Southern (SO) Latest Stock Analysis Report – Oct 15, 2026, 4:00 PM ET

Updated Oct 15, 2026, 4:00 PM ET

What changed since yesterday

SO ends flat (-0.2%) to $89.18. Closed at $89.18, -0.22% vs the prior close of $89.38. Day range $89.02–$91.00, opened at $91.00.

Last close$89.18-0.22%

Day range89.02–91.00

Open91.00

Volume8.55M

52-week range81.69–100.84

Avg volume (20d)6.72M

SO daily analysis — what happened

A plain-English, data-only note written after every US trading day. Newest first; older days stay archived below.

Oct 15, 2026 — SO ends flat (-0.2%) to $89.18

Closed at $89.18, -0.22% vs the prior close of $89.38. Day range $89.02–$91.00, opened at $91.00.
Volume was 8.55M shares, 1.5x its 50-day average of 5.88M.
Price is +1.5% vs its 50-day average ($87.85) and -3.2% vs its 200-day average ($92.17).
52-week range $81.69–$100.84; today's close sits at 39% of that range, 11.6% below the 52-week high.

Oct 14, 2026 — SO rises 1.4% to $89.38, a 1-month high, 5 up days in a row

Closed at $89.38, +1.44% vs the prior close of $88.11. Day range $87.40–$89.65, opened at $88.29.
Volume was 7.26M shares, 1.2x its 50-day average of 5.96M.
Price is +1.7% vs its 50-day average ($87.93) and -3.0% vs its 200-day average ($92.16).
52-week range $81.69–$100.84; today's close sits at 40% of that range, 11.4% below the 52-week high.
That makes 5 straight gains.

Oct 13, 2026 — SO rises 1.2% to $88.11, a 1-month high, 4 up days in a row

Closed at $88.11, +1.23% vs the prior close of $87.04. Day range $86.24–$88.34, opened at $87.53.
Volume was 6.57M shares, 1.1x its 50-day average of 6.01M.
Price is +0.1% vs its 50-day average ($88.00) and -4.4% vs its 200-day average ($92.15).
52-week range $81.69–$100.84; today's close sits at 34% of that range, 12.6% below the 52-week high.
That makes 4 straight gains.

Oct 12, 2026 — SO rises 1.0% to $87.04, 3 up days in a row

Closed at $87.04, +1.01% vs the prior close of $86.17. Day range $85.74–$87.08, opened at $86.22.
Volume was 3.39M shares, 0.6x its 50-day average of 6.05M — lighter than usual.
Price is -1.2% vs its 50-day average ($88.10) and -5.5% vs its 200-day average ($92.15).
52-week range $81.69–$100.84; today's close sits at 28% of that range, 13.7% below the 52-week high.
That makes 3 straight gains.

Oct 9, 2026 — SO ends flat (+0.0%) to $86.17

Closed at $86.17, +0.02% vs the prior close of $86.15. Day range $85.71–$86.23, opened at $85.94.
Volume was 3.13M shares, 0.5x its 50-day average of 6.11M — lighter than usual.
Price is -2.4% vs its 50-day average ($88.25) and -6.5% vs its 200-day average ($92.15).
52-week range $81.69–$100.84; today's close sits at 23% of that range, 14.5% below the 52-week high.

Oct 8, 2026 — SO rises 0.8% to $86.15

Closed at $86.15, +0.83% vs the prior close of $85.44. Day range $84.95–$86.23, opened at $85.32.
Volume was 5.99M shares, 1.0x its 50-day average of 6.10M.
Price is -2.6% vs its 50-day average ($88.41) and -6.5% vs its 200-day average ($92.14).
52-week range $81.69–$100.84; today's close sits at 23% of that range, 14.6% below the 52-week high.

Oct 7, 2026 — SO ends flat (+0.0%) to $85.44

Closed at $85.44, +0.00% vs the prior close of $85.44. Day range $85.19–$86.01, opened at $85.50.
Volume was 5.63M shares, 0.9x its 50-day average of 6.10M.
Price is -3.6% vs its 50-day average ($88.61) and -7.3% vs its 200-day average ($92.14).
52-week range $81.69–$100.84; today's close sits at 20% of that range, 15.3% below the 52-week high.

Oct 6, 2026 — SO rises 2.0% to $85.44, 4 up days in a row

Closed at $85.44, +1.97% vs the prior close of $83.79. Day range $84.14–$85.52, opened at $84.20.
Volume was 5.77M shares, 1.0x its 50-day average of 6.07M.
Price is -3.8% vs its 50-day average ($88.84) and -7.3% vs its 200-day average ($92.15).
52-week range $81.69–$100.84; today's close sits at 20% of that range, 15.3% below the 52-week high.
That makes 4 straight gains.

Oct 5, 2026 — SO ends flat (+0.1%) to $83.79, 3 up days in a row

Closed at $83.79, +0.08% vs the prior close of $83.72. Day range $83.17–$84.39, opened at $83.75.
Volume was 6.57M shares, 1.1x its 50-day average of 6.04M.
Price is -5.9% vs its 50-day average ($89.06) and -9.1% vs its 200-day average ($92.16).
52-week range $81.69–$100.84; today's close sits at 11% of that range, 16.9% below the 52-week high.
That makes 3 straight gains.

Oct 2, 2026 — SO ends flat (+0.3%) to $83.72

Closed at $83.72, +0.30% vs the prior close of $83.47. Day range $83.59–$84.31, opened at $83.72.
Volume was 7.80M shares, 1.3x its 50-day average of 5.97M.
Price is -6.3% vs its 50-day average ($89.33) and -9.2% vs its 200-day average ($92.17).
52-week range $81.69–$100.84; today's close sits at 11% of that range, 17.0% below the 52-week high.

Every SEC filing by or about SO in the last 120 days, explained in plain English. Updated daily, with a same-day refresh for new filings.

Oct 5, 2026 · 4 — Insider trade report (Form 4)