Stitch Fix (SFIX) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
- Closed at $2.52, -1.56% vs the prior close of $2.56.
- Volume 2.52M shares, 0.9x its 50-day average.
- New SEC filings: SCHEDULE 13G/A (Oct 15, 2026).
- No new insider buys or sales reported since the prior session.
SFIX dips 1.6% to $2.52. Closed at $2.52, -1.56% vs the prior close of $2.56. Day range $2.48–$2.63, opened at $2.57.
SFIX daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 — SFIX dips 1.6% to $2.52
- Closed at $2.52, -1.56% vs the prior close of $2.56. Day range $2.48–$2.63, opened at $2.57.
- Volume was 2.52M shares, 0.9x its 50-day average of 2.69M.
- Price is -15.4% vs its 50-day average ($2.98) and -30.9% vs its 200-day average ($3.65).
- 52-week range $2.10–$5.74; today's close sits at 12% of that range, 56.1% below the 52-week high.
Oct 15, 2026 — SFIX jumps 7.1% to $2.56
- Closed at $2.56, +7.11% vs the prior close of $2.39. Day range $2.40–$2.62, opened at $2.40.
- Volume was 2.28M shares, 0.9x its 50-day average of 2.68M.
- Price is -15.0% vs its 50-day average ($3.01) and -30.1% vs its 200-day average ($3.66).
- 52-week range $2.10–$5.74; today's close sits at 13% of that range, 55.4% below the 52-week high.
Oct 14, 2026 — SFIX dips 2.4% to $2.39, 3 down days in a row
- Closed at $2.39, -2.45% vs the prior close of $2.45. Day range $2.28–$2.41, opened at $2.41.
- Volume was 2.12M shares, 0.8x its 50-day average of 2.68M.
- Price is -21.4% vs its 50-day average ($3.04) and -35.0% vs its 200-day average ($3.67).
- 52-week range $2.10–$5.74; today's close sits at 8% of that range, 58.4% below the 52-week high.
- That makes 3 straight losses.
Oct 13, 2026 — SFIX slides 9.3% to $2.45
- Closed at $2.45, -9.26% vs the prior close of $2.70. Day range $2.41–$2.77, opened at $2.74.
- Volume was 3.00M shares, 1.1x its 50-day average of 2.65M.
- Price is -20.4% vs its 50-day average ($3.08) and -33.6% vs its 200-day average ($3.69).
- 52-week range $2.10–$5.74; today's close sits at 10% of that range, 57.4% below the 52-week high.
Oct 12, 2026 — SFIX slides 4.9% to $2.70
- Closed at $2.70, -4.93% vs the prior close of $2.84. Day range $2.70–$2.88, opened at $2.87.
- Volume was 2.60M shares, 1.0x its 50-day average of 2.63M.
- Price is -13.3% vs its 50-day average ($3.11) and -27.1% vs its 200-day average ($3.70).
- 52-week range $2.10–$5.74; today's close sits at 16% of that range, 53.0% below the 52-week high.
Oct 9, 2026 — SFIX jumps 4.0% to $2.84
- Closed at $2.84, +4.03% vs the prior close of $2.73. Day range $2.72–$2.85, opened at $2.75.
- Volume was 3.25M shares, 1.3x its 50-day average of 2.59M.
- Price is -9.5% vs its 50-day average ($3.14) and -23.5% vs its 200-day average ($3.71).
- 52-week range $2.10–$5.74; today's close sits at 20% of that range, 50.6% below the 52-week high.
Oct 8, 2026 — SFIX ends flat (+0.0%) to $2.73 on 2.0x normal volume
- Closed at $2.73, +0.00% vs the prior close of $2.73. Day range $2.66–$2.74, opened at $2.70.
- Volume was 5.15M shares, 2.0x its 50-day average of 2.52M — unusually heavy trading.
- Price is -13.7% vs its 50-day average ($3.16) and -26.7% vs its 200-day average ($3.73).
- 52-week range $2.10–$5.74; today's close sits at 17% of that range, 52.5% below the 52-week high.
Oct 7, 2026 — SFIX rises 2.2% to $2.73
- Closed at $2.73, +2.25% vs the prior close of $2.67. Day range $2.62–$2.74, opened at $2.63.
- Volume was 3.32M shares, 1.3x its 50-day average of 2.49M.
- Price is -14.5% vs its 50-day average ($3.19) and -27.0% vs its 200-day average ($3.74).
- 52-week range $2.10–$5.74; today's close sits at 17% of that range, 52.5% below the 52-week high.
Oct 6, 2026 — SFIX dips 0.4% to $2.67
- Closed at $2.67, -0.37% vs the prior close of $2.68. Day range $2.62–$2.70, opened at $2.69.
- Volume was 3.34M shares, 1.4x its 50-day average of 2.45M.
- Price is -17.2% vs its 50-day average ($3.22) and -28.8% vs its 200-day average ($3.75).
- 52-week range $2.10–$5.74; today's close sits at 16% of that range, 53.5% below the 52-week high.
Oct 5, 2026 — SFIX rises 2.7% to $2.68, 6 up days in a row
- Closed at $2.68, +2.68% vs the prior close of $2.61. Day range $2.59–$2.72, opened at $2.61.
- Volume was 3.59M shares, 1.5x its 50-day average of 2.40M.
- Price is -17.6% vs its 50-day average ($3.25) and -28.8% vs its 200-day average ($3.76).
- 52-week range $2.10–$5.74; today's close sits at 16% of that range, 53.4% below the 52-week high.
- That makes 6 straight gains.
Oct 2, 2026 — SFIX rises 0.4% to $2.61, 5 up days in a row
- Closed at $2.61, +0.38% vs the prior close of $2.60. Day range $2.60–$2.67, opened at $2.62.
- Volume was 3.16M shares, 1.3x its 50-day average of 2.37M.
- Price is -20.2% vs its 50-day average ($3.27) and -30.9% vs its 200-day average ($3.78).
- 52-week range $2.10–$5.74; today's close sits at 14% of that range, 54.6% below the 52-week high.
- That makes 5 straight gains.
SFIX latest news & SEC filings
Every SEC filing by or about SFIX in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 15, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Oct 7, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Oct 1, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Sep 25, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.02 — Change in directors or officers (appointment, departure or pay).
Sep 24, 2026 · Form S-8 — Employee share plan registration
Registration of shares for employee stock plans (S-8)
Sep 24, 2026 · Form 10-K — Annual report
Annual report (audited full-year financial statements and business review)
Fiscal year ended Aug 1, 2026:
- Revenue: $1.35B (prior year $1.27B) (+6.4% vs Aug 2, 2025)
- Net income: -$12.61M (prior year -$28.74M) (loss narrowed vs Aug 2, 2025)
- Diluted EPS: -$0.09 (prior year -$0.22) (loss narrowed vs Aug 2, 2025)
Sep 23, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Sep 21, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Sep 18, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Baer Matt converted options/RSUs into 61,452 shares on Sep 16, 2026; now holds 2,071,192
- Baer Matt had withheld for taxes 115,062 shares at $2.94 (≈$338.28K) on Sep 16, 2026; now holds 1,956,130
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 18, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- O'Connor Casey converted options/RSUs into 25,284 shares on Sep 16, 2026; now holds 454,902
- O'Connor Casey had withheld for taxes 25,999 shares at $2.94 (≈$76.44K) on Sep 16, 2026; now holds 428,903
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 18, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Aufderhaar David converted options/RSUs into 43,895 shares on Sep 16, 2026; now holds 1,146,264
- Aufderhaar David had withheld for taxes 62,665 shares at $2.94 (≈$184.24K) on Sep 16, 2026; now holds 1,083,599
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 14, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 13, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 11, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Jul 28, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.03 — Amended its charter or bylaws / changed fiscal year.
Things to know before you trade SFIX
- Last results release: Sep 23, 2026 (8-K Item 2.02). Previous ones: Jun 10, 2026, Mar 11, 2026, Dec 4, 2025. Based on that rhythm, the next report is likely around Dec 23, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 4.49% (largest 21.6%). That is a volatile stock.
- Liquidity: about 4.51M shares (≈$11.36M) trade per day on average.
- 52-week position: $2.52 vs a range of $2.10–$5.74 (12% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 0 open-market buys, 25 sales; latest: Anthony Bacos sold 50,000 shares on Aug 3, 2026.
- Latest filings: 8-K Sep 25, 2026; 10-K Sep 24, 2026; 8-K Sep 23, 2026.
- Listing: Nasdaq · industry: Retail-Catalog & Mail-Order Houses.
SFIX market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 2.57 | 2.63 | 2.48 | 2.52 | 2.52M |
| Oct 15, 2026 | 2.40 | 2.62 | 2.40 | 2.56 | 2.28M |
| Oct 14, 2026 | 2.41 | 2.41 | 2.28 | 2.39 | 2.12M |
| Oct 13, 2026 | 2.74 | 2.77 | 2.41 | 2.45 | 3.00M |
| Oct 12, 2026 | 2.87 | 2.88 | 2.70 | 2.70 | 2.60M |
| Oct 9, 2026 | 2.75 | 2.85 | 2.72 | 2.84 | 3.25M |
| Oct 8, 2026 | 2.70 | 2.74 | 2.66 | 2.73 | 5.15M |
| Oct 7, 2026 | 2.63 | 2.74 | 2.62 | 2.73 | 3.32M |
| Oct 6, 2026 | 2.69 | 2.70 | 2.62 | 2.67 | 3.34M |
| Oct 5, 2026 | 2.61 | 2.72 | 2.59 | 2.68 | 3.59M |
| Oct 2, 2026 | 2.62 | 2.67 | 2.60 | 2.61 | 3.16M |
| Oct 1, 2026 | 2.55 | 2.68 | 2.55 | 2.60 | 4.22M |
| Sep 30, 2026 | 2.50 | 2.61 | 2.49 | 2.56 | 4.10M |
| Sep 29, 2026 | 2.48 | 2.57 | 2.42 | 2.53 | 5.95M |
| Sep 28, 2026 | 2.12 | 2.48 | 2.11 | 2.47 | 7.43M |
| Sep 25, 2026 | 2.19 | 2.21 | 2.13 | 2.15 | 5.00M |
| Sep 24, 2026 | 2.31 | 2.35 | 2.10 | 2.21 | 14.14M |
| Sep 23, 2026 | 2.99 | 3.02 | 2.76 | 2.82 | 8.51M |
| Sep 22, 2026 | 2.88 | 3.04 | 2.85 | 2.99 | 3.98M |
| Sep 21, 2026 | 2.89 | 2.91 | 2.83 | 2.85 | 2.51M |
About Stitch Fix
Stitch Fix (SFIX) is listed on the Nasdaq and classified by the SEC under “Retail-Catalog & Mail-Order Houses”. Its business address is in SAN FRANCISCO, CA. State of incorporation: DE. Fiscal year ends July 31. SEC CIK 1576942.
SFIX board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Kofi Owusu Amoo-Gottfried | Director | Dec 15, 2025 |
| Timothy G Baxter | Director | Dec 15, 2025 |
| Matt Baer | Chief Executive Officer | Sep 18, 2026 |
| J William Gurley | Director | Dec 15, 2025 |
| Katrina Lake | Director | Feb 4, 2026 |
| Sharon Mccollam | Director | Dec 15, 2025 |
| Fiona Tan | Director | Dec 15, 2025 |
| Elizabeth Goodman Williams | Director | Dec 15, 2025 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| David Aufderhaar | Chief Financial Officer | Sep 18, 2026 |
| Anthony Bacos | Chief Prod/Technology Officer | Aug 5, 2026 |
| Matt Baer | Chief Executive Officer | Sep 18, 2026 |
| Casey O'Connor | Chief Legal Officer | Sep 18, 2026 |
| Sreekanth Sreedhararaj | Chief Prod/Technology Officer | Jul 27, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Aug 3, 2026 | Anthony Bacos | Sale | 50,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 20,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 50,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 20,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 50,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 20,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 50,000 | $4.09 |
| Aug 3, 2026 | Anthony Bacos | Sale | 20,000 | $4.09 |
| Jul 27, 2026 | Anthony Bacos | Sale | 50,000 | $3.77 |
| Jul 27, 2026 | Anthony Bacos | Sale | 20,000 | $3.74 |
| Jul 27, 2026 | Anthony Bacos | Sale | 50,000 | $3.77 |
| Jul 27, 2026 | Anthony Bacos | Sale | 20,000 | $3.74 |
| Jul 27, 2026 | Anthony Bacos | Sale | 50,000 | $3.77 |
| Jul 27, 2026 | Anthony Bacos | Sale | 20,000 | $3.74 |
| Jul 27, 2026 | Anthony Bacos | Sale | 50,000 | $3.77 |
SFIX financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Aug 1, 2026 | $1.35B | $-12.61M | -0.09 | — |
| Aug 2, 2025 | $1.27B | $-28.74M | -0.22 | — |
| Aug 3, 2024 | $1.34B | $-128.84M | -1.07 | $28.21M |
| Jul 29, 2023 | $1.59B | $-171.97M | -1.50 | $73.23M |
| Jul 30, 2022 | $2.02B | $-207.12M | -1.90 | $75.22M |
Latest balance sheet: total assets $479.42M, total liabilities $283.32M, cash $95.30M (as of Aug 1, 2026).
SFIX earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Sep 23, 2026 | 8-K Item 2.02 (results) | $2.82 |
| Jun 10, 2026 | 8-K Item 2.02 (results) | $3.60 |
| Mar 11, 2026 | 8-K Item 2.02 (results) | $3.38 |
| Dec 4, 2025 | 8-K Item 2.02 (results) | $4.69 |
| Sep 24, 2025 | 8-K Item 2.02 (results) | $5.64 |
| Jun 10, 2025 | 8-K Item 2.02 (results) | $4.79 |
| Mar 11, 2025 | 8-K Item 2.02 (results) | $4.23 |
| Dec 10, 2024 | 8-K Item 2.02 (results) | $4.60 |
| Sep 24, 2024 | 8-K Item 2.02 (results) | — |
| Jun 4, 2024 | 8-K Item 2.02 (results) | — |
| Mar 4, 2024 | 8-K Item 2.02 (results) | — |
| Dec 5, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.