A.K.A. Brands (AKA) Stock: Why It's Up Today
Updated Oct 19, 2026, 4:00 PM ET · closing price
- Closed at $10.63, +3.91% vs the prior close of $10.23.
- Volume 8.02K shares, 2.3x its 50-day average (heavy).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
AKA jumps 3.9% to $10.63 on 2.4x normal volume. Closed at $10.63, +3.91% vs the prior close of $10.23. Day range $9.86–$10.63, opened at $9.86.
AKA daily analysis — what happened
A plain-English, data-only note for every US trading day (today's note updates every 2 hours while the market is open). Newest first; older days stay archived below.
Oct 19, 2026 — AKA jumps 3.9% to $10.63 on 2.4x normal volume
- Closed at $10.63, +3.91% vs the prior close of $10.23. Day range $9.86–$10.63, opened at $9.86.
- Volume was 8.02K shares, 2.4x its 50-day average of 3.28K — unusually heavy trading.
- Price is -1.1% vs its 50-day average ($10.74) and +0.6% vs its 200-day average ($10.56).
- 52-week range $8.42–$16.38; today's close sits at 28% of that range, 35.1% below the 52-week high.
Oct 16, 2026 — AKA rises 0.5% to $10.23
- Closed at $10.23, +0.49% vs the prior close of $10.18. Day range $10.23–$10.23, opened at $10.23.
- Volume was 863 shares, 0.3x its 50-day average of 3.35K — lighter than usual.
- Price is -4.9% vs its 50-day average ($10.75) and -3.2% vs its 200-day average ($10.56).
- 52-week range $8.42–$16.38; today's close sits at 23% of that range, 37.5% below the 52-week high.
Oct 15, 2026 — AKA dips 2.9% to $10.18, a 3-month low
- Closed at $10.18, -2.86% vs the prior close of $10.48. Day range $9.97–$10.39, opened at $10.38.
- Volume was 3.00K shares, 0.9x its 50-day average of 3.40K.
- Price is -5.4% vs its 50-day average ($10.76) and -3.7% vs its 200-day average ($10.57).
- 52-week range $8.42–$16.38; today's close sits at 22% of that range, 37.9% below the 52-week high.
Oct 14, 2026 — AKA rises 1.9% to $10.48
- Closed at $10.48, +1.95% vs the prior close of $10.28. Day range $10.27–$10.48, opened at $10.27.
- Volume was 800 shares, 0.2x its 50-day average of 3.40K — lighter than usual.
- Price is -2.8% vs its 50-day average ($10.79) and -0.9% vs its 200-day average ($10.57).
- 52-week range $8.42–$16.38; today's close sits at 26% of that range, 36.0% below the 52-week high.
Oct 13, 2026 — AKA slides 5.3% to $10.28, a 3-month low
- Closed at $10.28, -5.25% vs the prior close of $10.85. Day range $10.12–$10.72, opened at $10.12.
- Volume was 1.10K shares, 0.3x its 50-day average of 3.39K — lighter than usual.
- Price is -4.8% vs its 50-day average ($10.80) and -2.8% vs its 200-day average ($10.58).
- 52-week range $8.42–$16.38; today's close sits at 23% of that range, 37.2% below the 52-week high.
Oct 12, 2026 — AKA rises 0.9% to $10.85
- Closed at $10.85, +0.88% vs the prior close of $10.76. Day range $10.00–$10.86, opened at $10.30.
- Volume was 4.10K shares, 1.2x its 50-day average of 3.32K.
- Price is +0.3% vs its 50-day average ($10.82) and +2.5% vs its 200-day average ($10.58).
- 52-week range $8.42–$16.38; today's close sits at 31% of that range, 33.8% below the 52-week high.
Oct 9, 2026 — AKA ends flat (+0.0%) to $10.76
- Closed at $10.76, +0.00% vs the prior close of $10.76. Day range $10.76–$10.76, opened at $10.76.
- Price is -0.7% vs its 50-day average ($10.83) and +1.6% vs its 200-day average ($10.58).
- 52-week range $8.42–$16.38; today's close sits at 29% of that range, 34.3% below the 52-week high.
Oct 8, 2026 — AKA dips 0.9% to $10.76
- Closed at $10.76, -0.94% vs the prior close of $10.86. Day range $10.01–$11.15, opened at $11.15.
- Volume was 1.20K shares, 0.4x its 50-day average of 3.40K — lighter than usual.
- Price is -0.8% vs its 50-day average ($10.84) and +1.6% vs its 200-day average ($10.58).
- 52-week range $8.42–$16.38; today's close sits at 29% of that range, 34.3% below the 52-week high.
Oct 7, 2026 — AKA rises 1.5% to $10.86
- Closed at $10.86, +1.47% vs the prior close of $10.70. Day range $10.48–$10.86, opened at $10.48.
- Volume was 800 shares, 0.2x its 50-day average of 3.46K — lighter than usual.
- Price is +0.1% vs its 50-day average ($10.84) and +2.6% vs its 200-day average ($10.58).
- 52-week range $8.42–$16.38; today's close sits at 31% of that range, 33.7% below the 52-week high.
Oct 6, 2026 — AKA ends flat (+0.0%) to $10.70, 7 down days in a row
- Closed at $10.70, +0.00% vs the prior close of $10.70. Day range $10.70–$10.70, opened at $10.70.
- Volume was 400 shares, 0.1x its 50-day average of 3.48K — lighter than usual.
- Price is -1.3% vs its 50-day average ($10.85) and +1.1% vs its 200-day average ($10.59).
- 52-week range $8.42–$16.38; today's close sits at 29% of that range, 34.7% below the 52-week high.
- That makes 7 straight losses.
Oct 5, 2026 — AKA dips 1.4% to $10.70, 6 down days in a row
- Closed at $10.70, -1.38% vs the prior close of $10.85. Day range $10.70–$10.90, opened at $10.90.
- Volume was 900 shares, 0.3x its 50-day average of 3.51K — lighter than usual.
- Price is -1.4% vs its 50-day average ($10.85) and +1.1% vs its 200-day average ($10.59).
- 52-week range $8.42–$16.38; today's close sits at 29% of that range, 34.7% below the 52-week high.
- That makes 6 straight losses.
Oct 2, 2026 — AKA ends flat (+0.0%) to $10.85, 5 down days in a row
- Closed at $10.85, +0.00% vs the prior close of $10.85. Day range $10.85–$10.85, opened at $10.85.
- Price is -0.1% vs its 50-day average ($10.86) and +2.5% vs its 200-day average ($10.59).
- 52-week range $8.42–$16.38; today's close sits at 31% of that range, 33.8% below the 52-week high.
- That makes 5 straight losses.
AKA bull case vs bear case (from the data)
- Price is +0.6% vs its 200-day average — above the long-term trend line.
- Annual revenue grew 4.4% in the latest fiscal year (SEC XBRL).
- Price is -1.1% vs its 50-day average — short-term trend is down.
- Latest fiscal-year net income: loss of $31.43M.
- Insider selling outweighs buying: 8 sales vs 0 open-market buys among the 8 most recent reported insider trades (Form 4, last 12 months).
- Thin trading (under $2M a day on average) can mean wide bid/ask spreads.
AKA latest news & SEC filings
Every SEC filing by or about AKA in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Oct 15, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- Grant Kevin J. converted options/RSUs into 1,703 shares at $10.28 (≈$17.51K) on Oct 13, 2026; now holds 89,267
- Grant Kevin J. had withheld for taxes 570 shares at $10.28 (≈$5.86K) on Oct 13, 2026; now holds 88,697
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 5, 2026 · Form 4/A — Insider trade (amended)
Amended insider trade report (Form 4/A)
- Long Ciaran Joseph had withheld for taxes 561 shares at $10.85 (≈$6.09K) on Oct 1, 2026; now holds 99,601
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 5, 2026 · Form 4/A — Insider trade (amended)
Amended insider trade report (Form 4/A)
- Grant Kevin J. had withheld for taxes 279 shares at $10.85 (≈$3.03K) on Oct 1, 2026; now holds 87,564
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 5, 2026 · Form 4/A — Insider trade (amended)
Amended insider trade report (Form 4/A)
- Trembley Michael Frank had withheld for taxes 561 shares at $10.58 (≈$5.94K) on Oct 1, 2026; now holds 71,867
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 5, 2026 · Form 4/A — Insider trade (amended)
Amended insider trade report (Form 4/A)
- White Kenneth C. had withheld for taxes 468 shares at $10.85 (≈$5.08K) on Oct 1, 2026; now holds 59,771
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Oct 1, 2026 · Form 4 — Insider trade
Insider trade report (Form 4) — a director, officer or 10%+ owner changed their holdings
- White Kenneth C. converted options/RSUs into 1,302 shares on Oct 1, 2026; now holds 60,239
Open-market purchases (P) and sales (S) are shown in colour; awards, exercises and tax withholding are routine pay-related moves. Many sales are pre-planned under 10b5-1 plans.
Aug 5, 2026 · Form 10-Q — Quarterly report
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 30, 2026:
- Revenue: $160.07M (prior year $160.52M) (-0.3% vs Jun 30, 2025)
- Net income: -$161.00K (prior year -$3.62M) (loss narrowed vs Jun 30, 2025)
- Diluted EPS: -$0.01 (prior year -$0.34) (loss narrowed vs Jun 30, 2025)
Aug 5, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 2.02 — Reported results of operations (earnings release).
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
This is a results-day filing: the earnings press release is attached as an exhibit.
Aug 4, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 5.02 — Change in directors or officers (appointment, departure or pay).
Things to know before you trade AKA
- Last results release: Aug 5, 2026 (8-K Item 2.02). Previous ones: May 12, 2026, Mar 5, 2026, Nov 5, 2025. Based on that rhythm, the next report is likely around Nov 4, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 1.45% (largest 5.3%).
- Liquidity: about 1.69K shares (≈$17.98K) trade per day on average. Thin volume can mean wider bid/ask spreads.
- 52-week position: $10.63 vs a range of $8.42–$16.38 (28% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 0 open-market buys, 8 sales; latest: Ilene Eskenazi sold 12,201 shares on Nov 12, 2025.
- Latest filings: 10-Q Aug 5, 2026; 8-K Aug 5, 2026; 8-K Aug 4, 2026.
- Share count: 10.99M shares outstanding (Aug 4, 2026), +1.4% vs a year earlier.
- Listing: NYSE · industry: Retail-Catalog & Mail-Order Houses.
AKA market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 19, 2026 | 9.86 | 10.63 | 9.86 | 10.63 | 8.02K |
| Oct 16, 2026 | 10.23 | 10.23 | 10.23 | 10.23 | 900 |
| Oct 15, 2026 | 10.38 | 10.39 | 9.97 | 10.18 | 3.00K |
| Oct 14, 2026 | 10.27 | 10.48 | 10.27 | 10.48 | 800 |
| Oct 13, 2026 | 10.12 | 10.72 | 10.12 | 10.28 | 1.10K |
| Oct 12, 2026 | 10.30 | 10.86 | 10.00 | 10.85 | 4.10K |
| Oct 9, 2026 | 10.76 | 10.76 | 10.76 | 10.76 | 0 |
| Oct 8, 2026 | 11.15 | 11.15 | 10.01 | 10.76 | 1.20K |
| Oct 7, 2026 | 10.48 | 10.86 | 10.48 | 10.86 | 800 |
| Oct 6, 2026 | 10.70 | 10.70 | 10.70 | 10.70 | 400 |
| Oct 5, 2026 | 10.90 | 10.90 | 10.70 | 10.70 | 900 |
| Oct 2, 2026 | 10.85 | 10.85 | 10.85 | 10.85 | 0 |
| Oct 1, 2026 | 10.50 | 10.85 | 10.50 | 10.85 | 800 |
| Sep 30, 2026 | 10.88 | 10.88 | 10.88 | 10.88 | 400 |
| Sep 29, 2026 | 11.00 | 11.22 | 11.00 | 11.00 | 1.30K |
| Sep 28, 2026 | 11.22 | 11.22 | 11.22 | 11.22 | 600 |
| Sep 25, 2026 | 11.20 | 11.24 | 11.20 | 11.22 | 1.20K |
| Sep 24, 2026 | 10.85 | 10.93 | 10.61 | 10.93 | 3.10K |
| Sep 23, 2026 | 10.88 | 11.25 | 10.88 | 10.89 | 3.00K |
| Sep 22, 2026 | 10.53 | 11.00 | 10.53 | 11.00 | 2.20K |
About A.K.A. Brands
A.K.A. Brands (AKA) is listed on the NYSE and classified by the SEC under “Retail-Catalog & Mail-Order Houses”. Its business address is in SAN FRANCISCO, CA. Fiscal year ends December 31. SEC CIK 1865107.
AKA board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Carrie Cassidy | Director | Aug 4, 2026 |
| Ilene Eskenazi | Director | Jul 31, 2026 |
| Sourav Ghosh | Director | Aug 3, 2026 |
| Myles B Mccormick | Director | Aug 25, 2026 |
| Kelly Ann Thompson | Director | Jul 31, 2026 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| Kevin J. Grant | CHIEF FINANCIAL OFFICER | Jul 31, 2026 |
| Ciaran Joseph Long | CHIEF EXECUTIVE OFFICER | Aug 11, 2026 |
| Michael Frank Trembley | See remarks | Aug 10, 2026 |
| Kenneth C. White | See Remarks | Aug 17, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
| Nov 12, 2025 | Ilene Eskenazi | Sale | 12,201 | $12.89 |
AKA financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Dec 31, 2025 | $600.21M | $-31.43M | -2.93 | $16.44M |
| Dec 31, 2024 | $574.70M | $-25.99M | -2.46 | $669.00K |
| Dec 31, 2023 | $546.26M | $-98.89M | -9.24 | $33.43M |
| Dec 31, 2022 | $611.74M | $-176.70M | -16.47 | $-319.00K |
| Dec 31, 2021 | $562.19M | $-5.97M | -0.77 | $23.97M |
Latest balance sheet: total assets $405.04M, total liabilities $309.47M, cash $21.05M (as of Jun 30, 2026).
AKA earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| Aug 5, 2026 | 8-K Item 2.02 (results) | $11.31 |
| May 12, 2026 | 8-K Item 2.02 (results) | $11.73 |
| Mar 5, 2026 | 8-K Item 2.02 (results) | $10.30 |
| Nov 5, 2025 | 8-K Item 2.02 (results) | $12.60 |
| Aug 6, 2025 | 8-K Item 2.02 (results) | $11.40 |
| May 13, 2025 | 8-K Item 2.02 (results) | $8.70 |
| Mar 6, 2025 | 8-K Item 2.02 (results) | $15.21 |
| Jan 13, 2025 | 8-K Item 2.02 (results) | $19.57 |
| Nov 7, 2024 | 8-K Item 2.02 (results) | $25.37 |
| Aug 7, 2024 | 8-K Item 2.02 (results) | — |
| May 8, 2024 | 8-K Item 2.02 (results) | — |
| Mar 7, 2024 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 19, 2026, 4:00 PM ET. Filings: SEC EDGAR. Refreshed every 2 hours during US market hours.