Under Armour (UAA) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $4.88, +1.88% vs the prior close of $4.79.
- Volume 8.16M shares, 0.9x its 50-day average.
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
UAA rises 1.9% to $4.88. Closed at $4.88, +1.88% vs the prior close of $4.79. Day range $4.80–$5.00, opened at $4.85.
UAA daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — UAA rises 1.9% to $4.88
- Closed at $4.88, +1.88% vs the prior close of $4.79. Day range $4.80–$5.00, opened at $4.85.
- Volume was 8.16M shares, 0.9x its 50-day average of 9.48M.
- Price is -2.9% vs its 50-day average ($5.03) and -18.4% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 19% of that range, 40.1% below the 52-week high.
Oct 14, 2026 — UAA dips 2.2% to $4.79, 3 down days in a row
- Closed at $4.79, -2.24% vs the prior close of $4.90. Day range $4.75–$4.87, opened at $4.83.
- Volume was 7.16M shares, 0.8x its 50-day average of 9.46M.
- Price is -5.4% vs its 50-day average ($5.06) and -19.9% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 16% of that range, 41.2% below the 52-week high.
- That makes 3 straight losses.
Oct 13, 2026 — UAA dips 0.6% to $4.90
- Closed at $4.90, -0.61% vs the prior close of $4.93. Day range $4.86–$5.06, opened at $4.98.
- Volume was 7.01M shares, 0.7x its 50-day average of 9.44M.
- Price is -4.0% vs its 50-day average ($5.10) and -18.1% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 19% of that range, 39.9% below the 52-week high.
Oct 12, 2026 — UAA ends flat (+0.0%) to $4.93
- Closed at $4.93, +0.00% vs the prior close of $4.93. Day range $4.83–$4.99, opened at $4.90.
- Volume was 6.95M shares, 0.7x its 50-day average of 9.43M.
- Price is -4.1% vs its 50-day average ($5.14) and -17.6% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 20% of that range, 39.5% below the 52-week high.
Oct 9, 2026 — UAA rises 1.0% to $4.93
- Closed at $4.93, +1.02% vs the prior close of $4.88. Day range $4.82–$5.01, opened at $4.94.
- Volume was 8.06M shares, 0.9x its 50-day average of 9.41M.
- Price is -4.7% vs its 50-day average ($5.18) and -17.5% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 20% of that range, 39.5% below the 52-week high.
Oct 8, 2026 — UAA rises 1.2% to $4.88
- Closed at $4.88, +1.24% vs the prior close of $4.82. Day range $4.73–$4.91, opened at $4.76.
- Volume was 12.05M shares, 1.3x its 50-day average of 9.32M.
- Price is -6.4% vs its 50-day average ($5.21) and -18.4% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 19% of that range, 40.1% below the 52-week high.
Oct 7, 2026 — UAA dips 1.2% to $4.82
- Closed at $4.82, -1.23% vs the prior close of $4.88. Day range $4.77–$4.93, opened at $4.93.
- Volume was 13.49M shares, 1.5x its 50-day average of 9.18M.
- Price is -8.3% vs its 50-day average ($5.26) and -19.3% vs its 200-day average ($5.98).
- 52-week range $4.13–$8.15; today's close sits at 17% of that range, 40.9% below the 52-week high.
Oct 6, 2026 — UAA jumps 3.8% to $4.88
- Closed at $4.88, +3.83% vs the prior close of $4.70. Day range $4.72–$4.89, opened at $4.74.
- Volume was 9.88M shares, 1.1x its 50-day average of 9.15M.
- Price is -8.0% vs its 50-day average ($5.30) and -18.3% vs its 200-day average ($5.97).
- 52-week range $4.13–$8.15; today's close sits at 19% of that range, 40.1% below the 52-week high.
Oct 5, 2026 — UAA ends flat (-0.2%) to $4.70
- Closed at $4.70, -0.21% vs the prior close of $4.71. Day range $4.59–$4.74, opened at $4.72.
- Volume was 7.81M shares, 0.9x its 50-day average of 9.15M.
- Price is -12.1% vs its 50-day average ($5.35) and -21.3% vs its 200-day average ($5.97).
- 52-week range $4.13–$8.15; today's close sits at 14% of that range, 42.3% below the 52-week high.
Oct 2, 2026 — UAA rises 1.5% to $4.71, 3 up days in a row
- Closed at $4.71, +1.51% vs the prior close of $4.64. Day range $4.61–$4.85, opened at $4.74.
- Volume was 13.94M shares, 1.5x its 50-day average of 9.07M.
- Price is -12.7% vs its 50-day average ($5.39) and -21.1% vs its 200-day average ($5.97).
- 52-week range $4.13–$8.15; today's close sits at 14% of that range, 42.2% below the 52-week high.
- That makes 3 straight gains.
UAA latest news & SEC filings
Every SEC filing by or about UAA in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 2, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Whitesell Patrick received an award of 5,519 shares on Oct 1, 2026; now holds 161,995
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 2, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Sweeney Robert John received an award of 6,071 shares on Oct 1, 2026; now holds 220,595
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 2, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Gibbs David W received an award of 6,347 shares on Oct 1, 2026; now holds 213,782
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 2, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Fitzpatrick Dawn N. received an award of 6,071 shares on Oct 1, 2026; now holds 220,595
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 2, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Everson Carolyn received an award of 1,104 shares on Oct 1, 2026; now holds 140,198
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 2, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- El-Erian Mohamed received an award of 14,625 shares on Oct 1, 2026; now holds 278,885
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 1, 2026 · SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 31, 2026 · S-3ASR — S-3ASR filing
S-3ASR filing
An offering document: new shares or debt may be sold, which can increase the share count (dilution) or debt load. Size and terms are in the prospectus.
Aug 31, 2026 · S-8 — Registration of shares for employee stock plans (S-8)
Registration of shares for employee stock plans (S-8)
Aug 27, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.07 — Reported shareholder vote results.
Aug 7, 2026 · 10-Q — Quarterly report (unaudited financial statements for the quarter)
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 30, 2026:
- Revenue: $1.10B (prior year $1.13B) (-3.2% vs Jun 30, 2025)
- Net income: $545.00K (prior year -$2.61M) (swung to profit vs Jun 30, 2025)
- Diluted EPS: $0.00 (prior year -$0.01) (swung to profit vs Jun 30, 2025)
Aug 7, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Jul 30, 2026 · SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Jul 15, 2026 · ARS — Annual report to shareholders
Annual report to shareholders
Jul 15, 2026 · DEFA14A — Additional proxy materials
Additional proxy materials
Things to know before you trade UAA
- Last results release: Aug 7, 2026 (8-K Item 2.02). Previous ones: May 12, 2026, Feb 6, 2026, Nov 6, 2025. Based on that rhythm, the next report is likely around Nov 6, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.86% (largest 4.4%).
- Liquidity: about 10.55M shares (≈$51.46M) trade per day on average.
- 52-week position: $4.88 vs a range of $4.13–$8.15 (19% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 25 open-market buys, 0 sales; latest: Reza Taleghani bought 18,656 shares on Aug 11, 2026.
- Latest filings: 8-K Aug 27, 2026; 10-Q Aug 7, 2026; 8-K Aug 7, 2026.
- Listing: NYSE · industry: Apparel & Other Finishd Prods of Fabrics & Similar Matl.
UAA market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 4.85 | 5.00 | 4.80 | 4.88 | 8.16M |
| Oct 14, 2026 | 4.83 | 4.87 | 4.75 | 4.79 | 7.16M |
| Oct 13, 2026 | 4.98 | 5.06 | 4.86 | 4.90 | 7.01M |
| Oct 12, 2026 | 4.90 | 4.99 | 4.83 | 4.93 | 6.95M |
| Oct 9, 2026 | 4.94 | 5.01 | 4.82 | 4.93 | 8.06M |
| Oct 8, 2026 | 4.76 | 4.91 | 4.73 | 4.88 | 12.05M |
| Oct 7, 2026 | 4.93 | 4.93 | 4.77 | 4.82 | 13.49M |
| Oct 6, 2026 | 4.74 | 4.89 | 4.72 | 4.88 | 9.88M |
| Oct 5, 2026 | 4.72 | 4.74 | 4.59 | 4.70 | 7.81M |
| Oct 2, 2026 | 4.74 | 4.85 | 4.61 | 4.71 | 13.94M |
| Oct 1, 2026 | 4.41 | 4.72 | 4.40 | 4.64 | 16.41M |
| Sep 30, 2026 | 4.28 | 4.52 | 4.25 | 4.46 | 11.38M |
| Sep 29, 2026 | 4.28 | 4.34 | 4.22 | 4.27 | 8.61M |
| Sep 28, 2026 | 4.40 | 4.40 | 4.25 | 4.28 | 12.69M |
| Sep 25, 2026 | 4.52 | 4.61 | 4.41 | 4.43 | 9.99M |
| Sep 24, 2026 | 4.59 | 4.59 | 4.47 | 4.50 | 11.44M |
| Sep 23, 2026 | 4.73 | 4.74 | 4.52 | 4.53 | 10.54M |
| Sep 22, 2026 | 4.86 | 4.91 | 4.71 | 4.74 | 10.72M |
| Sep 21, 2026 | 4.92 | 4.93 | 4.70 | 4.77 | 11.33M |
| Sep 18, 2026 | 4.95 | 5.05 | 4.87 | 4.88 | 13.29M |
About Under Armour
Under Armour (UAA) is listed on the NYSE and classified by the SEC under “Apparel & Other Finishd Prods of Fabrics & Similar Matl”. Its business address is in BALTIMORE, MD. State of incorporation: MD. Fiscal year ends March 31. SEC CIK 1336917.
UAA board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Douglas E Coltharp | Director | Sep 2, 2026 |
| Jerri Devard | Director | Sep 2, 2026 |
| Mohamed El-Erian | Director | Sep 2, 2026 |
| Carolyn Everson | Director | Sep 2, 2026 |
| Dawn N. Fitzpatrick | Director | Sep 2, 2026 |
| David W Gibbs | Director | Sep 2, 2026 |
| Eric T Olson | Director | Sep 2, 2026 |
| Kevin A Plank | President and CEO | Aug 28, 2026 |
| Eugene Dubois Smith | Director | Sep 2, 2026 |
| Robert John Sweeney | Director | Sep 2, 2026 |
| Patrick Whitesell | Director | Sep 2, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Eric J Aumen | Chief Accounting Officer | Aug 18, 2026 |
| Shawn Curran | Chief Supply Chain Officer | May 18, 2026 |
| Eric Liedtke | Chief Marketing Officer | May 19, 2026 |
| Adam Peake | President of the Americas | May 18, 2026 |
| Simon James Pestridge | Chief Marketing Officer | Sep 1, 2026 |
| Kevin A Plank | President and CEO | Aug 28, 2026 |
| Mehri Shadman | Chief Legal Officer | May 19, 2026 |
| Reza Taleghani | Chief Financial Officer | Aug 12, 2026 |
| Kara Trent | Chief Merchandising Officer | May 18, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Aug 11, 2026 | Reza Taleghani | Buy | 18,656 | $5.37 |
| May 14, 2026 | V Prem Et Al Watsa | Buy | 100 | $5.00 |
| May 14, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 100 | $5.00 |
| May 13, 2026 | V Prem Et Al Watsa | Buy | 739,521 | $4.97 |
| May 13, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 739,521 | $4.97 |
| May 12, 2026 | V Prem Et Al Watsa | Buy | 438,723 | $4.99 |
| May 12, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 438,723 | $4.99 |
| Jan 28, 2026 | V Prem Et Al Watsa | Buy | 1,022,333 | $6.20 |
| Jan 28, 2026 | V Prem Et Al Watsa | Buy | 89,786 | $6.29 |
| Jan 28, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 1,022,333 | $6.20 |
| Jan 28, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 89,786 | $6.29 |
| Jan 27, 2026 | V Prem Et Al Watsa | Buy | 842,481 | $6.20 |
| Jan 27, 2026 | V Prem Et Al Watsa | Buy | 686,505 | $6.30 |
| Jan 27, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 842,481 | $6.20 |
| Jan 27, 2026 | Financial Holdings Ltd/ Can Fairfax | Buy | 686,505 | $6.30 |
UAA financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Mar 31, 2026 | $4.97B | $-495.64M | -1.16 | $-75.09M |
| Mar 31, 2025 | $5.16B | $-201.27M | -0.47 | $-59.32M |
| Mar 31, 2024 | $5.70B | $232.04M | 0.52 | $353.97M |
| Mar 31, 2023 | $5.90B | $374.46M | 0.81 | $-39.89M |
| Dec 31, 2021 | — | $351.00M | 0.75 | $660.57M |
Latest balance sheet: total assets $4.10B, total liabilities $2.67B, cash $395.98M (as of Jun 30, 2026).
UAA earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 7, 2026 | 8-K Item 2.02 (results) | $6.11 |
| May 12, 2026 | 8-K Item 2.02 (results) | $5.03 |
| Feb 6, 2026 | 8-K Item 2.02 (results) | $7.56 |
| Nov 6, 2025 | 8-K Item 2.02 (results) | $4.55 |
| Aug 8, 2025 | 8-K Item 2.02 (results) | $5.44 |
| May 13, 2025 | 8-K Item 2.02 (results) | $6.27 |
| Feb 6, 2025 | 8-K Item 2.02 (results) | $7.60 |
| Nov 7, 2024 | 8-K Item 2.02 (results) | $11.13 |
| Aug 8, 2024 | 8-K Item 2.02 (results) | — |
| May 16, 2024 | 8-K Item 2.02 (results) | — |
| Feb 8, 2024 | 8-K Item 2.02 (results) | — |
| Nov 8, 2023 | 8-K Item 2.02 (results) | — |
Related stocks · Apparel & Other Finishd Prods of Fabrics & Similar Matl
lululemon athletica (LULU)Amer Sports (AS)Levi Strauss (LEVI)Figs (FIGS)Gildan Activewear (GIL)Columbia Sportswear (COLM)Carters (CRI)G Iii Apparel (GIII)Ermenegildo Zegna (ZGN)Under Armour (UA)
Popular today
Micron Technology (MU)Spdr S&P 500 Etf (SPY)Nvidia (NVDA)Sandisk (SNDK)AMD (AMD)Space Exploration Technologies (SPCX)Intel (INTC)Apple (AAPL)Microsoft (MSFT)Meta Platforms (META)Broadcom (AVGO)Tesla (TSLA)
More on UAA
Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.