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Harte Hanks (HHS) Stock Analysis & Price (Updated Oct 16, 2026, 4:00 PM ET)
Updated Oct 16, 2026, 4:00 PM ET
What changed since yesterday
- Closed at $4.29, -0.92% vs the prior close of $4.33.
- Volume 2.71K shares, 0.0x its 50-day average (light).
- No new SEC filings since the prior session.
- No new insider buys or sales reported since the prior session.
HHS dips 0.9% to $4.29, a 1-month low, 6 down days in a row. Closed at $4.29, -0.92% vs the prior close of $4.33. Day range $4.29–$4.37, opened at $4.34.
Last close$4.29-0.92%
Day range4.29–4.37
Open4.34
Volume2.71K
52-week range2.00–4.67
Avg volume (20d)34.82K
HHS daily analysis — what happened
A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.
Oct 16, 2026 — HHS dips 0.9% to $4.29, a 1-month low, 6 down days in a row
- Closed at $4.29, -0.92% vs the prior close of $4.33. Day range $4.29–$4.37, opened at $4.34.
- Volume was 2.71K shares, 0.0x its 50-day average of 204.90K — lighter than usual.
- Price is +3.2% vs its 50-day average ($4.16) and +41.7% vs its 200-day average ($3.03).
- 52-week range $2.00–$4.67; today's close sits at 86% of that range, 8.1% below the 52-week high.
- That makes 6 straight losses.
Oct 15, 2026 — HHS ends flat (+0.0%) to $4.33, 5 down days in a row
- Closed at $4.33, +0.00% vs the prior close of $4.33. Day range $4.30–$4.39, opened at $4.30.
- Volume was 13.20K shares, 0.1x its 50-day average of 204.82K — lighter than usual.
- Price is +5.2% vs its 50-day average ($4.12) and +43.3% vs its 200-day average ($3.02).
- 52-week range $2.00–$4.67; today's close sits at 87% of that range, 7.3% below the 52-week high.
- That makes 5 straight losses.
Oct 14, 2026 — HHS dips 0.9% to $4.33, a 1-month low, 4 down days in a row
- Closed at $4.33, -0.92% vs the prior close of $4.37. Day range $4.32–$4.48, opened at $4.44.
- Volume was 21.20K shares, 0.1x its 50-day average of 204.98K — lighter than usual.
- Price is +6.2% vs its 50-day average ($4.08) and +43.6% vs its 200-day average ($3.02).
- 52-week range $2.00–$4.67; today's close sits at 87% of that range, 7.3% below the 52-week high.
- That makes 4 straight losses.
Oct 13, 2026 — HHS ends flat (+0.0%) to $4.37, 3 down days in a row
- Closed at $4.37, +0.00% vs the prior close of $4.37. Day range $4.35–$4.45, opened at $4.35.
- Volume was 21.40K shares, 0.1x its 50-day average of 205.05K — lighter than usual.
- Price is +8.4% vs its 50-day average ($4.03) and +45.1% vs its 200-day average ($3.01).
- 52-week range $2.00–$4.67; today's close sits at 89% of that range, 6.4% below the 52-week high.
- That makes 3 straight losses.
Oct 12, 2026 — HHS dips 1.8% to $4.37
- Closed at $4.37, -1.80% vs the prior close of $4.45. Day range $4.30–$4.48, opened at $4.45.
- Volume was 34.50K shares, 0.2x its 50-day average of 204.42K — lighter than usual.
- Price is +9.7% vs its 50-day average ($3.98) and +45.4% vs its 200-day average ($3.01).
- 52-week range $2.00–$4.67; today's close sits at 89% of that range, 6.4% below the 52-week high.
Oct 9, 2026 — HHS ends flat (+0.0%) to $4.45
- Closed at $4.45, +0.00% vs the prior close of $4.45. Day range $4.40–$4.48, opened at $4.40.
- Volume was 5.80K shares, 0.0x its 50-day average of 204.33K — lighter than usual.
- Price is +12.9% vs its 50-day average ($3.94) and +48.3% vs its 200-day average ($3.00).
- 52-week range $2.00–$4.67; today's close sits at 92% of that range, 4.7% below the 52-week high.
Oct 8, 2026 — HHS rises 1.1% to $4.45
- Closed at $4.45, +1.14% vs the prior close of $4.40. Day range $4.38–$4.45, opened at $4.38.
- Volume was 7.10K shares, 0.0x its 50-day average of 204.36K — lighter than usual.
- Price is +14.2% vs its 50-day average ($3.90) and +48.6% vs its 200-day average ($2.99).
- 52-week range $2.00–$4.67; today's close sits at 92% of that range, 4.7% below the 52-week high.
Oct 7, 2026 — HHS dips 0.9% to $4.40, 3 down days in a row
- Closed at $4.40, -0.90% vs the prior close of $4.44. Day range $4.39–$4.45, opened at $4.45.
- Volume was 14.50K shares, 0.1x its 50-day average of 204.25K — lighter than usual.
- Price is +14.2% vs its 50-day average ($3.85) and +47.2% vs its 200-day average ($2.99).
- 52-week range $2.00–$4.67; today's close sits at 90% of that range, 5.8% below the 52-week high.
- That makes 3 straight losses.
Oct 6, 2026 — HHS dips 2.2% to $4.44
- Closed at $4.44, -2.20% vs the prior close of $4.54. Day range $4.39–$4.54, opened at $4.39.
- Volume was 120.00K shares, 0.6x its 50-day average of 201.87K — lighter than usual.
- Price is +16.6% vs its 50-day average ($3.81) and +48.8% vs its 200-day average ($2.98).
- 52-week range $2.00–$4.67; today's close sits at 91% of that range, 4.9% below the 52-week high.
Oct 5, 2026 — HHS dips 0.4% to $4.54
- Closed at $4.54, -0.44% vs the prior close of $4.56. Day range $4.54–$4.59, opened at $4.59.
- Volume was 50.20K shares, 0.2x its 50-day average of 200.87K — lighter than usual.
- Price is +20.5% vs its 50-day average ($3.77) and +52.5% vs its 200-day average ($2.98).
- 52-week range $2.00–$4.67; today's close sits at 95% of that range, 2.8% below the 52-week high.
Oct 2, 2026 — HHS rises 0.4% to $4.56
- Closed at $4.56, +0.44% vs the prior close of $4.54. Day range $4.53–$4.56, opened at $4.54.
- Volume was 17.30K shares, 0.1x its 50-day average of 200.56K — lighter than usual.
- Price is +22.4% vs its 50-day average ($3.73) and +53.5% vs its 200-day average ($2.97).
- 52-week range $2.00–$4.67; today's close sits at 96% of that range, 2.4% below the 52-week high.
HHS latest news & SEC filings
Every SEC filing by or about HHS in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.
Sep 15, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 8.01 — Reported other events the company considers important.
Aug 24, 2026 · Form SCHEDULE 13D/A — Update to a 13D 5%+ stake disclosure
Update to a 13D 5%+ stake disclosure
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 21, 2026 · Form SCHEDULE 13G/A — Update to a passive 5%+ stake (13G)
Update to a passive 5%+ stake (13G)
Filed by an outside investor (not the company). It reports a holding of more than 5% of a share class; percentage and holder name are in the filing.
Aug 19, 2026 · Form 8-K — Major event / current report
Current report — a filing companies must make within 4 business days of a major event
- Item 1.01 — Signed a material agreement.
- Item 7.01 — Released information under Regulation FD (e.g. a presentation or press release).
Aug 14, 2026 · Form 10-Q — Quarterly report
Quarterly report (unaudited financial statements for the quarter)
Quarter ended Jun 30, 2026:
- Revenue: $37.98M (prior year $38.63M) (-1.7% vs Jun 30, 2025)
- Net income: -$5.00M (prior year -$335.00K) (loss widened vs Jun 30, 2025)
- Diluted EPS: -$0.67 (prior year -$0.05) (loss widened vs Jun 30, 2025)
Things to know before you trade HHS
- Last results release: May 14, 2026 (8-K Item 2.02). Previous ones: Mar 18, 2026, Nov 10, 2025, Aug 7, 2025. Based on that rhythm, the next report is likely around Aug 13, 2026 — an estimate, not a confirmed date.
- How much it moves: over the last 20 sessions the average daily move was 0.69% (largest 2.2%). That is a relatively calm stock.
- Liquidity: about 34.82K shares (≈$149.36K) trade per day on average. Thin volume can mean wider bid/ask spreads.
- 52-week position: $4.29 vs a range of $2.00–$4.67 (86% of the range).
- Dividends: no cash dividends in the last 2 years.
- Splits: none in the last 2 years.
- Insider trades (Form 4, last 12 months, recent 25 shown): 0 open-market buys, 0 sales.
- Latest filings: 8-K Sep 15, 2026; 8-K Aug 19, 2026; 10-Q Aug 14, 2026.
- Share count: 7.45M shares outstanding (Jul 31, 2026), +0.5% vs a year earlier.
- Listing: Nasdaq · industry: Services-Direct Mail Advertising Services.
HHS market data (last 20 sessions)
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 16, 2026 | 4.34 | 4.37 | 4.29 | 4.29 | 2.71K |
| Oct 15, 2026 | 4.30 | 4.39 | 4.30 | 4.33 | 13.20K |
| Oct 14, 2026 | 4.44 | 4.48 | 4.32 | 4.33 | 21.20K |
| Oct 13, 2026 | 4.35 | 4.45 | 4.35 | 4.37 | 21.40K |
| Oct 12, 2026 | 4.45 | 4.48 | 4.30 | 4.37 | 34.50K |
| Oct 9, 2026 | 4.40 | 4.48 | 4.40 | 4.45 | 5.80K |
| Oct 8, 2026 | 4.38 | 4.45 | 4.38 | 4.45 | 7.10K |
| Oct 7, 2026 | 4.45 | 4.45 | 4.39 | 4.40 | 14.50K |
| Oct 6, 2026 | 4.39 | 4.54 | 4.39 | 4.44 | 120.00K |
| Oct 5, 2026 | 4.59 | 4.59 | 4.54 | 4.54 | 50.20K |
| Oct 2, 2026 | 4.54 | 4.56 | 4.53 | 4.56 | 17.30K |
| Oct 1, 2026 | 4.56 | 4.56 | 4.51 | 4.54 | 48.80K |
| Sep 30, 2026 | 4.61 | 4.61 | 4.51 | 4.55 | 79.90K |
| Sep 29, 2026 | 4.61 | 4.63 | 4.57 | 4.63 | 20.20K |
| Sep 28, 2026 | 4.60 | 4.62 | 4.58 | 4.60 | 16.90K |
| Sep 25, 2026 | 4.67 | 4.67 | 4.59 | 4.60 | 46.30K |
| Sep 24, 2026 | 4.63 | 4.67 | 4.61 | 4.65 | 18.40K |
| Sep 23, 2026 | 4.59 | 4.64 | 4.59 | 4.63 | 53.90K |
| Sep 22, 2026 | 4.64 | 4.65 | 4.59 | 4.62 | 23.90K |
| Sep 21, 2026 | 4.58 | 4.67 | 4.57 | 4.62 | 80.10K |
About Harte Hanks
Harte Hanks (HHS) is listed on the Nasdaq and classified by the SEC under “Services-Direct Mail Advertising Services”. Its business address is in CHELMSFORD, MA. State of incorporation: DE. Fiscal year ends December 31. SEC CIK 45919.
HHS board of directors & executives
From SEC Form 3/4/5 insider filings made in the last 12 months (date = latest filing).
Directors
| Name | Role | Latest filing |
|---|---|---|
| Genevieve Claire Combes | Director | Dec 15, 2025 |
| Bradley Louis Radoff | Director | Dec 11, 2025 |
Executive officers
| Name | Title | Latest filing |
|---|---|---|
| David Scott Fisher | President | Jun 5, 2026 |
Recent insider buys & sales
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| No open-market insider buys or sales reported in the last 12 months. | ||||
HHS financials (annual, from XBRL filings)
| Fiscal year end | Revenue | Net income | Diluted EPS | Operating cash flow |
|---|---|---|---|---|
| Dec 31, 2025 | $159.57M | $-811.00K | -0.11 | $-1.74M |
| Dec 31, 2024 | $185.24M | $-30.30M | -4.15 | $-2.99M |
| Dec 31, 2023 | $191.49M | $-1.57M | -0.21 | $10.48M |
| Dec 31, 2022 | $206.28M | $36.78M | 4.75 | $28.79M |
| Dec 31, 2021 | $194.60M | $14.97M | 1.76 | $-1.76M |
Latest balance sheet: total assets $88.06M, total liabilities $72.71M, cash $5.18M (as of Jun 30, 2026).
HHS earnings / results-day log
| Date | Filing | Close that day |
|---|---|---|
| May 14, 2026 | 8-K Item 2.02 (results) | $2.81 |
| Mar 18, 2026 | 8-K Item 2.02 (results) | $2.65 |
| Nov 10, 2025 | 8-K Item 2.02 (results) | $2.86 |
| Aug 7, 2025 | 8-K Item 2.02 (results) | $3.55 |
| May 14, 2025 | 8-K Item 2.02 (results) | $4.60 |
| Mar 18, 2025 | 8-K Item 2.02 (results) | $4.52 |
| Nov 15, 2024 | 8-K Item 2.02 (results) | $6.40 |
| Aug 9, 2024 | 8-K Item 2.02 (results) | — |
| May 10, 2024 | 8-K Item 2.02 (results) | — |
| Mar 18, 2024 | 8-K Item 2.02 (results) | — |
| Nov 9, 2023 | 8-K Item 2.02 (results) | — |
| Aug 10, 2023 | 8-K Item 2.02 (results) | — |
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Information only, not investment advice. BuyMeWhiskey is not a registered investment adviser or broker-dealer; nothing here is a recommendation to buy, sell or hold any security, and there are no price targets. Data comes from SEC EDGAR filings and public end-of-day market data and may be delayed or contain errors. Verify with the company's filings before making decisions. Prices: end-of-day data as of Oct 16, 2026, 4:00 PM ET. Filings: SEC EDGAR. Updated after every US trading day.