Grocery Outlet (GO) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET
Updated Oct 15, 2026, 4:00 PM ET
- Closed at $13.06, +2.59% vs the prior close of $12.73.
- Volume 2.06M shares, 0.8x its 50-day average.
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
GO rises 2.6% to $13.06, a 6-month high, 3 up days in a row. Closed at $13.06, +2.59% vs the prior close of $12.73. Day range $12.73–$13.20, opened at $12.73.
GO daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 15, 2026 — GO rises 2.6% to $13.06, a 6-month high, 3 up days in a row
- Closed at $13.06, +2.59% vs the prior close of $12.73. Day range $12.73–$13.20, opened at $12.73.
- Volume was 2.06M shares, 0.8x its 50-day average of 2.55M.
- Price is +13.9% vs its 50-day average ($11.47) and +39.3% vs its 200-day average ($9.38).
- 52-week range $5.66–$15.92; today's close sits at 72% of that range, 18.0% below the 52-week high.
- That makes 3 straight gains.
Oct 14, 2026 — GO jumps 3.2% to $12.73, a 6-month high
- Closed at $12.73, +3.16% vs the prior close of $12.34. Day range $12.22–$12.73, opened at $12.34.
- Volume was 2.13M shares, 0.8x its 50-day average of 2.55M.
- Price is +11.6% vs its 50-day average ($11.40) and +36.0% vs its 200-day average ($9.36).
- 52-week range $5.66–$15.93; today's close sits at 69% of that range, 20.1% below the 52-week high.
Oct 13, 2026 — GO jumps 3.5% to $12.34, a 1-month high
- Closed at $12.34, +3.52% vs the prior close of $11.92. Day range $11.85–$12.53, opened at $11.95.
- Volume was 2.57M shares, 1.0x its 50-day average of 2.55M.
- Price is +8.7% vs its 50-day average ($11.35) and +32.0% vs its 200-day average ($9.35).
- 52-week range $5.66–$15.93; today's close sits at 65% of that range, 22.5% below the 52-week high.
Oct 12, 2026 — GO dips 0.3% to $11.92
- Closed at $11.92, -0.33% vs the prior close of $11.96. Day range $11.73–$11.98, opened at $11.93.
- Volume was 1.39M shares, 0.5x its 50-day average of 2.56M — lighter than usual.
- Price is +5.5% vs its 50-day average ($11.30) and +27.6% vs its 200-day average ($9.34).
- 52-week range $5.66–$15.93; today's close sits at 61% of that range, 25.2% below the 52-week high.
Oct 9, 2026 — GO ends flat (+0.3%) to $11.96, a 1-month high
- Closed at $11.96, +0.25% vs the prior close of $11.93. Day range $11.77–$12.08, opened at $11.89.
- Volume was 1.51M shares, 0.6x its 50-day average of 2.58M — lighter than usual.
- Price is +6.4% vs its 50-day average ($11.24) and +28.2% vs its 200-day average ($9.33).
- 52-week range $5.66–$16.37; today's close sits at 59% of that range, 26.9% below the 52-week high.
Oct 8, 2026 — GO ends flat (-0.1%) to $11.93
- Closed at $11.93, -0.08% vs the prior close of $11.94. Day range $11.69–$12.02, opened at $11.92.
- Volume was 2.38M shares, 0.9x its 50-day average of 2.57M.
- Price is +6.6% vs its 50-day average ($11.19) and +28.0% vs its 200-day average ($9.32).
- 52-week range $5.66–$16.37; today's close sits at 59% of that range, 27.1% below the 52-week high.
Oct 7, 2026 — GO jumps 4.6% to $11.94, a 1-month high
- Closed at $11.94, +4.65% vs the prior close of $11.41. Day range $11.36–$11.97, opened at $11.39.
- Volume was 1.48M shares, 0.6x its 50-day average of 2.60M — lighter than usual.
- Price is +7.3% vs its 50-day average ($11.13) and +28.2% vs its 200-day average ($9.31).
- 52-week range $5.66–$16.37; today's close sits at 59% of that range, 27.1% below the 52-week high.
Oct 6, 2026 — GO ends flat (-0.1%) to $11.41, 3 down days in a row
- Closed at $11.41, -0.09% vs the prior close of $11.42. Day range $11.23–$11.52, opened at $11.44.
- Volume was 1.80M shares, 0.7x its 50-day average of 2.62M.
- Price is +3.0% vs its 50-day average ($11.08) and +22.7% vs its 200-day average ($9.30).
- 52-week range $5.66–$16.99; today's close sits at 51% of that range, 32.8% below the 52-week high.
- That makes 3 straight losses.
Oct 5, 2026 — GO dips 1.7% to $11.42
- Closed at $11.42, -1.72% vs the prior close of $11.62. Day range $11.35–$11.65, opened at $11.65.
- Volume was 2.85M shares, 1.1x its 50-day average of 2.59M.
- Price is +3.5% vs its 50-day average ($11.04) and +22.9% vs its 200-day average ($9.30).
- 52-week range $5.66–$16.99; today's close sits at 51% of that range, 32.8% below the 52-week high.
Oct 2, 2026 — GO dips 1.3% to $11.62
- Closed at $11.62, -1.27% vs the prior close of $11.77. Day range $11.55–$12.23, opened at $11.87.
- Volume was 2.53M shares, 1.0x its 50-day average of 2.61M.
- Price is +5.8% vs its 50-day average ($10.99) and +25.1% vs its 200-day average ($9.29).
- 52-week range $5.66–$16.99; today's close sits at 53% of that range, 31.6% below the 52-week high.
GO latest news & SEC filings
Every SEC filing by or about GO in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 4, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Aug 31, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Jaros Carey F. bought 15,000 shares at $11.70 (≈$175.50K) on Aug 27, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 24, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Kerr Frank Michael sold 1,432 shares at $11.30 (≈$16.18K) on Aug 21, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 21, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Miller Paul Blaine bought 8,000 shares at $10.90 (≈$87.20K) on Aug 20, 2026
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 21, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Aug 19, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 17, 2026 · Form 144 — Planned insider sale
Notice of proposed sale (Form 144) — an insider or affiliate plans to sell restricted or control shares
A notice of intent, not a completed sale. Any actual sale by a director or officer shows up later on Form 4.
Aug 14, 2026 · Form SCHEDULE 13G — Passive stake (13G)
Passive stake (13G) — an investor reported owning more than 5%
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 12, 2026 · Form 10-Q — Quarterly report
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jul 4, 2026:
- Revenue: $1.19B (prior year $1.18B) (+1.1% vs Jun 28, 2025)
- Net income: $5.63M (prior year $4.96M) (+13.4% vs Jun 28, 2025)
- Diluted EPS: $0.06 (prior year $0.05) (+20.0% vs Jun 28, 2025)
Aug 12, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Things to know before you trade GO
- Last results release: Aug 12, 2026 (8-K Item 2.02). Previous ones: May 13, 2026, Mar 4, 2026, Nov 4, 2025. Based on that rhythm, the next report is likely around Nov 11, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.93% (largest 4.6%).
- Liquidity: about 2.23M shares (≈$29.16M) trade per day on average.
- 52-week position: $13.06 vs a range of $5.66–$15.92 (72% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 17 open-market buys, 8 sales; latest: Carey F. Jaros bought 15,000 shares on Aug 27, 2026.
- Latest filings: 10-Q Aug 12, 2026; 8-K Aug 12, 2026; 8-K Jun 9, 2026.
- Share count: 99.08M shares outstanding (Aug 6, 2026), +1.0% vs a year earlier.
- Listing: Nasdaq · industry: Retail-Grocery Stores.
GO market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 15, 2026 | 12.73 | 13.20 | 12.73 | 13.06 | 2.06M |
| Oct 14, 2026 | 12.34 | 12.73 | 12.22 | 12.73 | 2.13M |
| Oct 13, 2026 | 11.95 | 12.53 | 11.85 | 12.34 | 2.57M |
| Oct 12, 2026 | 11.93 | 11.98 | 11.73 | 11.92 | 1.39M |
| Oct 9, 2026 | 11.89 | 12.08 | 11.77 | 11.96 | 1.51M |
| Oct 8, 2026 | 11.92 | 12.02 | 11.69 | 11.93 | 2.38M |
| Oct 7, 2026 | 11.39 | 11.97 | 11.36 | 11.94 | 1.48M |
| Oct 6, 2026 | 11.44 | 11.52 | 11.23 | 11.41 | 1.80M |
| Oct 5, 2026 | 11.65 | 11.65 | 11.35 | 11.42 | 2.85M |
| Oct 2, 2026 | 11.87 | 12.23 | 11.55 | 11.62 | 2.53M |
| Oct 1, 2026 | 11.26 | 12.13 | 11.11 | 11.77 | 4.51M |
| Sep 30, 2026 | 11.64 | 11.64 | 11.06 | 11.25 | 3.58M |
| Sep 29, 2026 | 11.11 | 11.23 | 10.77 | 10.95 | 2.14M |
| Sep 28, 2026 | 11.07 | 11.62 | 10.94 | 11.10 | 2.10M |
| Sep 25, 2026 | 11.29 | 11.40 | 11.06 | 11.07 | 2.18M |
| Sep 24, 2026 | 11.16 | 11.45 | 11.13 | 11.30 | 1.42M |
| Sep 23, 2026 | 11.48 | 11.60 | 11.02 | 11.16 | 1.74M |
| Sep 22, 2026 | 11.47 | 11.66 | 11.37 | 11.49 | 1.40M |
| Sep 21, 2026 | 11.30 | 11.50 | 11.23 | 11.23 | 1.30M |
| Sep 18, 2026 | 11.52 | 11.59 | 11.22 | 11.27 | 3.59M |
About Grocery Outlet
Grocery Outlet (GO) is listed on the Nasdaq and classified by the SEC under “Retail-Grocery Stores”. Its business address is in EMERYVILLE, CA. State of incorporation: DE. Fiscal year ends January 2. SEC CIK 1771515.
GO board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Frances L. Allen | Director | Jun 2, 2026 |
| John E. Bachman | Director | Jun 2, 2026 |
| Mary Kay Haben | Director | Jun 2, 2026 |
| Carey F. Jaros | Director | Aug 31, 2026 |
| Michael K Kobayashi | Director | Jun 2, 2026 |
| Eric J. Jr. Lindberg | Director | Jun 2, 2026 |
| Lawrence Molloy | Director | Jun 2, 2026 |
| Jason J. N. Potter | President and CEO | Mar 25, 2026 |
| Erik D. Ragatz | Director | Mar 30, 2026 |
| Felicia D Thornton | Director | Jun 2, 2026 |
| Jeffrey York | Director | Jun 2, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Andrea Renee Bortner | See Remarks | Apr 2, 2026 |
| Matthew Patrick Delly | See Remarks | Mar 16, 2026 |
| Ian Daniel Ferry | EVP, CFO and Treasurer | Jun 16, 2026 |
| Frank Michael Kerr | See Remarks | Aug 24, 2026 |
| Susan Michelle Leary | SVP, Accounting | Jun 16, 2026 |
| Christopher M Miller | EVP, Chief Financial Officer | Mar 16, 2026 |
| Paul Blaine Miller | See Remarks | Aug 21, 2026 |
| Jason J. N. Potter | President and CEO | Mar 25, 2026 |
| Luke D Thompson | EVP, GC and Secretary | Mar 17, 2026 |
| Steven K. Wilson | EVP, Chief Purchasing Officer | Mar 17, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Aug 27, 2026 | Carey F. Jaros | Buy | 15,000 | $11.70 |
| Aug 21, 2026 | Frank Michael Kerr | Sale | 1,432 | $11.30 |
| Aug 20, 2026 | Paul Blaine Miller | Buy | 8,000 | $10.90 |
| Jun 25, 2026 | Paul Blaine Miller | Buy | 5,000 | $9.50 |
| Jun 18, 2026 | Paul Blaine Miller | Buy | 10,000 | $9.37 |
| Apr 1, 2026 | Andrea Renee Bortner | Sale | 1,851 | $7.00 |
| Mar 27, 2026 | Erik D. Ragatz | Buy | 125,000 | $7.06 |
| Mar 24, 2026 | Jason J. N. Potter | Buy | 2,556 | $6.68 |
| Mar 23, 2026 | Jason J. N. Potter | Buy | 110,252 | $6.35 |
| Mar 19, 2026 | Jason J. N. Potter | Buy | 286,097 | $5.90 |
| Mar 19, 2026 | Erik D. Ragatz | Buy | 50,000 | $5.75 |
| Mar 18, 2026 | Erik D. Ragatz | Buy | 33,997 | $5.85 |
| Mar 17, 2026 | Erik D. Ragatz | Buy | 16,003 | $5.85 |
| Mar 16, 2026 | Erik D. Ragatz | Buy | 100,000 | $6.09 |
| Mar 16, 2026 | Luke D Thompson | Sale | 3,425 | $6.06 |
GO financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Jan 3, 2026 | $4.69B | $-224.91M | -2.30 | $222.13M |
| Dec 28, 2024 | $4.37B | $39.47M | 0.40 | $111.96M |
| Dec 30, 2023 | $3.97B | $79.44M | 0.79 | $303.45M |
| Dec 31, 2022 | $3.58B | $65.05M | 0.65 | $185.51M |
| Jan 1, 2022 | $3.08B | $62.31M | 0.63 | $165.59M |
Latest balance sheet: total assets $2.99B, total liabilities $2.18B, cash $74.20M (as of Jul 4, 2026).
GO earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 12, 2026 | 8-K Item 2.02 (results) | $10.17 |
| May 13, 2026 | 8-K Item 2.02 (results) | $7.74 |
| Mar 4, 2026 | 8-K Item 2.02 (results) | $8.79 |
| Nov 4, 2025 | 8-K Item 2.02 (results) | $14.17 |
| Aug 5, 2025 | 8-K Item 2.02 (results) | $13.02 |
| May 6, 2025 | 8-K Item 2.02 (results) | $16.33 |
| Feb 25, 2025 | 8-K Item 2.02 (results) | $15.74 |
| Nov 5, 2024 | 8-K Item 2.02 (results) | $14.56 |
| Oct 30, 2024 | 8-K Item 2.02 (results) | $13.90 |
| Aug 6, 2024 | 8-K Item 2.02 (results) | — |
| May 7, 2024 | 8-K Item 2.02 (results) | — |
| Feb 27, 2024 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 15, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.