22, a 52-week low on 2.1x normal volume
- Closed at $14.22, -6.69% vs the prior close of $15.24. Day range $13.92–$15.04, opened at $14.92.
- Volume was 92.17M shares, 2.1x its 50-day average of 44.15M — unusually heavy trading.
- Price is -17.5% vs its 50-day average ($17.23) and -23.1% vs its 200-day average ($18.49).
- 52-week range $13.92–$32.73; today's close sits at 2% of that range, 56.6% below the 52-week high.
Oct 13, 2026 — SOFI ends flat (+0.1%) to $15.24
- Closed at $15.24, +0.07% vs the prior close of $15.23. Day range $15.09–$15.33, opened at $15.12.
- Volume was 31.01M shares, 0.7x its 50-day average of 45.21M.
- Price is -12.0% vs its 50-day average ($17.32) and -17.9% vs its 200-day average ($18.55).
- 52-week range $14.88–$32.73; today's close sits at 2% of that range, 53.4% below the 52-week high.
Oct 12, 2026 — SOFI slides 3.6% to $15.23, a 3-month low
- Closed at $15.23, -3.61% vs the prior close of $15.80. Day range $15.19–$15.68, opened at $15.47.
- Volume was 40.62M shares, 0.9x its 50-day average of 45.53M.
- Price is -12.3% vs its 50-day average ($17.37) and -18.2% vs its 200-day average ($18.61).
- 52-week range $14.88–$32.73; today's close sits at 2% of that range, 53.5% below the 52-week high.
Oct 9, 2026 — SOFI rises 1.2% to $15.80
- Closed at $15.80, +1.22% vs the prior close of $15.61. Day range $15.46–$15.85, opened at $15.76.
- Volume was 29.29M shares, 0.6x its 50-day average of 46.61M.
- Price is -9.2% vs its 50-day average ($17.39) and -15.4% vs its 200-day average ($18.67).
- 52-week range $14.88–$32.73; today's close sits at 5% of that range, 51.7% below the 52-week high.
Oct 8, 2026 — SOFI dips 0.3% to $15.61, a 1-month low, 3 down days in a row
- Closed at $15.61, -0.32% vs the prior close of $15.66. Day range $15.25–$15.65, opened at $15.40.
- Volume was 49.89M shares, 1.0x its 50-day average of 49.49M.
- Price is -10.3% vs its 50-day average ($17.41) and -16.7% vs its 200-day average ($18.73).
- 52-week range $14.88–$32.73; today's close sits at 4% of that range, 52.3% below the 52-week high.
- That makes 3 straight losses.
Oct 7, 2026 — SOFI dips 0.6% to $15.66, a 1-month low
- Closed at $15.66, -0.63% vs the prior close of $15.76. Day range $15.45–$15.69, opened at $15.56.
- Volume was 32.99M shares, 0.7x its 50-day average of 50.49M.
- Price is -10.0% vs its 50-day average ($17.40) and -16.7% vs its 200-day average ($18.79).
- 52-week range $14.88–$32.73; today's close sits at 4% of that range, 52.2% below the 52-week high.
Oct 6, 2026 — SOFI dips 1.0% to $15.76
- Closed at $15.76, -1.01% vs the prior close of $15.92. Day range $15.73–$16.17, opened at $16.01.
- Volume was 39.08M shares, 0.8x its 50-day average of 51.04M.
- Price is -9.5% vs its 50-day average ($17.42) and -16.4% vs its 200-day average ($18.84).
- 52-week range $14.88–$32.73; today's close sits at 5% of that range, 51.8% below the 52-week high.
Oct 5, 2026 — SOFI rises 1.0% to $15.92
- Closed at $15.92, +0.95% vs the prior close of $15.77. Day range $15.74–$16.19, opened at $15.77.
- Volume was 48.17M shares, 0.9x its 50-day average of 51.94M.
- Price is -8.7% vs its 50-day average ($17.44) and -15.7% vs its 200-day average ($18.89).
- 52-week range $14.88–$32.73; today's close sits at 6% of that range, 51.4% below the 52-week high.
Oct 2, 2026 — SOFI dips 0.4% to $15.77
- Closed at $15.77, -0.44% vs the prior close of $15.84. Day range $15.72–$16.25, opened at $16.14.
- Volume was 49.55M shares, 0.9x its 50-day average of 52.42M.
- Price is -9.7% vs its 50-day average ($17.45) and -16.8% vs its 200-day average ($18.94).
- 52-week range $14.88–$32.73; today's close sits at 5% of that range, 51.8% below the 52-week high.
SOFI latest news & SEC filings
Every SEC filing by or about SOFI in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 23, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Keough Kelli sold 10,203 shares at $16.99 (≈$173.31K) on Sep 21, 2026; now holds 408,073
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 23, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Rishel Jeremy sold 18,624 shares at $17.50 (≈$325.92K) on Sep 21, 2026; now holds 912,650
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 21, 2026 · 144 — Notice of proposed sale (Form 144)
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Sep 21, 2026 · 144 — Notice of proposed sale (Form 144)
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Sep 16, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Keough Kelli converted options/RSUs into 82,643 shares on Sep 14, 2026; now holds 439,085
- Keough Kelli converted options/RSUs into 26,476 shares on Sep 14, 2026; now holds 465,561
- Keough Kelli converted options/RSUs into 13,067 shares on Sep 14, 2026; now holds 478,628
- Keough Kelli converted options/RSUs into 5,681 shares on Sep 14, 2026; now holds 484,309
- Keough Kelli had withheld for taxes 66,033 shares at $17.28 (≈$1.14M) on Sep 15, 2026; now holds 418,276
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 16, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Lapointe Christopher converted options/RSUs into 52,954 shares on Sep 14, 2026; now holds 1,878,433
- Lapointe Christopher converted options/RSUs into 36,589 shares on Sep 14, 2026; now holds 1,915,022
- Lapointe Christopher converted options/RSUs into 14,609 shares on Sep 14, 2026; now holds 1,929,631
- Lapointe Christopher had withheld for taxes 59,341 shares at $17.32 (≈$1.03M) on Sep 14, 2026; now holds 1,870,290
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 6, 2026 · 10-Q — Quarterly report (unaudited financial statements for the quarter)
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 30, 2026:
- Revenue: $153.58M (prior year $151.89M) (+1.1% vs Jun 30, 2025)
- Net income: $156.59M (prior year $97.26M) (+61.0% vs Jun 30, 2025)
- Diluted EPS: $0.12 (prior year $0.08) (+50.0% vs Jun 30, 2025)
Jul 29, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Jun 18, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.07 — Reported shareholder vote results.
Things to know before you trade SOFI
- Last results release: Jul 29, 2026 (8-K Item 2.02). Previous ones: Apr 29, 2026, Jan 30, 2026, Oct 28, 2025. Based on that rhythm, the next report is likely around Oct 28, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.80% (largest 6.7%).
- Liquidity: about 49.78M shares (≈$751.13M) trade per day on average.
- 52-week position: $15.09 vs a range of $13.86–$32.73 (7% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 7 open-market buys, 18 sales; latest: Kelli Keough sold 10,203 shares on Sep 21, 2026.
- Latest filings: 10-Q Aug 6, 2026; 8-K Jul 29, 2026; 8-K Jun 18, 2026.
- Share count: 1.29B shares outstanding (Jul 31, 2026), +7.9% vs a year earlier — notable dilution.
- Listing: Nasdaq · industry: Finance Services.
SOFI market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 13.89 | 15.13 | 13.86 | 15.09 | 62.76M |
| Oct 14, 2026 | 14.92 | 15.04 | 13.92 | 14.22 | 92.17M |
| Oct 13, 2026 | 15.12 | 15.33 | 15.09 | 15.24 | 31.01M |
| Oct 12, 2026 | 15.47 | 15.68 | 15.19 | 15.23 | 40.62M |
| Oct 9, 2026 | 15.76 | 15.85 | 15.46 | 15.80 | 29.29M |
| Oct 8, 2026 | 15.40 | 15.65 | 15.25 | 15.61 | 49.89M |
| Oct 7, 2026 | 15.56 | 15.69 | 15.45 | 15.66 | 32.99M |
| Oct 6, 2026 | 16.01 | 16.17 | 15.73 | 15.76 | 39.08M |
| Oct 5, 2026 | 15.77 | 16.19 | 15.74 | 15.92 | 48.17M |
| Oct 2, 2026 | 16.14 | 16.25 | 15.72 | 15.77 | 49.55M |
| Oct 1, 2026 | 15.79 | 16.03 | 15.53 | 15.84 | 37.33M |
| Sep 30, 2026 | 15.94 | 16.17 | 15.71 | 15.72 | 41.35M |
| Sep 29, 2026 | 16.10 | 16.21 | 15.86 | 15.91 | 36.08M |
| Sep 28, 2026 | 16.32 | 16.42 | 15.87 | 15.93 | 58.73M |
| Sep 25, 2026 | 16.78 | 16.92 | 16.55 | 16.58 | 31.59M |
| Sep 24, 2026 | 16.50 | 16.87 | 16.20 | 16.80 | 50.28M |
| Sep 23, 2026 | 17.02 | 17.14 | 16.51 | 16.55 | 57.01M |
| Sep 22, 2026 | 17.92 | 17.96 | 17.00 | 17.16 | 98.87M |
| Sep 21, 2026 | 17.46 | 17.52 | 16.83 | 16.97 | 64.53M |
| Sep 18, 2026 | 16.83 | 17.06 | 16.66 | 16.96 | 44.23M |
About SoFi Technologies
SoFi Technologies (SOFI) is listed on the Nasdaq and classified by the SEC under “Finance Services”. Its business address is in SAN FRANCISCO, CA. State of incorporation: DE. Fiscal year ends December 31. SEC CIK 1818874.
SOFI board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| William A. Borden | Director | Jul 27, 2026 |
| Steven J Freiberg | Director | Jul 27, 2026 |
| Dana R. Green | Director | Jul 27, 2026 |
| George Thompson Hutton | Director | Jul 27, 2026 |
| John C.R. Hele | Director | Jul 27, 2026 |
| Clara Liang | Director | Jul 27, 2026 |
| Gary Meltzer | Director | Jul 27, 2026 |
| Anthony Noto | Chief Executive Officer | Sep 16, 2026 |
| Bashir Ruzwana | Director | Jul 27, 2026 |
| Magdalena Yesil | Director | Jul 27, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Kelli Keough | EVP, GBUL, SIPS | Sep 23, 2026 |
| Christopher Lapointe | CFO and PAO | Sep 16, 2026 |
| Robert S Lavet | General Counsel | Sep 16, 2026 |
| Anthony Noto | Chief Executive Officer | Sep 16, 2026 |
| Arun Pinto | Chief Risk Officer | Sep 16, 2026 |
| Jeremy Rishel | Chief Technology Officer | Sep 23, 2026 |
| Eric Schuppenhauer | EVP GBUL Borrow | Sep 16, 2026 |
| Stephen Simcock | General Counsel | Dec 17, 2025 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Sep 21, 2026 | Kelli Keough | Sale | 10,203 | $16.99 |
| Sep 21, 2026 | Jeremy Rishel | Sale | 18,624 | $17.50 |
| Aug 20, 2026 | Kelli Keough | Sale | 11,286 | $18.00 |
| Jul 20, 2026 | Kelli Keough | Sale | 10,954 | $17.19 |
| Jun 22, 2026 | Kelli Keough | Sale | 10,954 | $17.35 |
| Jun 18, 2026 | Robert S Lavet | Sale | 1,188 | $17.55 |
| Jun 17, 2026 | Jeremy Rishel | Sale | 102,123 | $17.78 |
| Jun 16, 2026 | Anthony Noto | Buy | 13,888 | $18.06 |
| May 20, 2026 | Kelli Keough | Sale | 10,037 | $15.53 |
| May 11, 2026 | Anthony Noto | Buy | 15,545 | $16.00 |
| May 8, 2026 | Anthony Noto | Buy | 15,878 | $15.73 |
| Apr 21, 2026 | Kelli Keough | Sale | 9,742 | $19.25 |
| Mar 20, 2026 | Kelli Keough | Sale | 9,742 | $16.94 |
| Mar 18, 2026 | Jeremy Rishel | Sale | 94,958 | $17.43 |
| Mar 17, 2026 | Anthony Noto | Buy | 28,900 | $17.32 |
SOFI financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Dec 31, 2025 | $619.35M | $481.32M | 0.39 | $-3.74B |
| Dec 31, 2024 | $503.12M | $498.67M | 0.39 | $-1.12B |
| Dec 31, 2023 | $421.45M | $-300.74M | -0.36 | $-7.23B |
| Dec 31, 2022 | $377.10M | $-320.41M | -0.40 | $-7.26B |
| Dec 31, 2021 | $247.72M | $-483.94M | -1.00 | $-1.35B |
Latest balance sheet: total assets $60.95B, total liabilities $49.87B, cash $3.13B (as of Jun 30, 2026).
SOFI earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Jul 29, 2026 | 8-K Item 2.02 (results) | $15.25 |
| Apr 29, 2026 | 8-K Item 2.02 (results) | $15.52 |
| Jan 30, 2026 | 8-K Item 2.02 (results) | $22.81 |
| Oct 28, 2025 | 8-K Item 2.02 (results) | $31.66 |
| Jul 29, 2025 | 8-K Item 2.02 (results) | $22.40 |
| Apr 29, 2025 | 8-K Item 2.02 (results) | $13.27 |
| Jan 27, 2025 | 8-K Item 2.02 (results) | $16.08 |
| Oct 29, 2024 | 8-K Item 2.02 (results) | $10.47 |
| Jul 30, 2024 | 8-K Item 2.02 (results) | — |
| Apr 29, 2024 | 8-K Item 2.02 (results) | — |
| Jan 29, 2024 | 8-K Item 2.02 (results) | — |
| Oct 30, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.