D-MARKET Electronic Services & Trading (HEPS) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
- Closed at $2.71, -0.73% vs the prior close of $2.73.
- Volume 132.01K shares, 0.4x its 50-day average (light).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
HEPS dips 0.7% to $2.71, 3 down days in a row. Closed at $2.71, -0.73% vs the prior close of $2.73. Day range $2.69–$2.73, opened at $2.73.
HEPS daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 — HEPS dips 0.7% to $2.71, 3 down days in a row
- Closed at $2.71, -0.73% vs the prior close of $2.73. Day range $2.69–$2.73, opened at $2.73.
- Volume was 132.01K shares, 0.4x its 50-day average of 365.23K — lighter than usual.
- Price is +2.8% vs its 50-day average ($2.64) and -1.1% vs its 200-day average ($2.74).
- 52-week range $2.15–$3.33; today's close sits at 47% of that range, 18.6% below the 52-week high.
- That makes 3 straight losses.
Oct 15, 2026 — HEPS ends flat (+0.0%) to $2.73
- Closed at $2.73, +0.00% vs the prior close of $2.73. Day range $2.66–$2.74, opened at $2.71.
- Volume was 83.70K shares, 0.2x its 50-day average of 364.64K — lighter than usual.
- Price is +3.4% vs its 50-day average ($2.64) and -0.3% vs its 200-day average ($2.74).
- 52-week range $2.15–$3.33; today's close sits at 49% of that range, 18.0% below the 52-week high.
Oct 14, 2026 — HEPS dips 0.4% to $2.73
- Closed at $2.73, -0.36% vs the prior close of $2.74. Day range $2.69–$2.74, opened at $2.72.
- Volume was 216.60K shares, 0.6x its 50-day average of 363.35K — lighter than usual.
- Price is +3.3% vs its 50-day average ($2.64) and -0.2% vs its 200-day average ($2.74).
- 52-week range $2.15–$3.33; today's close sits at 49% of that range, 18.0% below the 52-week high.
Oct 13, 2026 — HEPS rises 0.7% to $2.74
- Closed at $2.74, +0.74% vs the prior close of $2.72. Day range $2.72–$2.77, opened at $2.73.
- Volume was 39.00K shares, 0.1x its 50-day average of 367.80K — lighter than usual.
- Price is +3.6% vs its 50-day average ($2.64) and +0.2% vs its 200-day average ($2.74).
- 52-week range $2.15–$3.33; today's close sits at 50% of that range, 17.7% below the 52-week high.
Oct 12, 2026 — HEPS dips 0.7% to $2.72
- Closed at $2.72, -0.73% vs the prior close of $2.74. Day range $2.72–$2.78, opened at $2.75.
- Volume was 134.60K shares, 0.4x its 50-day average of 366.85K — lighter than usual.
- Price is +2.7% vs its 50-day average ($2.65) and -0.5% vs its 200-day average ($2.73).
- 52-week range $2.15–$3.33; today's close sits at 48% of that range, 18.3% below the 52-week high.
Oct 9, 2026 — HEPS jumps 3.4% to $2.74, a 1-month high
- Closed at $2.74, +3.40% vs the prior close of $2.65. Day range $2.66–$2.76, opened at $2.66.
- Volume was 215.90K shares, 0.6x its 50-day average of 363.63K — lighter than usual.
- Price is +3.3% vs its 50-day average ($2.65) and +0.2% vs its 200-day average ($2.73).
- 52-week range $2.15–$3.33; today's close sits at 50% of that range, 17.7% below the 52-week high.
Oct 8, 2026 — HEPS ends flat (+0.0%) to $2.65
- Closed at $2.65, +0.00% vs the prior close of $2.65. Day range $2.61–$2.67, opened at $2.63.
- Volume was 172.00K shares, 0.5x its 50-day average of 361.21K — lighter than usual.
- Price is -0.3% vs its 50-day average ($2.66) and -3.0% vs its 200-day average ($2.73).
- 52-week range $2.15–$3.33; today's close sits at 42% of that range, 20.4% below the 52-week high.
Oct 7, 2026 — HEPS jumps 7.7% to $2.65
- Closed at $2.65, +7.72% vs the prior close of $2.46. Day range $2.43–$2.67, opened at $2.43.
- Volume was 532.60K shares, 1.5x its 50-day average of 352.43K.
- Price is -0.4% vs its 50-day average ($2.66) and -3.1% vs its 200-day average ($2.74).
- 52-week range $2.15–$3.33; today's close sits at 42% of that range, 20.4% below the 52-week high.
Oct 6, 2026 — HEPS rises 1.7% to $2.46
- Closed at $2.46, +1.65% vs the prior close of $2.42. Day range $2.42–$2.47, opened at $2.43.
- Volume was 154.90K shares, 0.4x its 50-day average of 352.59K — lighter than usual.
- Price is -7.8% vs its 50-day average ($2.67) and -10.0% vs its 200-day average ($2.73).
- 52-week range $2.15–$3.33; today's close sits at 26% of that range, 26.1% below the 52-week high.
Oct 5, 2026 — HEPS dips 0.8% to $2.42
- Closed at $2.42, -0.82% vs the prior close of $2.44. Day range $2.39–$2.46, opened at $2.43.
- Volume was 322.50K shares, 0.9x its 50-day average of 349.51K.
- Price is -9.5% vs its 50-day average ($2.67) and -11.5% vs its 200-day average ($2.73).
- 52-week range $2.15–$3.33; today's close sits at 23% of that range, 27.3% below the 52-week high.
Oct 2, 2026 — HEPS dips 1.6% to $2.44
- Closed at $2.44, -1.61% vs the prior close of $2.48. Day range $2.42–$2.50, opened at $2.48.
- Volume was 226.60K shares, 0.7x its 50-day average of 345.93K.
- Price is -9.0% vs its 50-day average ($2.68) and -10.7% vs its 200-day average ($2.73).
- 52-week range $2.15–$3.33; today's close sits at 25% of that range, 26.7% below the 52-week high.
HEPS latest news & SEC filings
Every SEC filing by or about HEPS in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 30, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Sep 15, 2026 · Form SCHEDULE 13D/A — Update to a 13D 5%+ stake disclosure
Update to a 13D 5%+ stake disclosure
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Sep 10, 2026 · Form SCHEDULE 13D/A — Update to a 13D 5%+ stake disclosure
Update to a 13D 5%+ stake disclosure
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Sep 9, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Aug 20, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Aug 6, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Jul 23, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Jul 14, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Jun 30, 2026 · Form 6-K — Report from a foreign company (6-K)
Report from a foreign company (6-K) — news it published at home
Things to know before you trade HEPS
- How much it moves: over the last 20 sessions the average daily move was 1.94% (largest 7.7%).
- Liquidity: about 355.82K shares (≈$964.27K) trade per day on average. Thin volume can mean wider bid/ask spreads.
- 52-week position: $2.71 vs a range of $2.15–$3.33 (47% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 0 open-market buys, 0 sales.
- Latest filings: 6-K Sep 30, 2026; 6-K Sep 9, 2026; 6-K Aug 20, 2026.
- Listing: Nasdaq · industry: Retail-Catalog & Mail-Order Houses.
HEPS market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 2.73 | 2.73 | 2.69 | 2.71 | 132.01K |
| Oct 15, 2026 | 2.71 | 2.74 | 2.66 | 2.73 | 83.70K |
| Oct 14, 2026 | 2.72 | 2.74 | 2.69 | 2.73 | 216.60K |
| Oct 13, 2026 | 2.73 | 2.77 | 2.72 | 2.74 | 39.00K |
| Oct 12, 2026 | 2.75 | 2.78 | 2.72 | 2.72 | 134.60K |
| Oct 9, 2026 | 2.66 | 2.76 | 2.66 | 2.74 | 215.90K |
| Oct 8, 2026 | 2.63 | 2.67 | 2.61 | 2.65 | 172.00K |
| Oct 7, 2026 | 2.43 | 2.67 | 2.43 | 2.65 | 532.60K |
| Oct 6, 2026 | 2.43 | 2.47 | 2.42 | 2.46 | 154.90K |
| Oct 5, 2026 | 2.43 | 2.46 | 2.39 | 2.42 | 322.50K |
| Oct 2, 2026 | 2.48 | 2.50 | 2.42 | 2.44 | 226.60K |
| Oct 1, 2026 | 2.46 | 2.49 | 2.45 | 2.48 | 165.40K |
| Sep 30, 2026 | 2.50 | 2.53 | 2.43 | 2.46 | 558.60K |
| Sep 29, 2026 | 2.53 | 2.53 | 2.47 | 2.52 | 257.30K |
| Sep 28, 2026 | 2.51 | 2.54 | 2.48 | 2.52 | 247.40K |
| Sep 25, 2026 | 2.38 | 2.54 | 2.38 | 2.51 | 552.40K |
| Sep 24, 2026 | 2.51 | 2.51 | 2.36 | 2.36 | 201.50K |
| Sep 23, 2026 | 2.57 | 2.59 | 2.44 | 2.52 | 486.40K |
| Sep 22, 2026 | 2.47 | 2.60 | 2.46 | 2.56 | 1.79M |
| Sep 21, 2026 | 2.53 | 2.59 | 2.45 | 2.49 | 629.70K |
About D-MARKET Electronic Services & Trading
D-MARKET Electronic Services & Trading (HEPS) is listed on the Nasdaq and classified by the SEC under “Retail-Catalog & Mail-Order Houses”. Its business address is in SISLI ISTANBUL. State of incorporation: Turkey. Fiscal year ends December 31. SEC CIK 1850235.
HEPS board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Ahmet Fadil Ashaboglu | Director | Mar 27, 2026 |
| Tayfun Bayazit | Director | Mar 27, 2026 |
| Alexander Berdzenishvili | Director | Apr 1, 2026 |
| Yuri Didenko | Director | Mar 18, 2026 |
| Stefan Gross-Selbeck | Director | Mar 25, 2026 |
| Mikheil Lomtadze | Director | Mar 18, 2026 |
| Pavel Mironov | Director | Mar 18, 2026 |
| Tengiz Mosidze | Director | Mar 18, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Ozcan Gunes Akman | See Remarks | Mar 27, 2026 |
| Nilhan Gokcetekin | Chief Executive Officer | Mar 23, 2026 |
| Hakan Karadogan | CEO of Logistics | Mar 23, 2026 |
| Mehmet Seckin Koseoglu | Chief Financial Officer | Mar 23, 2026 |
| Ender Ozgun | Chief Commercial Officer | Mar 27, 2026 |
| Aleksey Shevenkov | Chief Technology Officer | Apr 1, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| No open-market insider buys or sales reported in the last 12 months. | ||||
HEPS financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| No annual XBRL figures available (foreign filers often report on Form 20-F). | ||||
Latest balance sheet: total assets $—, total liabilities $—, cash $—.
HEPS earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| No 8-K earnings releases in recent filings. | ||
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.