Digital Brands (DBGI) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
- Closed at $2.38, -22.39% vs the prior close of $3.06.
- Volume 152.76K shares, 0.2x its 50-day average (light).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
DBGI slides 22.4% to $2.38, a 52-week low, 3 down days in a row. Closed at $2.38, -22.39% vs the prior close of $3.06. Day range $2.31–$2.98, opened at $2.94.
DBGI daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 — DBGI slides 22.4% to $2.38, a 52-week low, 3 down days in a row
- Closed at $2.38, -22.39% vs the prior close of $3.06. Day range $2.31–$2.98, opened at $2.94.
- Volume was 152.76K shares, 0.2x its 50-day average of 930.98K — lighter than usual.
- Price is -65.2% vs its 50-day average ($6.82) and -97.7% vs its 200-day average ($103.58).
- 52-week range $2.31–$720.00; today's close sits at 0% of that range, 99.7% below the 52-week high.
- That makes 3 straight losses.
Oct 15, 2026 — DBGI slides 11.8% to $3.06, a 52-week low
- Closed at $3.06, -11.82% vs the prior close of $3.47. Day range $2.84–$3.51, opened at $3.40.
- Volume was 180.40K shares, 0.2x its 50-day average of 976.53K — lighter than usual.
- Price is -56.7% vs its 50-day average ($7.07) and -97.1% vs its 200-day average ($105.87).
- 52-week range $2.84–$720.00; today's close sits at 0% of that range, 99.6% below the 52-week high.
Oct 14, 2026 — DBGI slides 8.9% to $3.47, a 52-week low
- Closed at $3.47, -8.92% vs the prior close of $3.81. Day range $3.44–$3.92, opened at $3.76.
- Volume was 60.10K shares, 0.1x its 50-day average of 977.11K — lighter than usual.
- Price is -52.7% vs its 50-day average ($7.33) and -96.8% vs its 200-day average ($108.24).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.5% below the 52-week high.
Oct 13, 2026 — DBGI jumps 8.9% to $3.81
- Closed at $3.81, +8.86% vs the prior close of $3.50. Day range $3.33–$3.95, opened at $3.40.
- Volume was 96.70K shares, 0.1x its 50-day average of 976.70K — lighter than usual.
- Price is -50.5% vs its 50-day average ($7.69) and -96.6% vs its 200-day average ($110.56).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.5% below the 52-week high.
Oct 12, 2026 — DBGI slides 12.7% to $3.50, a 52-week low
- Closed at $3.50, -12.72% vs the prior close of $4.01. Day range $3.50–$4.01, opened at $3.91.
- Volume was 65.00K shares, 0.1x its 50-day average of 977.19K — lighter than usual.
- Price is -56.2% vs its 50-day average ($7.98) and -96.9% vs its 200-day average ($112.63).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.5% below the 52-week high.
Oct 9, 2026 — DBGI slides 10.9% to $4.01, a 1-month low
- Closed at $4.01, -10.89% vs the prior close of $4.50. Day range $3.97–$4.60, opened at $4.41.
- Volume was 86.40K shares, 0.1x its 50-day average of 977.03K — lighter than usual.
- Price is -51.2% vs its 50-day average ($8.22) and -96.5% vs its 200-day average ($114.67).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.4% below the 52-week high.
Oct 8, 2026 — DBGI jumps 3.9% to $4.50
- Closed at $4.50, +3.93% vs the prior close of $4.33. Day range $4.25–$4.64, opened at $4.30.
- Volume was 60.50K shares, 0.1x its 50-day average of 977.18K — lighter than usual.
- Price is -46.6% vs its 50-day average ($8.43) and -96.1% vs its 200-day average ($116.69).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.4% below the 52-week high.
Oct 7, 2026 — DBGI slides 6.1% to $4.33, 4 down days in a row
- Closed at $4.33, -6.07% vs the prior close of $4.61. Day range $4.21–$4.67, opened at $4.67.
- Volume was 86.50K shares, 0.1x its 50-day average of 977.12K — lighter than usual.
- Price is -49.5% vs its 50-day average ($8.58) and -96.4% vs its 200-day average ($118.80).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.4% below the 52-week high.
- That makes 4 straight losses.
Oct 6, 2026 — DBGI dips 0.9% to $4.61, 3 down days in a row
- Closed at $4.61, -0.86% vs the prior close of $4.65. Day range $4.40–$4.85, opened at $4.51.
- Volume was 82.60K shares, 0.1x its 50-day average of 979.11K — lighter than usual.
- Price is -47.5% vs its 50-day average ($8.78) and -96.2% vs its 200-day average ($120.89).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.4% below the 52-week high.
- That makes 3 straight losses.
Oct 5, 2026 — DBGI slides 4.5% to $4.65
- Closed at $4.65, -4.52% vs the prior close of $4.87. Day range $4.20–$4.97, opened at $4.81.
- Volume was 173.70K shares, 0.2x its 50-day average of 977.90K — lighter than usual.
- Price is -48.0% vs its 50-day average ($8.94) and -96.2% vs its 200-day average ($122.89).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.4% below the 52-week high.
Oct 2, 2026 — DBGI slides 4.7% to $4.87
- Closed at $4.87, -4.70% vs the prior close of $5.11. Day range $4.83–$5.68, opened at $5.36.
- Volume was 210.60K shares, 0.2x its 50-day average of 974.06K — lighter than usual.
- Price is -46.5% vs its 50-day average ($9.10) and -96.1% vs its 200-day average ($124.78).
- 52-week range $3.14–$720.00; today's close sits at 0% of that range, 99.3% below the 52-week high.
DBGI latest news & SEC filings
Every SEC filing by or about DBGI in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 11, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Sep 2, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Aug 19, 2026 · Form 10-Q — Quarterly report
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 30, 2026:
- Revenue: $1.21M (prior year $2.25M) (-46.3% vs Jun 30, 2025)
- Net income: -$8.98M (prior year -$2.12M) (loss widened vs Jun 30, 2025)
- Diluted EPS: -$13.59 (prior year -$32.34) (loss narrowed vs Jun 30, 2025)
Aug 14, 2026 · Form NT 10-Q — Notice of late quarterly report
Notice of late quarterly report
Aug 13, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Aug 6, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 8.01 — Reported other events the company considers important.
Jul 27, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Jul 24, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 1.01 — Signed a material agreement.
Jul 22, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 3.03 — Change to shareholder rights.
- Item 5.03 — Amended its charter or bylaws / changed fiscal year.
- Item 8.01 — Reported other events the company considers important.
Jul 20, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.02 — Change in directors or officers (appointment, departure or pay).
Jul 17, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 1.01 — Signed a material agreement.
- Item 5.03 — Amended its charter or bylaws / changed fiscal year.
Jul 9, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 8.01 — Reported other events the company considers important.
Jul 8, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 8.01 — Reported other events the company considers important.
Jun 22, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 8.01 — Reported other events the company considers important.
Things to know before you trade DBGI
- Last results release: Nov 14, 2024 (8-K Item 2.02). Previous ones: Aug 20, 2024, Aug 21, 2023, May 8, 2023. Based on that rhythm, the next report is likely around Feb 13, 2025 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 7.82% (largest 22.4%). That is a volatile stock.
- Liquidity: about 326.02K shares (≈$774.30K) trade per day on average. Thin volume can mean wider bid/ask spreads.
- 52-week position: $2.38 vs a range of $2.31–$720.00 (0% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: 1:40 on Jul 24, 2026, 1:50 on Dec 13, 2024
- Insider trades (Form 4, last 12 months, recent 25 shown): 8 open-market buys, 0 sales; latest: John Hilburn Iv Davis bought 618,333 shares on Jun 10, 2026.
- Latest filings: 8-K Sep 11, 2026; 8-K Sep 2, 2026; 10-Q Aug 19, 2026.
- Share count: 933.51K shares outstanding (Aug 19, 2026), -79.2% vs a year earlier — the company has been reducing its share count.
- Listing: Nasdaq · industry: Retail-Apparel & Accessory Stores.
DBGI market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 2.94 | 2.98 | 2.31 | 2.38 | 152.76K |
| Oct 15, 2026 | 3.40 | 3.51 | 2.84 | 3.06 | 180.40K |
| Oct 14, 2026 | 3.76 | 3.92 | 3.44 | 3.47 | 60.10K |
| Oct 13, 2026 | 3.40 | 3.95 | 3.33 | 3.81 | 96.70K |
| Oct 12, 2026 | 3.91 | 4.01 | 3.50 | 3.50 | 65.00K |
| Oct 9, 2026 | 4.41 | 4.60 | 3.97 | 4.01 | 86.40K |
| Oct 8, 2026 | 4.30 | 4.64 | 4.25 | 4.50 | 60.50K |
| Oct 7, 2026 | 4.67 | 4.67 | 4.21 | 4.33 | 86.50K |
| Oct 6, 2026 | 4.51 | 4.85 | 4.40 | 4.61 | 82.60K |
| Oct 5, 2026 | 4.81 | 4.97 | 4.20 | 4.65 | 173.70K |
| Oct 2, 2026 | 5.36 | 5.68 | 4.83 | 4.87 | 210.60K |
| Oct 1, 2026 | 4.84 | 5.80 | 4.81 | 5.11 | 291.80K |
| Sep 30, 2026 | 4.64 | 5.30 | 4.52 | 4.79 | 309.00K |
| Sep 29, 2026 | 4.67 | 4.78 | 4.45 | 4.56 | 125.80K |
| Sep 28, 2026 | 4.75 | 4.83 | 4.57 | 4.75 | 115.20K |
| Sep 25, 2026 | 4.96 | 4.96 | 4.51 | 4.73 | 236.70K |
| Sep 24, 2026 | 5.76 | 6.38 | 4.61 | 5.13 | 941.30K |
| Sep 23, 2026 | 4.69 | 5.75 | 4.44 | 5.71 | 2.74M |
| Sep 22, 2026 | 4.38 | 4.85 | 4.28 | 4.71 | 200.90K |
| Sep 21, 2026 | 4.38 | 4.80 | 3.85 | 4.51 | 303.50K |
About Digital Brands
Digital Brands (DBGI) is listed on the Nasdaq and classified by the SEC under “Retail-Apparel & Accessory Stores”. Its business address is in ROUND ROCK, TX. State of incorporation: DE. Fiscal year ends December 31. SEC CIK 1668010.
DBGI board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| John Hilburn Iv Davis | CEO | Jun 12, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| John Hilburn Iv Davis | CEO | Jun 12, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Jun 10, 2026 | John Hilburn Iv Davis | Buy | 618,333 | $1.13 |
| Jun 10, 2026 | John Hilburn Iv Davis | Buy | 618,333 | $1.13 |
| Jun 10, 2026 | John Hilburn Iv Davis | Buy | 618,333 | $1.13 |
| Jun 10, 2026 | John Hilburn Iv Davis | Buy | 618,333 | $1.13 |
| Jun 2, 2026 | John Hilburn Iv Davis | Buy | 70,127 | $0.70 |
| Jun 2, 2026 | John Hilburn Iv Davis | Buy | 70,127 | $0.70 |
| Jun 2, 2026 | John Hilburn Iv Davis | Buy | 70,127 | $0.70 |
| Jun 2, 2026 | John Hilburn Iv Davis | Buy | 70,127 | $0.70 |
DBGI financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Dec 31, 2025 | $7.38M | $-28.25M | -2.18 | $-15.88M |
| Dec 31, 2024 | $11.56M | $-13.11M | -76.71 | $-6.15M |
| Dec 31, 2023 | $14.92M | $-10.25M | -457.78 | $-6.01M |
| Dec 31, 2022 | $13.97M | $-38.04M | — | $-10.57M |
| Dec 31, 2021 | $7.58M | $-32.36M | — | $-14.22M |
Latest balance sheet: total assets $46.67M, total liabilities $46.13M, cash $1.39M (as of Jun 30, 2026).
DBGI earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Nov 14, 2024 | 8-K Item 2.02 (results) | $272.00 |
| Aug 20, 2024 | 8-K Item 2.02 (results) | — |
| Aug 21, 2023 | 8-K Item 2.02 (results) | — |
| May 8, 2023 | 8-K Item 2.02 (results) | — |
| Apr 19, 2023 | 8-K Item 2.02 (results) | — |
| Apr 1, 2022 | 8-K Item 2.02 (results) | — |
| Jan 7, 2022 | 8-K Item 2.02 (results) | — |
| Nov 12, 2021 | 8-K Item 2.02 (results) | — |
| Aug 13, 2021 | 8-K Item 2.02 (results) | — |
| Jul 8, 2021 | 8-K Item 2.02 (results) | — |
| Jun 29, 2021 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.