Starbucks (SBUX) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $96.88, +3.89% vs the prior close of $93.25.
- Volume 15.38M shares, 2.1x its 50-day average (heavy).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
SBUX jumps 3.9% to $96.88 on 2.1x normal volume. Closed at $96.88, +3.89% vs the prior close of $93.25. Day range $94.81–$97.01, opened at $94.82.
SBUX daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — SBUX jumps 3.9% to $96.88 on 2.1x normal volume
- Closed at $96.88, +3.89% vs the prior close of $93.25. Day range $94.81–$97.01, opened at $94.82.
- Volume was 15.38M shares, 2.1x its 50-day average of 7.22M — unusually heavy trading.
- Price is -3.5% vs its 50-day average ($100.36) and -2.2% vs its 200-day average ($99.10).
- 52-week range $77.99–$110.51; today's close sits at 58% of that range, 12.3% below the 52-week high.
Oct 14, 2026 — SBUX rises 1.4% to $93.25
- Closed at $93.25, +1.36% vs the prior close of $92.00. Day range $91.31–$93.42, opened at $92.00.
- Volume was 6.78M shares, 0.9x its 50-day average of 7.28M.
- Price is -7.3% vs its 50-day average ($100.54) and -5.8% vs its 200-day average ($99.04).
- 52-week range $77.99–$110.51; today's close sits at 47% of that range, 15.6% below the 52-week high.
Oct 13, 2026 — SBUX dips 0.3% to $92.00
- Closed at $92.00, -0.31% vs the prior close of $92.29. Day range $90.52–$92.70, opened at $92.33.
- Volume was 9.75M shares, 1.3x its 50-day average of 7.26M.
- Price is -8.7% vs its 50-day average ($100.78) and -7.1% vs its 200-day average ($99.00).
- 52-week range $77.99–$110.51; today's close sits at 43% of that range, 16.7% below the 52-week high.
Oct 12, 2026 — SBUX rises 1.7% to $92.29
- Closed at $92.29, +1.70% vs the prior close of $90.75. Day range $90.71–$92.44, opened at $91.21.
- Volume was 10.98M shares, 1.5x its 50-day average of 7.29M.
- Price is -8.6% vs its 50-day average ($101.00) and -6.7% vs its 200-day average ($98.96).
- 52-week range $77.99–$110.51; today's close sits at 44% of that range, 16.5% below the 52-week high.
Oct 9, 2026 — SBUX dips 2.6% to $90.75, a 6-month low, 3 down days in a row
- Closed at $90.75, -2.64% vs the prior close of $93.21. Day range $90.69–$93.49, opened at $93.00.
- Volume was 12.76M shares, 1.7x its 50-day average of 7.50M.
- Price is -10.4% vs its 50-day average ($101.26) and -8.3% vs its 200-day average ($98.92).
- 52-week range $77.99–$110.51; today's close sits at 39% of that range, 17.9% below the 52-week high.
- That makes 3 straight losses.
Oct 8, 2026 — SBUX dips 0.4% to $93.21, a 6-month low on 4.2x normal volume
- Closed at $93.21, -0.40% vs the prior close of $93.58. Day range $87.35–$94.17, opened at $93.00.
- Volume was 30.31M shares, 4.2x its 50-day average of 7.14M — unusually heavy trading.
- Price is -8.2% vs its 50-day average ($101.56) and -5.8% vs its 200-day average ($98.90).
- 52-week range $77.99–$110.51; today's close sits at 47% of that range, 15.7% below the 52-week high.
Oct 7, 2026 — SBUX dips 2.6% to $93.58, a 6-month low
- Closed at $93.58, -2.63% vs the prior close of $96.11. Day range $93.19–$96.28, opened at $96.22.
- Volume was 9.42M shares, 1.3x its 50-day average of 7.10M.
- Price is -8.1% vs its 50-day average ($101.78) and -5.4% vs its 200-day average ($98.87).
- 52-week range $77.99–$110.51; today's close sits at 48% of that range, 15.3% below the 52-week high.
Oct 6, 2026 — SBUX rises 1.8% to $96.11
- Closed at $96.11, +1.78% vs the prior close of $94.43. Day range $93.81–$96.73, opened at $94.05.
- Volume was 6.26M shares, 0.9x its 50-day average of 7.08M.
- Price is -5.7% vs its 50-day average ($101.97) and -2.8% vs its 200-day average ($98.85).
- 52-week range $77.99–$110.51; today's close sits at 56% of that range, 13.0% below the 52-week high.
Oct 5, 2026 — SBUX ends flat (-0.3%) to $94.43
- Closed at $94.43, -0.30% vs the prior close of $94.71. Day range $93.55–$95.00, opened at $94.76.
- Volume was 8.82M shares, 1.3x its 50-day average of 7.03M.
- Price is -7.5% vs its 50-day average ($102.12) and -4.4% vs its 200-day average ($98.80).
- 52-week range $77.99–$110.51; today's close sits at 51% of that range, 14.6% below the 52-week high.
Oct 2, 2026 — SBUX ends flat (-0.2%) to $94.71
- Closed at $94.71, -0.18% vs the prior close of $94.88. Day range $94.27–$95.29, opened at $95.08.
- Volume was 6.37M shares, 0.9x its 50-day average of 7.05M.
- Price is -7.4% vs its 50-day average ($102.30) and -4.1% vs its 200-day average ($98.75).
- 52-week range $77.99–$110.51; today's close sits at 51% of that range, 14.3% below the 52-week high.
SBUX latest news & SEC filings
Every SEC filing by or about SBUX in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 7, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Brewer Brady sold 1,641 shares at $94.76 (≈$155.50K) on Oct 5, 2026; now holds 71,508
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 5, 2026 · 144 — Notice of proposed sale (Form 144)
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Sep 24, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.05 — Costs tied to exiting activities / restructuring.
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Sep 17, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Kelly Sara had withheld for taxes 1,454 shares at $96.58 (≈$140.40K) on Sep 15, 2026; now holds 56,353
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 10, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
Insider holdings update with no common-stock transactions in the table (often options or derivative awards only).
Sep 9, 2026 · 4 — Insider trade report (Form 4)
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Brewer Brady sold 2,229 shares at $105.60 (≈$235.38K) on Sep 4, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Sep 4, 2026 · 144 — Notice of proposed sale (Form 144)
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Aug 12, 2026 · SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Jul 29, 2026 · 10-Q — Quarterly report (unaudited financial statements for the quarter)
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 28, 2026:
- Revenue: $9.32B (prior year $9.46B) (-1.4% vs Jun 29, 2025)
- Net income: $1.05B (prior year $558.30M) (+87.2% vs Jun 29, 2025)
- Diluted EPS: $0.91 (prior year $0.49) (+85.7% vs Jun 29, 2025)
Jul 29, 2026 · 8-K — Current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Things to know before you trade SBUX
- Last results release: Jul 29, 2026 (8-K Item 2.02). Previous ones: Apr 28, 2026, Jan 28, 2026, Oct 29, 2025. Based on that rhythm, the next report is likely around Oct 28, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.16% (largest 3.9%).
- Liquidity: about 9.67M shares (≈$936.82M) trade per day on average.
- 52-week position: $96.88 vs a range of $77.99–$110.51 (58% of the range).
- Dividends: last ex-dividend date Aug 14, 2026 ($0.62/share); 4 payments in the past 12 months.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 1 open-market buys, 12 sales; latest: Brady Brewer sold 2,229 shares on Sep 4, 2026.
- Latest filings: 8-K Sep 24, 2026; 10-Q Jul 29, 2026; 8-K Jul 29, 2026.
- Share count: 1.14B shares outstanding (Jul 23, 2026), +0.3% vs a year earlier.
- Listing: Nasdaq · industry: Retail-Eating & Drinking Places.
SBUX market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 94.82 | 97.01 | 94.81 | 96.88 | 15.38M |
| Oct 14, 2026 | 92.00 | 93.42 | 91.31 | 93.25 | 6.78M |
| Oct 13, 2026 | 92.33 | 92.70 | 90.52 | 92.00 | 9.75M |
| Oct 12, 2026 | 91.21 | 92.44 | 90.71 | 92.29 | 10.98M |
| Oct 9, 2026 | 93.00 | 93.49 | 90.69 | 90.75 | 12.76M |
| Oct 8, 2026 | 93.00 | 94.17 | 87.35 | 93.21 | 30.31M |
| Oct 7, 2026 | 96.22 | 96.28 | 93.19 | 93.58 | 9.42M |
| Oct 6, 2026 | 94.05 | 96.73 | 93.81 | 96.11 | 6.26M |
| Oct 5, 2026 | 94.76 | 95.00 | 93.55 | 94.43 | 8.82M |
| Oct 2, 2026 | 95.08 | 95.29 | 94.27 | 94.71 | 6.37M |
| Oct 1, 2026 | 94.04 | 94.99 | 93.77 | 94.88 | 5.15M |
| Sep 30, 2026 | 95.55 | 95.89 | 93.95 | 93.96 | 5.74M |
| Sep 29, 2026 | 95.03 | 95.89 | 94.34 | 95.43 | 6.93M |
| Sep 28, 2026 | 94.26 | 96.20 | 93.78 | 95.27 | 7.42M |
| Sep 25, 2026 | 94.10 | 94.92 | 93.53 | 94.86 | 7.28M |
| Sep 24, 2026 | 93.90 | 94.50 | 92.76 | 93.65 | 7.23M |
| Sep 23, 2026 | 95.02 | 95.50 | 93.15 | 94.14 | 8.25M |
| Sep 22, 2026 | 95.92 | 96.08 | 94.63 | 95.11 | 8.28M |
| Sep 21, 2026 | 95.13 | 96.44 | 93.63 | 94.90 | 7.18M |
| Sep 18, 2026 | 96.40 | 96.56 | 95.11 | 95.83 | 13.10M |
About Starbucks
Starbucks (SBUX) is listed on the Nasdaq and classified by the SEC under “Retail-Eating & Drinking Places”. Its business address is in SEATTLE, WA. State of incorporation: WA. Fiscal year ends September 28. SEC CIK 829224.
SBUX board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Richard E Jr Allison | Director | Mar 27, 2026 |
| Andrew Campion | Director | Mar 27, 2026 |
| Beth Ford | Director | Mar 27, 2026 |
| Jorgen Vig Knudstorp | Director | Mar 27, 2026 |
| Marissa A Mayer | Director | Mar 27, 2026 |
| Neal Mohan | Director | Mar 27, 2026 |
| Dambisa F Moyo | Director | Mar 27, 2026 |
| Brian R Niccol | chairman and ceo | Sep 10, 2026 |
| Daniel Servitje | Director | Mar 27, 2026 |
| G Michael Sievert | Director | Mar 27, 2026 |
| Wei Zhang | Director | Mar 27, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Brady Brewer | ceo, International | Sep 9, 2026 |
| Val Bauduin | svp, corp fin and dev | Jun 18, 2026 |
| Michael David Grams | evp, chief operating officer | Mar 19, 2026 |
| Sara Kelly | evp, chief partner officer | Sep 17, 2026 |
| Bradley E Lerman | evp, chief legal officer | Nov 18, 2025 |
| Brian R Niccol | chairman and ceo | Sep 10, 2026 |
| Pilar Ramos | evp, chief legal officer | Nov 13, 2025 |
| Cathy R Smith | evp, cfo | Mar 26, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Sep 4, 2026 | Brady Brewer | Sale | 2,229 | $105.60 |
| Aug 5, 2026 | Brady Brewer | Sale | 2,229 | $105.99 |
| Jul 6, 2026 | Brady Brewer | Sale | 2,229 | $104.00 |
| Jun 11, 2026 | Brady Brewer | Sale | 588 | $100.00 |
| Jun 5, 2026 | Brady Brewer | Sale | 1,641 | $94.33 |
| May 5, 2026 | Brady Brewer | Sale | 2,229 | $104.81 |
| Apr 29, 2026 | Sara Kelly | Sale | 2,000 | $105.00 |
| Apr 17, 2026 | Brady Brewer | Sale | 588 | $100.00 |
| Apr 6, 2026 | Brady Brewer | Sale | 1,641 | $90.00 |
| Mar 9, 2026 | Brady Brewer | Sale | 588 | $100.00 |
| Mar 5, 2026 | Sara Kelly | Sale | 2,500 | $97.12 |
| Mar 5, 2026 | Brady Brewer | Sale | 1,641 | $97.12 |
| Nov 10, 2025 | Jorgen Vig Knudstorp | Buy | 11,700 | $85.00 |
SBUX financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Sep 28, 2025 | $37.18B | $1.86B | 1.63 | $4.75B |
| Sep 29, 2024 | $36.18B | $3.76B | 3.31 | $6.10B |
| Oct 1, 2023 | $35.98B | $4.12B | 3.58 | $6.01B |
| Oct 2, 2022 | $32.25B | $3.28B | 2.83 | $4.40B |
| Oct 3, 2021 | $29.06B | $4.20B | 3.54 | $5.99B |
Latest balance sheet: total assets $28.29B, total liabilities $35.96B, cash $3.18B (as of Jun 28, 2026).
SBUX earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Jul 29, 2026 | 8-K Item 2.02 (results) | $104.14 |
| Apr 28, 2026 | 8-K Item 2.02 (results) | $97.28 |
| Jan 28, 2026 | 8-K Item 2.02 (results) | $95.16 |
| Oct 29, 2025 | 8-K Item 2.02 (results) | $84.17 |
| Jul 29, 2025 | 8-K Item 2.02 (results) | $92.96 |
| Apr 29, 2025 | 8-K Item 2.02 (results) | $84.85 |
| Jan 28, 2025 | 8-K Item 2.02 (results) | $100.41 |
| Oct 30, 2024 | 8-K Item 2.02 (results) | $97.32 |
| Oct 22, 2024 | 8-K Item 2.02 (results) | $96.82 |
| Jul 30, 2024 | 8-K Item 2.02 (results) | — |
| Apr 30, 2024 | 8-K Item 2.02 (results) | — |
| Jan 30, 2024 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.